Every summer when I was younger I would vacation for a week in Ocean City, Maryland. Inevitably, I’d eat too many crabs, win multiple rounds of mini-golf, and get sun-burned in ridiculous patterns. Another thing I remember were the planes that would fly over the beach each day marketing services and trying to capture the attention of all the sun-bathers and surfers. Copywriters are, in part, responsible for such signs, as they are the people charged with using words to get across a specific marketing message.
Photo Credit: Flickr user thisisbossi
Copywriters help create marketing media which could be anything from direct mail, taglines, jingles, web page content, em-ail, television or radio commercial scripts to press releases, white papers, catalogs, billboards, and postcards. A copywriter has ultimate responsibility for the advertisement’s verbal or textual content. A copywriter tells a story, and crafts it in such a way that it resonates with the reader. The exciting news it that the Internet has expanded the range of copywriting opportunities available. For example there are now copywriting opportunities like writing web content, ads, e-mails, and even tweets or Facebook statuses.
On a typical day a copywriter works on a brief from a client. First the writer must learn what the client needs from the copy, for example who the audience is, and what benefits the client offers their customers. Then the writer researches the subject matter further and generally works with an art director within an ad agency to come up with a big idea concept. After that, the writer plans the structure and approach of the writing, and writes the piece. The client will review the work and let the copywriter know what needs fixing, until the piece is approved.
A copywriter makes between $26,000-$66,000 per year. And there’s plenty of room for advancement! As you continue to grow you can become a Senior Copywriter ($41,970 – $104,170), an Associate Director – Creative Services ($47,307 – $138,863) or Marketing Communications Manager ($38,762 – $97,886). There are also exceptional freelance and entrepreneurial opportunities for copywriters.
These hot spots have the highest salaries for copywriting:
Formal education is not required to be a copywriter (just ask Don Draper), but it typically helps a lot. You might consider attending a school like VCU’s Brandcenter or The Creative Circus to get a graduate degree in copywriting. But the most important thing is that a copywriter writes very well in many different styles, so do whatever it takes for you to develop those skills. Copywriters must also be able to cover a number of different subjects, like writing about anything from a toilet brush to the next Iron Man movie. And they need to have an eye for detail and an understanding of writing for different media and audiences.
If copywriting still sounds like your cup of tea, here are a few things you should do to get started.
| Job Title | Location |
|---|---|
| Strategist / Copywriter | San Francisco, CA |
| Ad Trafficker / Analyst | San Francisco, CA |
| Sr. Interaction Designer, Content | San Francisco, CA |
| Visual Designer, Web | San Francisco, CA |
| Product Marketing Manager, Sync | San Francisco, CA |
| Job Title | Location |
|---|---|
| Copywriter | Raleigh, NC |
| Analytics Intern | Raleigh, NC |
| Social Media Intern | Raleigh, NC |
| Associate Copywriter | Raleigh, NC |
| Production Designer | Raleigh, NC |
| Job Title | Location |
|---|---|
| Graduate Associate/Summer Internship | Warren, MI |
| Business Analyst | Warren, MI |
| New Business Assistant | Warren, MI |
| Creative Intern | Warren, MI |
| Senior Copywriter | Hollywood, CA |
| Job Title | Location |
|---|---|
| Copywriter | Detroit, MI |
| Copywriter | Detroit, MI |
| Research Assistant | Santa Clara, CA |
| Research Assistant | Santa Clara, CA |
| Creative Intern | Detroit, MI |
| Job Title | Location |
|---|---|
| Mobile Developer, Windows 8/Phone (Austin, San Diego, Orange County) | Santa Ana, CA |
| Statistical Analyst – Marketing Analytics | Austin, TX |
| Director, Global Marketing Operations | Austin, TX |
| Online Marketing Analyst | Austin, TX |
| Marketing Specialist Intern - Fall 2013 | Austin, TX |
| Job Title | Location |
|---|---|
| Copywriter | Brooklyn, NY |
| Jr. Photo Stylist | Brooklyn, NY |
| Jr. Assistant 597 | Houston, TX |
| Graphic Design Intern | Brooklyn, NY |
| Staff Intern | Brooklyn, NY |
| Job Title | Location |
|---|---|
| Account Manager | Denver, CO |
| Storyteller – B2B Informational Offer Copywriting Emphasis | Denver, CO |
| Paid Search Account Coordinator | Denver, CO |
| Account Coordinator Internship | Denver, CO |
| Account Coordinator | Denver, CO |
| Job Title | Location |
|---|---|
| ICD-10 Coordinator (Hospital Coding Exp-Required) | Hartford, CT |
| Senior Network Contract Manager | Signal Hill, CA |
| DRG Validation Reviewer | Manhasset, NY |
| Coder II | Vancouver, WA |
| University of Colorado Health, Denver Posting | Colorado Springs, CO |
| Job Title | Location |
|---|---|
| Photo Processing Internship | Lititz, PA |
| Logistics Internship | Lititz, PA |
| Invoicing Specialist | Lititz, PA |
| Logistics Coordinator | Lititz, PA |
| Customer Solutions Internship | Lititz, PA |
| Job Title | Location |
|---|---|
| Copywriter | Boston, MA |
| Boston Summer 2013 Internship Program | Boston, MA |
| Agent Marketing Manager | Chicago, IL |
| Research Coordinator - Psychometrician | Philadelphia, PA |
| Research Coordinator - Psychometrician | Philadelphia, PA |
| Job Title | Location |
|---|---|
| SEM & Display Advertising Manager | Denver, CO |
| Product Manager, Mobile and Emerging Devices | Denver, CO |
| User Experience (UX) Engineer | Denver, CO |
| Front End Engineer | Denver, CO |
| eCommerce Assistant Buyer | Denver, CO |
| Job Title | Location |
|---|---|
| Summer Associate | New York, NY |
| BadAss Sales Agent for Web Dev/IT firm | San Antonio, TX |
| Advertising Specialist | New York, NY |
| A technician Automotive | Leesburg, VA |
| Sr Manufacturing Project Engineer | Red Lion, PA |
| Job Title | Location |
|---|---|
| Marketing Coordinator | Philadelphia, PA |
| SEO Associate | San Diego, CA |
| Cancer Reg Abstractor - Lisle - Part time | Lisle, IL |
| PPC Associate | Philadelphia, PA |
| Analytics Associate | Philadelphia, PA |
| Job Title | Location |
|---|---|
| Camp EdTech Video Game Design Instructor (5th-8th)- San Francisco | San Francisco, CA |
| Camp Edmo and Camp EdTech Counselor (K-8th) - Palo Alto | Palo Alto, CA |
| Camp EdTech Animation and Movie Making Instructor - San Francisco | San Francisco, CA |
| Camp Edmo Animation Instructor (2nd-4th)- Burlingame | Burlingame, CA |
| Camp EdTech Digital Photo Instructor (5th- 8th) - Moraga | Moraga, CA |
| Job Title | Location |
|---|---|
| Junior Writer | New York, NY |
| Credential Assistant | New York, NY |
| Development Officer | New York, NY |
| Website Managing Editor | New York, NY |
| Executive Assistant | New York, NY |
| Job Title | Location |
|---|---|
| Marketing Analyst (A/B Testing - eCommerce optimization) | San Francisco, CA |
| Legal Content Intern | San Francisco, CA |
| Customer Service Representative | Ogden, UT |
| Software Engineer | San Francisco, CA |
| Product Manager - Mobile Products | San Francisco, CA |
| Job Title | Location |
|---|---|
| Marketing Manager | Seattle, WA |
| Copywriter | Seattle, WA |
| Lead Photo Editor | Seattle, WA |
| Photo Editor Supervisor | Seattle, WA |
| Copy Editor | Seattle, WA |
| Job Title | Location |
|---|---|
| Online Photo Production - Freelance | New York, NY |
| Chief Financial Officer (CFO) | New York, NY |
| Social Media Intern | New York, NY |
| Apparel Merchandising Intership | New York, NY |
| Accessories/Shoe Merchandising Internship | New York, NY |
| Job Title | Location |
|---|---|
| Editorial Intern | New York, NY |
| Social Media & SEO Intern | New York, NY |
| Production Assistant | New York, NY |
| Production Assistant | New York, NY |
| Freelance Writer | New York, NY |
| Job Title | Location |
|---|---|
| Catalog Merchandising Internship | Middleburg Heights, OH |
| Catalog Director | Cleveland, OH |
| Call Center Sales Supervisor | Cleveland, OH |
| Computer Operator - 3rd Shift | Middleburg Heights, OH |
| Quality Assurance Technician | Middleburg Heights, OH |
| Job Title | Location |
|---|---|
| Senior Copywriter | Saint Petersburg, FL |
| Production Assistant | Saint Petersburg, FL |
| Tv Assistant Producer - Fall 2013 Internship | Saint Petersburg, FL |
| On Call Editor | Saint Petersburg, FL |
| Associate (Picking - Schedule B) | Roanoke, VA |
| Job Title | Location |
|---|---|
| Senior Applications Developer — Claims Platform ( Job Number: 177134 ) | Lake Oswego, OR |
| Project Engineer | Roswell, NM |
| SENIOR ENGINEER WATER/WASTEWATER | Santa Fe, NM |
| Print Hardware IT Technician | Harleysville, PA |
| A&P Certificated Mechanic | Novato, CA |
| Job Title | Location |
|---|---|
| Internship | New Orleans, LA |
| Internship | Sacramento, CA |
| Intern | Denver, CO |
| Event Coordinator Part-time | Portland, OR |
| Various Internship Positions | Kansas City, MO |
| Job Title | Location |
|---|---|
| Data & Growth Lead | Palo Alto, CA |
| Maverick Copywriter / Editor | Palo Alto, CA |
| Marketing Lead | Palo Alto, CA |
| Informatics Scientist | Palo Alto, CA |
| Frontend Software Engineer | Palo Alto, CA |
| Job Title | Location |
|---|---|
| Lean Sigma Champion | Appleton, WI |
| Game Designer/Associate Game Designer | San Francisco, CA |
| Head of Third Party Production, Yahoo! Studios | Santa Monica, CA |
| Senior Vice President, Products | San Francisco, CA |
| Senior Research Analyst, San Francisco | San Francisco, CA |
| Job Title | Location |
|---|---|
| Associate Director, Digital Production | New York, NY |
| Media Planner | New York, NY |
| Senior Social Media Specialist (PR Experience Required) | New York, NY |
| Digital Copywriter | New York, NY |
| Junior Digital Copywriter | New York, NY |
| Job Title | Location |
|---|---|
| Web Developer | Brooklyn, NY |
| Senior Planner | Brooklyn, NY |
| Assistant Buyer | Brooklyn, NY |
| Associate Buyer | Brooklyn, NY |
| Copywriter | Brooklyn, NY |
| Job Title | Location |
|---|---|
| Senior Designer | Boston, MA |
| National Sales Director-Retail | Chicago, IL |
| Web Designer | Boston, MA |
| Associate Principle Scientist - Supplier Quality | Chicago, IL |
| Multi-Unit Restaurant Area Director | United States |
| Job Title | Location |
|---|---|
| Marketplace Specialist | Northbrook, IL |
| Returns Specialist | Northbrook, IL |
| Web Content Copywriter | Northbrook, IL |
| Marketing Promotions Copy Specialist (Internet / E-Commerce) | Northbrook, IL |
| SEM Marketing Trainee | Northbrook, IL |
| Job Title | Location |
|---|---|
| Presentation Specialist | Silicon Valley, CA |
| Product Development Manager, Fly.com | Silicon Valley, CA |
| Business Development Manager | Denver, CO |
| Business Development Manager, Local Deals | Denver, CO |
| Sales Operations Associate | Miami, FL |
| Job Title | Location |
|---|---|
| Licensed SLPs | Chicago, IL |
| Senior Implementation Engineer - San Francisco | San Francisco, CA |
| Research Coordinator Cancer Center | Chicago, IL |
| Healthcare Staffing/Recruiting summer internship | Chicago, IL |
| Sales Professional | Chicago, IL |
| Job Title | Location |
|---|---|
| Sr. UI/UX Designer (Mobile) @ Hotel Tonight | San Francisco, CA |
| Director of Mobile Product Marketing | San Francisco, CA |
| Looking For A Sitter To Come To Our Hotel In Redondo Beach Friday PM | Redondo Beach, CA |
| Simple 2.0 Website Development and Database Information Extraction | United States |
| Job Title | Location |
|---|---|
| Estimator & Asst Plant Manager - Precision Sheet Metal & Machining JobShop | Chatsworth, CA |
| Senior VP of Product Development and Sourcing | New York, NY |
| Senior VP Corporate and Business Development | New York, NY |
| Global/SVP Corporate Communications | New York, NY |
| Director of Merchandising Planning | New York, NY |
| Job Title | Location |
|---|---|
| Summer Day Care Needed | Salem, OR |
| Babysitting | El Dorado, KS |
| Summer Care Weekdays In Sharon | Sharon, MA |
| Summer Help | Rockwall, TX |
| Need Summer Childcare | Chandler, AZ |
| Job Title | Location |
|---|---|
| Senior Mobile User Experience Designer, Cisco WebEx Team | Milpitas, CA |
| Licensing Exec | Chicago, IL |
| Senior C++ Video Software Engineer | San Jose, CA |
| Systems Engineering Manager | Phoenix, AZ |
| Principal Security Strategist | Chicago, IL |
| Job Title | Location |
|---|---|
| Senior Account Executive | Miami, FL |
| FINANCIAL WRITER / PRODUCT MARKETING MANAGER | Scottsdale, AZ |
| Asset Manager | Dallas, TX |
| Land Survey - Project Manager | North Haven, CT |
| Web Developer Position | Irvine, CA |
Check out the latest job and internship postings in copywriting.
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