
They say that you can’t forget how to ride a bike, but I’m giving it my best try. In elementary and early middle school I was constantly riding around town. I picked up inline skating for a year or two after that, and never got back on the bike. Now I tell people that I hate bike riding. I don’t actually hate it, but as I mentioned in my post on Niner Bikes, I love seeing people’s reactions to that statement. My twelve year old self would be disappointed that I don’t even own a bike, let alone a cool brand like a Cannondale or Specialized. Luckily for Specialized, they’ve been able to grow an impressive business without me as a customer. They’re based in Morgan Hill, CA, and from what I can gather their annual revenue is measured in hundreds of millions of dollars (but I can’t find a reliable source on that). That’s impressive considering that it all started in 1974 when founder Mike Sinyard sold his “old VW Microbus for $1,500 and used the money to fund a cycling trip through Europe.” That led to importing Italian bicycle parts into the United States, and a business was born.
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So far our survey says that you find the job search frustrating. Tell us more so that we can help.

When I was a kid I had this really cool electronics set that allowed me to build all kinds of devices just by connecting different wires to each other. It looked kind of like this. A friend and I even built our own radio transmitter and were able to transmit music about 20 feet to my mom’s car. It totally blew our 10-year old minds. Unfortunately, neither of us had any idea how it worked. littleBits is a New York, NY based company that has more than one-upped the electronic playground. They have developed “a growing library of pre-assembled circuits that snap together with tiny magnets.” Not only do littleBits look super cool, but they should be pretty intuitive considering that each piece has a unique electronic function. I think it would be hard to play with them and not understand how they’re working.
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Now that I’ve lived in Chicago for three years, I’m starting to feel more like a part of the Chicago business community. And a big piece of being a part of a community is keeping up on your local news. I rely a lot of sources, but I’ve found that Crain’s Chicago Business consistently does great reporting on the Chicago business scene. Crain’s Chicago Business is published by Crain Communications, which is “one of the largest privately owned business publishers in the U.S., with more than 27 leading business, trade and consumer publications and related websites in North America, Europe and Asia.” Crain is headquartered in Detroit, MI, but their publications are headquartered in a variety of places. Crain was founded in 1916 by GD Crain Jr., and it remains a family owned business to this day despite a few bumps in the road that would be expected for any company in the publishing industry (like layoffs a couple of years ago).
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When I came across Lynda.com and their awesome job opportunities, I realized that their courses in things like Excel, Photoshop, Web Development and more could be a huge help to most job seekers. That’s why I signed up for their affiliate program to get you a 7-day free trial.

The biggest mistake that job seekers make is that they focus too much on trying to land a job and too little on improving their skills. If all you do is apply to jobs every day for 6 months, there’s a good chance that you’ll end up still unemployed and you’ll be even less attractive to employers than when you started. I know it’s counterintuitive, but most of you need to spend less time looking for jobs and more time making yourself a better candidate. There are lots of ways to do that, and one is by taking skill-specific courses. Lynda.com is a company that offers exactly that–”online software training videos that really work.” They’re based in Carpinteria, CA, and they’re yet an Inc. 500 company with 250% three-year growth to $49.9 million in annual revenue. And I’d bet that the amount that they’ve increased their users’ salaries is a lot bigger than that.
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There’s no question that America’s future is filled with challenges, and we’re going to be the ones who have to rise to them. It’s a huge opportunity, but it’s also a bit daunting. The New America Foundation is a non-profit organization that “emphasizes work that is responsive to the changing conditions and problems of our 21st Century information-age economy — an era shaped by transforming innovation and wealth creation, but also by shortened job tenures, longer life spans, mobile capital, financial imbalances and rising inequality.” They’re based in Washington, DC (and Sacramento, CA), and they’re working to ensure that every American generation is able to live better than the one that came before it.
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Though I’ve never had the opportunity to try an online dating site, I do have some interest in the industry. First, I think that online dating and online job search have a lot in common. Second, a lot of online marketing innovation comes out of the online dating industry. Third, I have a good friend who has a side project in the online dating space, and I enjoy learning from him and helping him build the business. I guess that’s why I’d heard of Zoosk before. Or maybe it’s those commercials with a bunch of really good-looking people huddled around a computer having fun on a dating site. Either way, I didn’t really bother to take a closer look at San Francisco, CA based Zoosk until I got an e-mail from a reader who recently landed a job there. Now I realize that Zoosk has kind of come out of nowhere to be a massive force in online dating. They have millions of users (they’re apparently bigger than Match.com) and a revenue run rate that was pushing towards $100 million annually back in February.
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This is a sponsored post for Samaritan’s Purse.

We all have a Good Samaritan story–a time where we helped someone in need or were helped by someone when we were in need. These are the moments when people are at their best, yet they don’t seem to happen often enough. Samaritan’s Purse has spent the last 40 years working to ensure that the story of the Good Samaritan lives on and continues to inspire people to “go and do likewise.” Samaritan’s Purse is a non-profit “nondenominational evangelical Christian organization providing spiritual and physical aid to hurting people around the world.” They’re based out of Boone, NC, but they’re constantly repositioning their resources to react to world events. Samaritan’s Purse’s work can typically be separated into two categories: Emergency Relief Programs and Community Development and Vocational Programs. While these two Program groups serve very different situations, they share the goal of helping people in need wherever they may be.
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I’m watching more and more video over the Internet. It all started when I’d (illegally) download South Park episodes in RealPlayer format. I’d set up the download before bed, and if all went as planned, I’d have my 7 megabyte file waiting for me in the morning ready to watch in all it’s low quality, grainy glory. Times have changed, and some broadbrand providers can deliver a file that size in just over a second. That means that we’re watching more and more video over the Internet, which also means that we’re watching more and more video on our laptops. That’s a waste when you have a perfectly good tv with a much bigger screen sitting in your living room. I ended up buying an AppleTV so that I can watch MLB.tv and Netflix on my flat screen, but I strongly considered a Boxee Box. Boxee is located in New York, NY, and they provide both software and hardware to make watching online video a more pleasurable experience–namely by enabling you to watch on whatever device you want to watch on.
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Who would have thought that video advertising would be the new thing? It’s only been around for more than 50 years. But as consumption of video moves from watching what is broadcasted over air/cable/satellite to watching what you want when you want to over the Internet, advertising has to change with it. People will click away from a website in an instant if they’re annoyed by the ads, while tv viewers are much slower to change the channel (even if it’s one of those commercials where the volume is twice as high). Yet, there’s so much more potential online–you can actually get someone to take an action by clicking on the ad. Television doesn’t offer that. YuMe is a Redwood City, CA based company that was founded in 2004 to encourage the growth of online video content by making it easy to monetize. The founders recognized “that the nascent broadband video sector was going to need a strong ad model and technology platform to generate revenue,” so they built it.
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We’ve put together some information on how you can prepare yourself for the 500,000 teaching jobs that will be added in the U.S. over the next decade. You can find it here.

There’s no question that the way in which we consume video content is changing. It wasn’t that long ago that watching something meant sitting down in front of the television at a specific time. Now we have DVRs, On Demand, sites like Hulu, and a variety of other ways to consume content on our own schedules. This isn’t just a cultural shift; it comes as a result of (while also being a cause of) significant technological advances. One of the major companies behind this shift is Avail-TVN. They’re based in Reston, VA and they work “with every major studio and television network” to offer “a full content line up of MPEG-4 encoded live programming as well as video on demand content in MPEG-2 and MPEG-4 to multichannel video providers throughout the US, Canada, the Caribbean and Mexico.” I know this might be a little confusing for the non-techies out there, but the basic gist of it is that they make it possible for you to watch video over IP (internet protocol).
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When the phone was relegated to only the home and office (and phone booths), it wasn’t a big deal to hold it against your head. If you really used the phone a lot, you might get a headset or one of those rubber things that makes it easier to hold the phone between your ear and shoulder. Now that we take our phones everywhere, holding your phone becomes a big pain in the butt (or hand). It makes your hand cold in winter, and it’s a risk while driving. I’m completely happy with my iPhone headphones, but some people just can’t be tied down like that. That’s why Jawbone has been so successful. They’re a San Francisco, CA based company that creates “products and services for the mobile lifestyle unparalleled in their innovation, ease-of-use and sophistication of design.” They’re best know for their bluetooth headsets, but they also make wireless speakers/speakerphones and develop some mobile apps.
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I love the idea of April Fool’s Day, but I’m almost never impressed with the pranks that people come up with. It’s really become a day where people show off how lame their sense of humor is. Since this is my fourth April Fool’s Day doing this and I still don’t have the heart to play a trick on hopeful job seekers, we’re going to do what we’ve done for the past three years–look at companies with good senses of humor. Last year we covered Second City (and at least one reader landed a job there). The year before it was CollegeHumor. And the year before that we took a look at Motley Fool (check out this job that their recruiter sent me this morning). We’ve also covered jobs at The Onion, but that wasn’t for April Fool’s Day. This year it’s all about Funny or Die, the “rapidly growing celebrity-anchored video website” based in San Mateo, CA. I guess this is what you get when you combine “a bunch of Silicon Valley dudes and ladies” with funny guys Will Ferrell, Judd Apatow, Adam McKay, and Chris Henchy.
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When I was a kid, I knew PBS as Channel Thirteen. I was going to tell you all about a friend I had growing up who was only allowed to watch Channel Thirteen, but apparently I already did that when I wrote about entry level jobs at PBS. Even though I had cable for most of my childhood (my Dad did cut it for a few years because he got sick of paying the bill), I still watched a decent amount of Channel Thirteen. Ghost Writer, Where in the World Is Carmen Sandiego?, and Frontier House were some of my favorites. If you grew up in the vicinity of New York City, then you probably also have fond memories of WNET New York Public Media, since they are “the premier public media provider of the New York City metropolitan area and parent company of public television stations Thirteen and WLIW21.” Thirteen is the most widely watched PBS station in the U.S., while WLIW21 is the third most widely watched.
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I went to Cornell, you ever heard of it? Maybe you have, but I bet you didn’t know that the university’s motto is ranked #1 across all American colleges and universities. The motto is “I would found an institution where any person can find instruction in any study.” I guess that explains why I was able to take a course in Meat Science. Anyway, the motto is great, but it’s not really true. A Cornell education isn’t really accessible to anyone, but a Khan Academy education is one. It’s a non-profit organization based in Mountain View, CA “with the mission of providing a world-class education to anyone, anywhere.” They do this by providing online video lessons in a wide range of topics including Algebra, Banking and Money, Brain Teasers, Chemistry, Finance, Statistics, Venture Capital and Capital Market, and lots more.
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Last week I came across a pretty cool picture from the filming of Pirates of the Caribbean (I have no idea which of the movies). It shows what the actors looked like when the movie was being filmed, and then what they actually look like in the movie with all of the CGI and special effects. How do actors take themselves seriously with little balls stuck all over their body? Fortunately, they won’t have to much longer if Organic Motion has anything to say about it. They’re a New York, NY based company that “a leading innovator of computer vision and highly advanced motion capture systems.” They’ve developed a combined software/hardware solution that enables computers to capture the motion of humans and other organisms—no little balls necessary. It’s a huge breakthrough that can be used in all kinds of different applications.
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Sponsored Job: Have a passion for helping people and an excellent understanding of online community dynamics? Boston, MA based PatientsLikeMe is looking for you. One of their Community Moderator jobs was featured here in March and, voila!, they hired reader, Liz Morgan. Are you their next Liz? (Don’t worry they’ll call you by your real name.) Find out more and apply here.

I’m always amazed by how lame job postings are (why do you think I started doing this?). If a Marketing department tried to sell products the way HR departments sell jobs, they’d have been fired a long time ago. Even the job postings that I consider to be good are pretty mediocre in the grand scheme of things—and they look a lot like other “good” job postings. Yesterday I came across a job posting that really stood out from any others that I’ve seen lately—maybe it’s because the “Entry Level Hustler” position is pretty unique on its own. But first let’s talk about the company offering the position. They’re called SpeakerText, and they’re a San Francisco, CA based startup that offers “a premium service for video publishers that turns video into text so that it can be searched, shared and accessed by everyone.” We’ve all become accustomed to being able to search text (I know I get aggravated at not being able to search a hard copy book). But now that video is so popular, we have this new mass of online information that can’t be searched. SpeakerText is trying to solve this problem through crowdsourcing.
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So, yesterday we looked at a creative/interactive agency called Modea. Apparently interactive media is a good place to be, because The Visionaire Group, which is based in Los Angeles, CA, also made the Inc. 500. They reached $5 million in annual revenue last year, and they’re doing it with “websites, banner advertising, and application development.” The Visionaire Group seems less focused on offering a full-range of services, and more focused on doing a few things well. Their website consists of only a home page, but it will give you an idea of what kind of work they do.
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If you haven’t already check out our sponsor Nestle Purina, do it now. They have a ton of entry level opportunities in a variety of fields and locations.

It’s the epitome of action. You’re watching a video from the HD camera strapped to blogger Willy Franzen’s head as he sits in a desk chair and writes about another interesting company. Ok, nobody is going to want to watch that, but I can think of plenty of other activities where a helmet camera could provide some amazing footage—mountain biking, sky diving, skateboarding, and rock climbing are just a few. If you love extreme sports, then you’ll love Seattle based Contour. They’re an Inc. 500 company that has grown at a 1,556% rate over three years to $7 million revenue. And it’s all from making cameras that you can strap to your helmet/handlebars/surfboard when you’re doing something crazy. I want some of my friends to get Contours so that my feed gets filled with awesome videos instead of Farmville updates. Even if I’m never going to jump off of a cliff in a squirrel suit, I want my friends to be able to share it with me when they do. Contour certainly makes niche products, but they’ve nailed their niche, and that’s why they’re growing so quickly.
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Your pet would love you even more if you worked for Nestle Purina. Take a look at their entry level opportunities so that you can take the first step towards making that happen.

What’s the first thing that comes to mind when you hear the words “fiscal responsibility?” It’s probably some old guy droning on like Ben Stein in Ferris Bueller’s Day Off
. Oddly enough, Ben Stein actually has been writing on such a topic lately. But rarely do you hear young people getting worked up about deficits and national debt. Though if you think about it, Ben Stein probably won’t be around anymore when the time comes to pay the bill. You will. I’m extremely worried about how the economic policies of today are going to affect our generation’s career choices over the next 20 to 30 years. That’s why some recent television advertisements for a website called BankruptingAmerica.org have caught my attention. The site is run by a Virginia based non-profit organization called Public Notice, which identifies itself as “dedicated to providing facts and insight on the economy and how government policy affects Americans’ financial well-being.”
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As the beach volleyball season winds down, I’m starting to spend more time in the gym. Last Wednesday I did a leg workout that was heavy on box jumps, and today is the first day that I’m not feeling sore from it. That’s the sign of a good workout, but it’s also a sign that I need to spend even more time in the gym. I might even want to try some of the TRX Suspension Training products from San Francisco, CA based Fitness Anywhere. The company was founded in 2004 by Randy Hetrick, a former Navy SEAL who had developed some product ideas out of the necessity for training methods that could be used while on a mission without access to gym equipment—stuff you can do anywhere. As the company has evolved, they have grown to “deliver world-class training products and exercise programs for the serious athletes, fitness professionals, first responders and the US military.” You might recognize the names of some of the athletes who use Fitness Anywhere’s products—they include Drew Brees, Jamie Moyer (the dude is 47 and playing Major League Baseball), Carmelo Anthony, and Bob Harper from The Biggest Loser.
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Let me preface this post by saying that there is no way that I am going to do the topic justice. There’s just no way that I can properly bring to life the story of Lucasfilm when I’m just not all that into Star Wars. I’ve seen the trilogy, and I even saw the one or two of the movies from the prequel trilogy, but I’m not a fanatic. With that said, there are plenty of fanatical Star Wars fans and fans of George Lucas’ work. What he was able to do with late 70s/early 80s technology in the Star Wars movies is incredible, but what’s even more incredible is the excitement that Lucasfilm has been able to build around its franchises—mainly Star Wars and Indiana Jones. Lucasfilm is located in San Rafael, CA, while they also have a large presence in Singapore. They’re a monster name in the film and entertainment industry, and they also have businesses including Industrial Lights & Magic, Lucasarts, Lucasfilm Animation, Lucas Licensing, Lucas Online, and Skywalker Sound.
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I’ve never done a live video event for job seekers, though I’ve seen a lot of others in the career space do them. I figure that the video content that Jason Seiden and I put together for Found Your Career is way better than anything that I can do on the spot. However, if you think that a live Q&A or something would be valuable, you should definitely let me know via e-mail at willy@onedayonejob.com. Since you’re probably going to bombard me with e-mails, I’ll probably have to sign up for Ustream, “the leading live interactive broadcast platform.” Ustream, which is based in San Francisco, was founded to enable soldiers stationed abroad to connect more efficiently with their families. The technology required for doing that has plenty of other capabilities, which is why Ustream can be used to broadcast nearly anything—from political debates to sporting events and from move premieres to interactive games. Shoot, Chad Ochocinco says, “Ustream is big for me. It allows me to have a voice.” And
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Sometimes I get annoyed when I go to YouTube to watch a video and get forced to watch an ad or when a video overlay pops up on a site I want to visit. Then I remind myself how awesome it is that I get access to so much free content. As a content producer, I’m especially aware of how hard it is to make a profit off of quality content. I’m never going to bombard you with stuff that you’re not interested in, which is why we only take on sponsors who have awesome entry level jobs to offer or at least make sense for job seekers. I guess that means that we’re editorializing in our acceptance of advertising. ScanScout, which has offices in Boston, New York, San Francisco, Los Angeles, and Chicago, targets ads a bit differently. They’re a “technology-driven video ad network that delivers precise audience targeting and superior brand results by capturing and synthesizing billions of content and user interaction data points to match the right ad to the right video, at the right time.” That doesn’t mean that their video ads won’t annoy you, but at least they’ll be way less likely to annoy you—and might even interest you. The whole targeting process is automated, which is really impressive considering these aren’t contextually targeted text ads.
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I was flipping through the June issue of Fast Company to take a look at their list of The 100 Most Creative People in Business (Lady Gaga is #1) because I figured it would probably lead me towards some new companies to feature. Oddly enough, the profile in magazine that caught my attention first wasn’t even from the list. It was a short profile of Geoff Vuleta, the CEO of New York City based Fahrenheit 212. He’s building a new type of consulting firm—one where IDEO meets McKinsey. He thinks that most innovation firms ignore the fact that the products and ideas that they create need to make money, and he thinks that traditional consulting firms rarely have ideas good enough to serve the markets that they so easily identify. Fahrenheit 212 focuses on helping major companies find new areas for growth—areas that will provide in excess of $100 million in new revenue. But what might be the most unique thing about Fahrenheit 212 is their business model. They only get paid if their ideas work, as they “put up to two thirds of [their] fees at risk, subject to hitting agreed commercial milestones on the initiative.”
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Yesterday I spent a few hours poring over an issue of Fast Company that includes their list of “The World’s 50 Most Innovative Companies.” It is loaded with companies that I’d never heard of, so I picked out the most interesting ones and checked to see what their job opportunities looked like. Luckily, I found quite a few prospects, so you’re in for some really cool stuff over the next few weeks. One of the companies that I found was VICE, a New York City magazine and media conglomerate that publishes a “superedgy hipster bible.” Their content is about as safe for work as American Apparel advertisements, which is partially because AA is one of their main advertisers. The interesting thing about VICE is that they are a huge company—they have a print circulation of nearly a million magazines and their sites get 3.5 million monthly unique visitors. This has sparked growth from $45 million in revenue in 2008 to $64 million in 2009.
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Today is possibly the biggest day in Cornell sports history (GO BIG RED!), and as an alum I am extremely excited. Our Men’s Basketball Team is facing off against Temple early this afternoon in the first round of the NCAA tourney, and our Men’s Hockey Team will take on Brown in the ECAC semifinals later this afternoon. We also have our wrestling team competing in the NCAA Championships and our Women’s Hockey taking on Mercyhurst in the Frozen Four semi-final this evening. I’m especially excited about this because I’ve been a good fan all year (do I sound like Andy Bernard yet?). I even plunked down $69.95 to be able to watch crappy quality Internet video of all of my favorite teams. I may have to strain my eyes to see the puck or to make out the numbers on the back of a basketball jersey, but it’s been worth watching all season. The company behind this crappy quality video is Syracuse, NY based Internet Consulting Services. They may have the most boring name ever, but they actually have a pretty cool business.
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It’s the ultimate premium channel. The one that separates the haves from the have nots—at least when it comes to cable packages. HBO or Home Box Office is the pinnacle of cable television. Ok, maybe I’m going a bit far, but I remember how excited I was when one day HBO was suddenly part of my family’s cable package. The cable company made a mistake, and I was now able to watch all kinds of great movies in the comfort of my own home (and without having my mom take me to Blockbuster). Of course, HBO, which is based in New York City, isn’t just about movies. Their original programming is one of the key reasons that they have more than 40 million subscribers in the US. HBO’s series past and present include Arliss, Sex and the City, Entourage, The Sopranos, Fraggle Rock, and plenty of others. Then there are their documentaries and sports coverage. It’s why people pay extra for HBO (and Cinemax, its sister station): high quality programming without commercials.
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If you’ve been in the job search for very long, you’d probably do anything to go back to Senior year of high school when you were applying to college. It’s not that the admissions process is particularly fun, but at least it has a set timeline and a fixed set of options. Still, there’s plenty of room for improvement. That’s why there are quite a few young entrepreneurs who have built companies that aim to make the college process better, just like I’m doing with the entry level job and internship searches. One of these companies is San Francisco based Zinch, which was founded by Mick Hagen, a Princeton dropout. They’ve created a social network that allows high school students to connect with the colleges that they want to attend. There are more than 700 colleges and universities that invest in Zinch, which is why more than 1.5 million students have created Zinch profiles to show off to admissions counselors and to apply for scholarships and financial aid packages.
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web development

I’m sure that you’ve heard a lot in the news about how traditional media companies are having trouble taking their business models online. You may be under the impression that making money from web content is near impossible, but there’s a dirty little secret: it’s not. While companies like the New York Times stick to editorial integrity and chasing Pulitzers, there are companies out there that craft their content with the sole purpose of making money. A perfect example is Santa Monica, CA based Demand Media. They’ve secured more than $355 million in venture capital funding, grown annual revenue to more than $200 million annually, and reached a valuation north of $1 billion all by taking an ROI based approach to content development. How does that work? Demand Media has developed an algorithm that helps them find profitable topics. By using data from Google AdWords, they’re able to estimate the demand for a given piece of content (example: an article and video on how to tie your shoes) along with the revenue that the yet to be developed piece of content could be expected to make given a certain number of pageviews.
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Video is an amazing sales tool. It’s able to show you exactly what you’re buying and how it works. The only thing better is an in-person demonstration, and those are far too expensive for most products. Now that online video capabilities are pretty much ubiquitous, we’re seeing more and more companies adopt video as part of their sales process. More and more product pages have an embedded video along with all of the stuff you normally expect to find on an e-commerce site. Invodo is the company that is often behind these videos. They’re a three year old company based in Austin, TX, and they offer “a full-service eCommerce video solution that drives conversion for retailers, consideration for manufacturers, and satisfaction for consumers.” They work with more than 2,500 manufacturers and retailers including Sony, New Balance, Toys “R” Us, and plenty more major brands.
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