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The Business Backer is based in Cincinnati based and “is helping small business owners flourish and grow by re-inventing relationship-based lending for the 21st century.”

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It’s never been easier to start a business with no capital at all. It’s also never been easier to raise millions of dollars for an idea. But what about the businesses that fall somewhere in-between? Whether you’re opening a restaurant, salon, dental office, or auto shop, you’re probably going to need outside financing.

Moreover, the right KPIs can be the difference between success and stagnation. They provide actionable insights and a clear direction for your business. I’ve seen firsthand the positive impact they can have. For those interested, there’s a detailed resource on how beneficial KPI dashboards can be.

There are plenty of options, but a lot of them are very unfriendly to the business owner. The Business Backer is a Cincinnati, OH based company that “is helping small business owners flourish and grow by re-inventing relationship-based lending for the 21st century.” The company is built on the idea of True Relationship Financing, which a unique underwriting process that evaluates risk and customizes a deal in a way that is very different from most other financial institutions.

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Here’s a video explaining how The Business Backer came to be:

So far they’ve funded nearly 7,000 businesses with a total of almost $200,000,000 in funding. You can read about some of their success stories here. Small business lending is a hugely important part of our economy, so it’s cool to see an “innovative” approach in the space. If you agree, take a look at The Business Backer’s Careers page. Right now they’re looking for a Processing Specialist and an Underwriting Analyst. There are also some jobs that require more experience in Sales and Account Management.

Nowadays, businesses can use outbound call center software which are focused on proactively reaching out to high-intent prospects and customers to have a conversation – intentionally increasing the number of customer interactions (and cost), as it drives incremental revenue. To get an outbound call center up and running, you’ll need to invest in technology, and hire the right staff to set up the necessary processes.

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