
I’ve made a point of being more active in Cornell’s entrepreneurship community, so I like to think that I do a good job of keeping tabs on which other companies have been started by fellow alums. That’s why I was shocked to learn that the #2 online retailer of home furnishings and housewares was not only a company that I’d never heard of before, but a company founded by two Cornell grads. It’s called Wayfair–they’re based in Boston, MA and did $500 million in sales last year. The reason I hadn’t heard of them is that they were known as CSN Stores until last year (they were founded in 2002). CSN Stores was focused on building out 200+ product specific properties with generic domain names like Bedroomfurniture.com, Cookware.com, AirHockeyTables.com, and AllBarstools.com. Last year they decided to get serious about branding and started pulling all of their sites into the Wayfair brand.
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I really like the idea of push notifications, but I find that they’re often inconsistent in terms of being delivered. I also hate it when apps try to trick me into accepting push notifications that I will find annoying. Still, it seems pretty clear that push notifications are going to become an increasingly important part of our life (as sad as that may sound). As more and more apps start pushing us information, more companies are going to need to solve the technical challenges associated with delivering push notifications. Urban Airship is a Portland, OR and San Francisco, CA based company that provides technology that powers “mobile engagement, monetization and reporting.” Beyond push notifications, they also do subscriptions, in-app purchasing, and reporting.
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It’s supposed to reach the 50s today in Chicago, but Phil says that we’re in for six more weeks of winter. That kind of prognostication makes me hungry of groundhog stew (it’s a great cold weather meal). Despite my anger at Phil, I’m a huge fan of Groundhog Day–even if I always seem to forget about it. I think it’s great that we have a holiday devoted to the weather, even if it puts most of the focus on a rodent. That’s why I thought today would be a good day to take a look at Weather Underground (groundhogs live underground and predict the weather). They’re “committed to delivering the most reliable, accurate weather information possible,” and they do that by “providing free, real-time online weather information to millions of Web users around the world.” They’re headquartered in Ann Arbor, MI, and they have an office in San Francisco, CA (and jobs in Chicago and NYC). Weather Underground got its start as a Telnet weather service provided by University of Michigan in 1991, and has evolved with the Internet since then.
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In case you missed our e-mail from last week, Kembrel loved the response from our post about them so they’re offering a free VIP card (usually 20 bucks) to all ODOJ readers and $5 in store credit. Sign up here.

On Monday we took a look at Vertive, a company that builds internet properties to help people save money. Today we’re going to look at a company with a similar model of building and buying websites, but a much broader approach. Internet Brands is based in El Segundo, CA and started as CarsDirect.com in 1998. It was a successful brand for them, but in 2005 they realized that the platform they had built could be applied to other verticals. Now Internet Brands operates more than 100 websites that reach over a billion visitors every year. Amazingly, they’ve been able to generate almost all of this traffic organically (without buying advertising). This is all because of the platform that they’ve developed and the ability to share resources across brands. Internet Brands is a case study of how economies of scale can work on the web.
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There’s a reason that web startups with no semblance of a business plan but heaps of traffic continue to get venture capital funding. Consistently driving high quality traffic to a web property is extremely difficult, and almost all businesses need attention to succeed. Quality content is the cornerstone of driving traffic (that’s why I looked for writers when I was hiring interns), and content generation is not a core competency for most businesses. It is for Brafton. They’re a Boston, MA based “online news and content agency that offers integrated content marketing services.” They don’t brag about who their clients are like some other types of agencies (you can request live client samples), which makes sense since clients typically want people to think the content is coming straight from them.
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I last wet my pants in 2nd grade. I knew I had to go, and I was waiting outside the bathroom with my legs squeezed together. I didn’t want to break the rules and use the bathroom down the hall, so I waited… and waited… and waited. Eventually I couldn’t hold it any longer, and I went. I told my teacher, and she did a great job of keeping it discrete so none of the kids in my class found out. But it was still terribly humiliating. Looking back I can laugh about it–and I often do (I love bathroom humor!), but I know there are plenty of people for whom things like this aren’t funny anymore. Incontinence is an extremely common problem, yet it’s not one that many people talk about openly. That’s why HDIS has been able to build such a successful business. The Olivette, MO based company’s full name is Home Delivery Incontinence Supplices, and they’ve “specialized
in providing quality care to those who experience loss of bladder control” since 1986. You’ve probably seen their commercials on tv–especially if you watch shows geared towards an older audience.
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I really enjoyed watching football last night. I’m not a huge football fan, but those were both great games. I’m also happy to see that advertisers are gearing up for the Super Bowl. They’re breaking out new commercials and actually trying to get viewers’ attention. That means it must be an extremely busy time of the year for an advertising agency like mcgarrybowen. They’re based in New York, NY and Chicago, IL, and they work with big names like Burker King, Chase, Disney, Kraft, Marriott, Reebok, Sears, Verizon, and plenty of others. They also recently landed the Bud Light account, and they’re expected to do some Super Bowl work for them. What a surprise! Bud Light will be advertising during the Super Bowl.
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They say that you can’t forget how to ride a bike, but I’m giving it my best try. In elementary and early middle school I was constantly riding around town. I picked up inline skating for a year or two after that, and never got back on the bike. Now I tell people that I hate bike riding. I don’t actually hate it, but as I mentioned in my post on Niner Bikes, I love seeing people’s reactions to that statement. My twelve year old self would be disappointed that I don’t even own a bike, let alone a cool brand like a Cannondale or Specialized. Luckily for Specialized, they’ve been able to grow an impressive business without me as a customer. They’re based in Morgan Hill, CA, and from what I can gather their annual revenue is measured in hundreds of millions of dollars (but I can’t find a reliable source on that). That’s impressive considering that it all started in 1974 when founder Mike Sinyard sold his “old VW Microbus for $1,500 and used the money to fund a cycling trip through Europe.” That led to importing Italian bicycle parts into the United States, and a business was born.
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We’re finally getting our first snow storm of the winter here in Chicago. I’m not traveling anywhere, I don’t have a commute, and I know well enough not to drive on Lakeshore Drive today (this is what happened last year), so I’m excited and watching the weather hoping for a lot of accumulation (even though there are no sledding hills nearby). I don’t have a favorite weather site, so I keep my eyes on a number of them including Accuweather. I guess it’s a bit of an understatement to call Accuweather a site–they’ve been around since 1962 and they call themselves “the World’s Weather Authority.” They’re based in State College, PA (with an office in New York, NY) where they’re stockpiling meteorologists there (the most in any location in the world). They need these weather guys and girls because they provide “products and services to more than 175,000 paying customers in media, business, government and institutions.”
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When I first learned about Google Trends, I was shocked to see how much Internet search traffic is driven by television. It’s pretty clear that browsing the web and watching the tube go hand in hand, which is great news for both marketers and tv content producers. Since its inception tv’s biggest problem has been that it is a one way medium with no real feedback loop. That’s changed, and Bluefin Labs “has accomplished a breakthrough in this field by applying cognitive science research combined with large scale computing techniques to successfully and automatically link TV to social media.” If all goes as planned, the Cambridge, MA will make traditional tv ratings obsolete. Who cares how many people are watching when you can know who’s watching and what they’re saying?
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It’s probably a little late to be planning a New Year’s Eve party, but I guess for a lot of people all it takes is a trip to the liquor store to prepare. But if you really want to do New Year’s Eve right, you need party hats, noisemakers, those popper thingies, and all kinds of other novelties. One of the best places to get those is Oriental Trading, an Omaha, NE based “direct merchant of value–priced party supplies, arts and crafts, toys and novelties, and a leading provider of school supplies and affordable home décor and giftware.” I remember getting their catalogs as a kid and thinking how awesome it would be to have not one stupid plastic toy, but a 1000-count tub of them. Oriental Trading has been around since 1932, and they’ve been able to stay competitive by quickly adapting to the changing ways people buy stuff.
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It often seems that I don’t hear about cool events until after they’ve happened. I’ll spend a Friday night reorganizing my fishing closet, and on Saturday I’ll realize that there’s something really fun that I missed out on. I’m sure you’ve faced the same problem. But how do you keep up with what’s going on in your city? Flavorpill is one answer. They provide an online culture guide, and they will send you personalized e-mails that cover both events and news. I first heard about Flavorpill because one of their writers was interviewing me (the story ended up being published elsewhere), but I think they were a bit more news focused then. They say that they cover “cultural events, art, books, music, and world news,” though it seems that Flavorpill, which is headquartered in New York, NY, now leans very strongly towards the events side.
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In March of 2009 I got an e-mail that looked a lot like the spam you typically see when you’re a webmaster with a publicly listed e-mail address. When someone refers to my site as onedayonejob.com, it gives me the hint that the e-mail was probably automated and that I should send it to my Junk folder. But I was still intrigued by the following sentence: “I am reaching out to see if you will be interested in selling your site and would like to discuss potential acquisition opportunities with us,” so I followed up. Over the next few months I traded e-mails with a guy who works at QuinStreet about potentially selling the site, but we never even made it to the offer stage. The reason that the Foster City, CA based company was interested in One Day One Job is that they’re one of the leaders in vertical marketing and online media. They have tons of online properties, and they use them to market and generate leads for other businesses. They’ve been at it since 1999, so they’ve been around the block a time or two.
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When I was a kid, I had eyes like a hawk. At my best I had 20/12 vision. Then in high school things started getting blurry, and I eventually had to get contact lenses. Luckily, humans have spent a ton of time and energy in developing technology that helps us see better. Whether you want to see something really small, far away, or in the dark, there’s optical equipment that can help you out. The thing is that microscopes, binoculars, night vision goggles, and even glasses aren’t something that you buy casually–you want to buy from someone who knows his or her stuff. OpticsPlanet is a Northbrook, IL based company that employs a whole bunch of those people. They are “one of the world’s leading online retailers of a wide selection of sport optics, tactical and military gear, scientific products, hunting gear, professional grade products and eyewear.” I get excited when I get a new contact lens prescription, so I bet getting to play with some of OptcisPlanet’s offerings would make me giddy.
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When people ask me what I do, I tell them that “I run websites that help college students find jobs and internships.” About half the time, I get, “Oh, so you’re like a recruiter?” That’s pretty far off, so I try to provide an explanation that includes the term “online media.” That usually gets the point across. We live in a time where nearly anyone can build their own media property. Technology is so cheap and easy to use that the hardest problems in online media usually come down to content creation, marketing, and monetization. Say Media is a company that brings together the technology with the media savvy. They’re based in San Francisco, CA, and they’ve been built out of two companies that merged: Six Apart and VideoEgg. Six Apart worked mostly on the technology side, and VideoEgg was an advertising network. Together they’ve become a company that “empowers culturally relevant individuals with its publishing platform and media services designed to help them grow audience and earn a living.”
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On Saturday I’m heading to Aruba for two weeks! (Don’t worry, you’ll still get your daily e-mails–even on Christmas Day.) I booked well in advance, so I got a decent fare, but it’s still about four times more expensive than traveling at a different time of year. If you want to travel during the holidays, you’re probably going to have to pay through the nose. Still, it’s worth looking for a deal, and there’s no better place to do that than Travelzoo. They’re a New York, NY based company (with 23 other offices all across the world) that has perfected the art of the travel deal. They don’t just go out and find low rates–they actually “research, evaluate, and test thousands of deals to find those with true value.” Although it’s not exactly the same, they kind of do for travel deals what I do for jobs: curate. Though they have 250 experts working on it, which is 249 more than we have.
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Want to try Hotel Tonight? Use this link to get $25 off your first booking.

I don’t know if it’s just me, but I either book hotel rooms way in advance or the day of. When I reserve a room in advance, I’m usually looking for more than just a place to sleep. Price is still important, but it’s not the most important thing. But when I need a room for tonight, I want a place that meets my minimum standards for the lowest price. As long as I can get a good night’s sleep without being bitten by bedbugs or woken up by a domestic dispute, I’m happy. It’s the latter situation that can be frustrating for bargain hunters. You know that the hotel is at 12% capacity, but they still won’t give you anything better than the AAA rate. As long as they can cover the cost of cleaning the room, they should be willing to take you. Hotel Tonight is a San Francisco, CA based company that is making it easy to get rooms for up to 70% off at the last-minute.
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I’m a strong believer in the theory of hipster relativity. If someone has more interesting facial hair than you, wears more plaid than you, or has thicker rimmed glasses than you, then he’s probably a hipster… at least to you. I’m pretty far up the chain (though I do have an affinity for plaid), which means that a whole lot of 20-somethings look like hipsters to me. The only thing I don’t get is where they get all of their cool hipster gear. I often walk by Urban Outfitters, and occasionally step inside. The store is packed with people and filled with what I consider to be hipster merchandise. This confuses me, because I know that no true hipster would shop somewhere so mainstream. I mean, Urban Outfitters, which is based in Philadelphia, PA, is publicly traded, has nearly 200 locations, and also owns Anthropologie, Free People, BHLDN, and Terrain. I guess the only loophole for a hipster shopping at Urban Outfitters is if you liked corporations before they were cool.
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Is it just me or are Black Friday and Cyber Monday pretty much the same these days? Online retailers have big Black Friday sales and brick and mortar brands are offering tons of Cyber Monday deals online. Still, I figured it was worth browsing Cyber Monday deals to see if I could find some cool job opportunities. I lucked out as a deal for 60% off e-books from O’Reilly Media popped up in my Twitter feed almost immediately. This deal is doubly relevant for job seekers because in addition to having some cool jobs, O’Reilly Media is a Sebastopol, CA based company that “spreads the knowledge of innovators through its books, online services, magazines, research, and conferences.” In other words, they provide educational tools that can make you far more employable.
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So far our survey says that you find the job search frustrating. Tell us more so that we can help.

Back in June we told you about Birchbox, a company that offers a subscription to customized beauty product samples for $10 a month. It’s an interesting model, and it seems to be working out extremely well for them. BeachMint is a “social commerce” startup with a similar subscription model, but a very different approach. They’re a Santa Monica, CA based company with four brands: JewelMint.com, BeautyMint.com, StyleMint.com, and ShoeMint.com. I think you can guess what each offers a subscription to. When you sign up they give you a quiz to get a sense of what you like and what you don’t like, and then they start making new recommendations for you every month. It’s a little weird in that it’s structured like a subscription, but you don’t have to buy every month (but it sounds like it’s more of a monthly opt-out than opt-in). I kind of wish they stayed true to their name and would send me to a different beach every month.
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Keeping up with fashion isn’t a priority for me, but I still like to dress well. That’s why I trust Bonobos and Gilt Groupe to do the curation for me, and then I just buy what I like from them (it also helps that I’ve accrued a lot of credits from both of them). I know that a lot of people are far more active in keeping up with fashion, which is probably why Refinery29 is growing so quickly. The New York, NY based company is aiming to be “the cornerstone of fashion, beauty, and shopping for a new generation” as they offer “the only 360-degree source for shopping, exclusive deals, trends, beauty news, local hot-spots, and at-home sneak-peeks of fashion’s finest.” That’s ridiculously ambitious, but the results so far indicate that they’re pretty much killing it.
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Sponsored Job: PEAK6 is a Chicago, IL based proprietary trading firm that specializes in inventory and risk management, and they’re hiring a Junior Project Manager.

I recently discovered an awesome iPhone/iPad flight simulator/shooter game called MetalStorm: Wingman. It’s free, and it’s a lot of fun, but the publisher is constantly trying to eke revenue out of the game. There are ads, upsells to buy new planes and weapons, and suggestions of other apps to download. It’s that last one that caught my attention, and it led me to a company called W3i. They’re based in Sartell, MN, and they are in the business of “intelligently connecting people to apps.” They do this with both mobile and desktop apps, and they provide an opportunity for app developers to both expand the reach of their software and make money by promoting other apps.
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Sponsored Job: Want to learn all about the technology that makes financial markets work? PEAK6 is a Chicago, IL based proprietary trading firm that specializes in inventory and risk management. They’re developing the next generation of automated trading systems and businesses, and they’re looking for a technically minded recent college graduate to join their team as a Junior Project Manager to build and scale a high speed, low latency stock trading business. Learn more and apply here.

I’ve never stepped foot in a pawn shop, but I am hopelessly addicted to watching both Pawn Stars and Hardcore Pawn. The two shows offer diametrically opposed views of the pawn industry. The former is all about antiques and interesting merchandise, while the latter is more focused on the people who pawn everyday items. In case you didn’t know, pawn is one of the simplest forms of credit. You give a pawn broker an item to hold as collateral, and he or she gives you a loan based on the value of the item. To get the item back you have to pay back the principal plus interest within a certain amount of time, otherwise the pawn broker can keep the item and sell it. Pawn makes credit available to anyone who owns something of value, and that’s generally a good thing. The pawn model has been around for thousands of years, so it’s about time for someone to take it online. That’s what Denver, CO and Chicago, IL based Pawngo is doing, and they’re taking it one step further. Pawngo is solely focused on the high end of pawn, so they only do loans from $250 to $100,000 (though you might be able to convince them to go higher if you have a really awesome item).
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Apparently wearing glasses is cool again, especially if they’re what used to be considered dorky. I don’t get it. I’m a contact lens kind of guy. I wear my glasses right after I wake up and before I go to bed, but other than that I relish in the fact that we’ve developed tiny pieces of plastic that can make us see perfectly. You’d think technological breakthroughs like contact lenses and Lasik would be bad news for a businesses that was founded in 1949 to distribute fashionable eyewear, but you’d be wrong. ClearVision Optical was started by a Navy veteran to “serve the independent optometrist community” in Long Island, and it has grown into a “global enterprise, serving optical professionals throughout the U.S. and in 40 countries around the globe.” The Hauppauge, New York based company has been able to grow like this because of its devotion to strong customer service that is centered around helping clients build stronger practices.
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Want to try TaskRabbit? Here’s $10 to get started. (The link only works if you’re setting up a task, but you can sign up and then use it.)

We all have stuff that we don’t want to do, don’t know how to do, or don’t have time to do. We’d love to pay someone to do it for us, but finding someone to hire to do it is on that list of stuff that we don’t want, know how, or have time to do. TaskRabbit is a company that wants to help people overcome this predicament. They’re based in San Francisco, CA, and they’ll get you “in touch with friendly, reliable people who can help you get just about anything you need done, and put some free time back into your life.” Through the power of the Internet, they’ve been able to build a network of “TaskRabbits” and connect them with people who need stuff done. It’s the same basic marketplace with a fee model that has made companies like eBay, Craigslist, and Airbnb huge successes. Here are the details on how TaskRabbit works.
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Some of you have been receiving our e-mails hours or even days after they were originally sent. It’s a problem with our e-mail provider, and I think it’s finally fixed. I hope it hasn’t been too annoying.

I couldn’t find a job after I graduated, so I created my own job helping other grads find jobs. It’s kind of a ridiculous story, but it seems to have worked out. It feels a little weird for me to cover companies that are also in the job search space, but how can I not tell you about a company that was just named the #1 Small Business to Work For? Snagajob is based in Glen Allen, VA, and they were founded in 1999 by Shawn Boyer when he realized that there were no good websites for finding hourly jobs while trying to help a friend find an internship. Shawn started out by building a simple job board, but the business has continued to grow as they have found new ways to serve both employers and job seekers.
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Last week we told you about Blue Chip Career, so here’s another reminder to check them out. They offer personalized guidance from seasoned executives to help you overcome your biggest job search challenges. Get paired with one of their experts and receive the inside scoop on how to land the job of your dreams.

Last September I went to see Seth Godin. I bought a ticket online and was pleasantly surprised a few days before the event to learn that it allowed me to bring a friend. The event was great–just what I would expect from Seth. Every detail went smoothly, even the ticketing process, which was done through TicketLeap. I barely noticed them when I originally registered for the event (which what you want from a ticketing provider), but when a reader e-mailed a few months ago to tell me that she landed an internship with TicketLeap I decided to take another look. They’re a Philadelphia, PA based company that was started in 2003 “to bring professional-grade ticketing to events too small to get the attention of the big ticketing companies.” They offer a great user experience, and their cost is pretty much unbeatable–$1 per ticket for events $10 and under, $2 per ticket for events over $10, and free for all free events.
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We’ve been having e-mail deliverability issues over the past couple of days. I’m working with our provider to figure out what’s going on. Hopefully this message will come through without a hitch and make this note irrelevant.

Yesterday we looked at a non-profit that is devoted to a unique sector of performing arts. Today we’re going to look at one that is more traditional. Lincoln Center for the Performing Arts is based in New York, NY, and they’re the organization that runs “the world’s leading performing arts center.” Lincoln Center is located on 16.3 acres, and it has 11 resident organizations that use their space but are run independently. Lincoln Center for the Performing Arts “serves three primary roles: presenter of artistic programming, an international leader in arts and education and community relations, and manager of the Lincoln Center campus.” They seem to be doing a good job considering that Lincoln Center hosts more than 5 million visitors every year.
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When I think of the energy industry, I think of big machines like oil drills, windmills, and coal elevators. Microbes and genetics just don’t come to mind. Synthetic Genomics is a company that is aiming to change that. Energy is just one of the industries that they are working to disrupt as they develop “breakthrough genomic-driven solutions for major global issues.” Right now Synthetic Genomics, which is based in La Jolla, CA, has put a heavy emphasis on working with the energy and chemical industries because there is so much potential for gain–especially in terms of the environment; however, they’re also working on things like food production, human health, and water availability. It’s all about “turning novel science into life-changing solutions.”
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Yesterday we told you about Blue Chip Career, so here’s another reminder to check them out. They offer personalized guidance from seasoned executives to help you overcome your biggest job search challenges. Get paired with one of their experts and receive the inside scoop on how to land the job of your dreams.

My girlfriend and I are having a housewarming/birthday party this weekend. We invited people by e-mail, and we’re keeping of track of who is coming through a Google doc. That’s about as simple as it gets in terms of using software for event management. I don’t think our solution would cut it for companies like Verizon, Yahoo!, Walmart, and Oracle. They need something a little more… industrial strength. That’s what Cvent offers. They’re a McLean, VA based company that offers comprehensive event, survey, and eMarketing software solutions–exactly what large companies need to make sure that every little detail is taken care of when they put on an event.
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