by Willy Franzen on November 3, 2009

One thing that I find really exciting is the fact that there are cool startups popping up all across the country. Yes, Silicon Valley and the Pacific Northwest are still the primary places for technology focused companies to open up shop, but that’s becoming less and less true. That’s why I was intrigued by Fanzter—they’re web products company based in Collinsville, CT. Considering the fact that I’m from Connecticut and have never heard of Collinsville (it’s near Hartford), you have to consider it an unusual location for a startup (they would tell you it’s optimally located between Boston and New York City). Fanzter’s first (and only current) product is called Coolspotters. It’s a website that “makes it easy to discover and buy the products, brands, and fashions being used by your favorite celebrities – in their real lives, and in movies and television.” It reminds me a lot of what Delivery Agent is doing.
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Tagged as:
Connecticut,
entry-level jobs,
fashion,
software development,
trends,
web development
by Willy Franzen on October 29, 2009

It took long enough, but Internet video is everywhere. Yes, we had online video 10 years ago, but now it actually looks good—and works. The main reason for this is that end users (you and me) finally have technology in their homes that can handle playing online video. This means high speed Internet connections and computers with enough processing power to not crash when a website uses a Flash video player. The issue for content creators is that delivering video still poses some challenges. Sure, I was able to produce an online job search training course that relied heavily on video with little trouble, but I wasn’t delivering video to thousands or even millions of people (I wish I had the problem). As your use base increases, the challenge of delivering video increase exponentially. Moreover, managing video content in an organized fashion is a completely different challenge than organizing text and images. Brightcove is a Cambridge, MA based company that provides an online video platform for many of the worlds biggest brands.
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Tagged as:
business development,
customer service,
engineering,
entry-level jobs,
marketing,
Massachusetts,
operations,
quality assurance,
quality engineer,
sales,
software development,
training,
user experience,
video,
web development
by Willy Franzen on October 26, 2009

It feels pretty good to be talking about a Boston based newspaper today knowing that they have to report on another trip to the World Series for the Yankees; although, I’m sure they’d much rather be publishing stories on what Dustin Pedroia and Jonathan Papelbon are doing during their offseason (possibly watching the World Series from their couches). Now that I’ve gotten in my dig at Red Sox fans, we can take a look at The Boston Globe, Boston’s most widely read newspaper. The paper is owned by the New York Times and has an excellent web presence at Boston.com. Much like other newspapers the Globe has had significant financial struggles, and The New York Times even threatened to shut the paper down if the paper’s union didn’t accept major concessions. Apparently those problems have been worked out, and The Boston Globe is now on more stable ground. At least that’s what the fact that they’re hiring would indicate.
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Tagged as:
advertising,
entry-level jobs,
journalism,
Massachusetts,
newspaper,
production,
sales,
software development,
web development
by Willy Franzen on October 23, 2009

Since we’re going to talk about art today, I have to give my little sister a shout out for her Vernissage benefitting Artists for Charity tomorrow. If you’re in the Fairfield, CT area and enjoy art, you need to check it out. Now, I’ll be the first to admit that I’m not all that into art. With a painter for a sister, a graphic designer for a mom, and an architect for a dad, I’m the black sheep of my family. Designing this site is about as far as my artistic talent goes. With that said, when you combine art with a cool web based business idea, my ears perk up. That’s exactly what happened when I saw a friend post an article about 20×200 (a part of Jen Bekman Projects) on Facebook. 20×200 is an online art and photography gallery based out of New York City, and they just closed a first round of $800,00 in venture capital funding. Now, you don’t typically see art galleries getting VC funding, but you also don’t typically see art galleries using the power of the Internet to make affordable art available to the masses either.
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Tagged as:
arts,
entry-level jobs,
information technology,
New York,
photography,
software development,
web development
by Willy Franzen on October 22, 2009

One of my goals with One Day, One Job is to get more interactive. I’d like to get more feedback from you, the readers, on what you want to see, and I’d also like to use the collective wisdom of thousands of college aged job seekers to develop better content. The best way to do that is through reader surveys, which is why I recently signed up with SurveyMonkey. They’re a Menlo Park, CA (formerly Portland, OR) based “startup” that has been helping people run online surveys for the last decade. While most Internet companies that started in 1999 have since flamed out and most companies started in the 2000s have relied on flashiness to bring in venture capital money, Survey Monkey and its outdated look have been laughing all the way to the bank. By providing a dead simple way for business owners (they’ve worked with more than 80% of the Fortune 100) to collect data, SuveyMonkey has built an insanely successful business.
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California,
data,
design,
engineering,
information technology,
marketing,
operations,
Oregon,
product management,
research,
software development,
user experience,
web development
by Willy Franzen on October 21, 2009

Product placement started out as a secret. Companies realized that they could pay to get their products featured in books, television shows, and movies, so they did. And we, the viewers, assumed that these products were included for editorial reasons. At some point we got smart and realized what was going on. It didn’t really change much, but we became a little more skeptical. Now product placement is assumed. If someone is promoting something, you take for granted that they’re getting paid for it. Delivery Agent is a San Franciso based company that realized this isn’t necessarily a bad thing. They’re taking product placement to the next level with a level of integration that we’ve never seen before. They call this “shopping-enabled entertainment.” When you see Dwight Schrute wearing a great looking shirt on The Office—ok, bad example—when you see a beautiful necklace on Gossip Girl, you can go to the show’s website and check out the “Seen On” section for more information how to buy the necklace. There’s also SeenON.com, which aggregates the information from all of Delivery Agent’s clients and makes it easy to “shop by show” or “shop by celeb.”
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Tagged as:
advertising,
California,
e-mail,
entry-level jobs,
marketing,
software development,
television,
web development
by Willy Franzen on October 16, 2009

Social networking is a new thing, right? Not at all. Social networks have been around almost as long as the Internet. They’ve just become way more mainstream in recent years. Take Redwood City, CA based Care2 for example. They’re an online social network that aims “to help people make the world a better place,” and they’ve been doing it since 1998. That’s impressive, not only because it means that they were early to social networking, but also because it means that they survived the dot com bust of the early 2000s. “Making the world a better place” used to be strictly the territory of non-profits, but now we’re seeing more and more companies like Care2 that are choosing to be B Corporations. That means that they can do good and build a profitable businesses at the same time. That’s exactly what Care2 is doing with their “more than 50 employees, 11 million members, 400 nonprofit partners and hundreds of responsible advertisers making a difference.”
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Tagged as:
blogging,
California,
editorial,
entry-level jobs,
journalism,
software development,
web development,
writing
by Willy Franzen on October 15, 2009

Once you start interviewing for jobs, you realize how important it is to stay well informed. Whether it’s staying up on the industry that you want to work in or just keeping up with current events, you need to be able to speak (somewhat) intelligently about a wide range of topics. Chit chat and small talk play a big part in the impression that you make, so don’t try to use the fact that you “live in a bubble” at college to explain away your ignorance. Instead, you should subscribe to the The Daily Beast. It’s a cheat sheet for current events that covers a wide array of topics. Some would call it a news aggregator, but they like calling what they do “curating.” The site was created by Tina Brown, who was formerly the editor at Vanity Fair and The New Yorker. The Daily Beast, which is based out of New York City, launched just over a year ago, and has been able to garner a huge amount of traffic pretty quickly. I guess it might have something to do with their IAC backing.
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Tagged as:
advertising,
analyst,
analytics,
California,
design,
editorial,
entry-level jobs,
journalism,
marketing,
New York,
sales,
social media,
software development,
video,
web development
by Willy Franzen on October 14, 2009

I remember being in middle school and deciding that I wanted a drum set. I already had a snare drum, but I knew that a full set would be much cooler. My mom bought me a copy of the Bargain News, a local paper full of classified ads, and helped me pore over the listings in search of a drum set. That’s certainly a relic of the past, but classified ads are far from dead. They’ve just moved online. You’re probably most familiar with Craigslist, and maybe you’ve considered using Facebook Marketplace or something like that. What you probably didn’t realize is that there is still a huge business behind classified ads. Take Chicago based Classified Ventures for instance. They’re another Inc. 5000 company, and they’ve increased their revenue from $146.7 million to $297.5 million over the past three years. They’ve done this with four distinct businesses: Apartments.com, Cars.com, HomeGain.com, and HomeFinder.com. You’ve probably noticed at least one of those sites before, which is exactly what they’re looking for.
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Tagged as:
account management,
accounting,
advertising,
California,
design,
entry-level jobs,
Illinois,
product management,
sales,
software development,
Texas,
web development
by Willy Franzen on October 13, 2009

I’ve never found a use for start pages and portals. Until Safari came out with a feature that allowed me to view a dozen of my most visited sties at a glance, I just set a blank page as my home page. However, I realize that many people have very different web browsing habits, and a lot of people find start pages really useful. One company that is trying to update the start page by making it social is ZooLoo. They’re a Phoenix, AZ based startup that, despite an unfortunate name that sounds like a bathroom at a wildlife park, is trying to own the market for customizable start pages. They’re competing with behemoths like Google and Facebook to be your home page, but they do have an advantage in that they’re laser focused on start pages and only start pages. They think if they can own that market, they can deliver lots of relevant advertising and make lots of money.
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Tagged as:
Arizona,
entry-level jobs,
marketing,
public relations,
social media,
social networking,
software development,
web development
by Willy Franzen on October 12, 2009

In my day… Columbus Day was a real holiday. Now there’s a huge portion of the population that doesn’t even get the day off. Yes, I understand that Christopher Columbus was a bit overrated as a historical hero (and a lot of the things that we learned about him in grade school were inaccurate), but I’m still amazed that he had the guts and the persistence to make a voyage across the Atlantic happen. Now we’ll barely take a walk down the street without a GPS enabled device in our pocket. Navigation and exploration have a long history, but I’m not sure how much more advancement is possible. Facet Technology would disagree. They’re an Eden Prairie, MN based software and services company that is changing what state of the art means when it comes to the Transportation, Mapping and Food Processing Industries. They’re another Inc. 5000 company with 110.4% three-year growth, and I think they’re going to shoot up the rankings over the next few years.
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Tagged as:
cartography,
engineering,
entry-level jobs,
gps,
holiday,
information technology,
Minnesota,
software development
by Willy Franzen on October 7, 2009

One of the more effective ways that I’ve found to teach online job search tactics is to use screencasting. I do a number of screencasts in Found Your Career, and they seem to work really well when walking people through how to use sites like Google, LinkedIn, and Facebook for job search. TechSmith is an Okemos, MI based company that is “the world’s #1 provider of screen capture and screen recording software for the individual and professional user.” They’ve been in the business since 1987—which is an insanely long time for a company in their industry, and they’ve actually been doing screen capture for most of that time. I’ve never used any of their products, but I’ve heard from a number of people who rave about Camtasia, TechSmith’s main screen recording software.
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Tagged as:
design,
engineering,
entry-level jobs,
Michigan,
quality engineer,
software development,
user experience,
web development
by Willy Franzen on October 2, 2009

I think that e-mail is still the king of social media. We have all of these fancy social networking accounts, but they all send their notifications to our inboxes. If you want someone’s attention, e-mail is the way to go (assuming your message doesn’t look like spam). Heck, you’re probably reading this in your e-mail. That’s why e-mail marketing continues to be a rapidly growing industry. We’ve already taken a look at jobs with Constant Contact, Aweber, and e-Dialog, and now we’re going to look at an industrial strength e-mail marketing company, ExactTarget. They’re based in Indianapolis, and since 2000 they’ve been focused on “providing the most powerful on-demand software for email communications and finding the best and brightest marketers on the planet to revolutionize the way people think about email.”
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account management,
accounting,
business development,
consulting,
design,
entry-level jobs,
human resources,
Indiana,
marketing,
product development,
product management,
quality assurance,
quality engineer,
rotation program,
sales,
software development,
strategy,
training
by Willy Franzen on October 1, 2009

I guess it’s a little awkward when you find a company that immediately makes you think of a very similar, more successful company. In this case, when I came across ideeli, I immediately thought of Gilt Groupe (which we covered a while back). Both are New York City based startups that offer online sample sales that give shoppers the opportunity to buy luxury goods—mostly clothing and accessories—at serious discounts. According to Wikipedia a sample sale is “used by retail businesses in order to discard excess merchandise.” That’s exactly what these companies do, but they’ve moved the entire process online (which is way more efficient). Both sites require invites to get in on the deals, so if you want to try ideeli click here and if you want to try Gilt Groupe click here. Although I haven’t made any purchases on either of these sites, my girlfriend Amy loves this way of shopping. There’s the element of surprise, because you never know what you’re going to find, yet you still get to enjoy the ease of shopping online.
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Tagged as:
administrative,
apparel,
e-commerce,
entry-level jobs,
fashion,
New York,
retail,
software development,
web development
by Willy Franzen on September 30, 2009

When’s the last time you bought a music CD? For me it has to have been something like 5 years ago. Oddly enough, in the glory days of online file sharing when Napster and then AudioGalaxy were around, I was buying lots of CDs. Not anymore. Now that downloading songs is kind of risky (unless your Dad is a good defense lawyer), a lot of people have moved to listening to music through web apps. Some use YouTube. Others use Pandora or Last.fm. Then there’s Grooveshark. They’re a Gainesville, FL company that was started by University of Florida students, and they let you listen to music online for free. They still have some intellectual property issues to work out, and their business model could use some refining, but they’ve grown to 40 employees and their user bases is trending nicely upwards. If you want to be part of a startup that could change the way the music industry works, this might be the place.
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Tagged as:
entry-level jobs,
Florida,
music,
software development,
web development
by Willy Franzen on September 28, 2009

We’ve already taken a look at Kiva, a San Francisco based microfinance non-profit, but today we’re going to take a look at Kiva Systems, a Woburn, MA based logistics and robotics company. They were ranked #6 on the Inc. 5000 this year by growing from $204,000 in revenue in 2005 to $21.4 million in revenue in 2008. That’s 10,399.0%, which is just insane. Their growth is coming from the online shopping revolution, even though they’re not an e-commerce company. This is due to the fact that their automated order fulfillment systems are huge efficiency boosters for warehouse operations. It’s hard to imagine how a Kiva Mobile Fulfillment System works, but once you see the video below, you’ll totally get it—and you will be amazed.
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Tagged as:
customer service,
engineering,
entry-level jobs,
logistics,
manufacturing,
Massachusetts,
robotics,
software development,
supply chain
by Willy Franzen on September 27, 2009

Libraries used to be their own little kingdoms of knowledge. If you needed to research something, you’d go to the library and hope that they had what you were looking for. If they didn’t, you were out of luck. The Internet has changed everything. Now we live in a world where our libraries are interconnected and information resources can be shared instantly between institutions. And even there is a resource that can’t be shared electronically, you can track it down instantly. A big reason that this is possible is Dublin, OH based Online Computer Library Center. They started in 1967 as “a regional computer system for 54 Ohio colleges;” however, they have since grown to serving “more than 71,000 libraries of all types in the U.S. and 112 countries and territories around the world.” They’re better known as the OCLC, and they’ve very much an Information Technology focused non-profit.
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Tagged as:
entry-level jobs,
information technology,
library,
non-profit,
Ohio,
software development,
training,
Washington DC,
web development
by Willy Franzen on September 18, 2009

At this rate I think that I could finish out the rest of the year covering companies that are on the Inc. 5000. I’m not going to, but I’m tempted by how many high quality entry level job opportunities I’ve been able to find from this list. Today I’ve decided to take a look at Covario, a San Diego based company that makes interactive marketing analytics software with a focus on search. I do a lot with search engine optimization, so I’m quite familiar with the industry, and I know that it’s growing rapidly. Making data driven decisions becomes essential in tougher times, because companies can’t afford not to know if they’re getting a return on investment. Tracking SEO performance through web analytics is a lot easier to measure than tracking the success of a “branding” campaign. I guess that’s why Covario has grown from $1.3 million in revenue in 2005 to $12.7 million in 2008.
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Tagged as:
analytics,
California,
engineering,
entry-level jobs,
marketing,
operations,
seo,
software development
by Willy Franzen on September 17, 2009

Let’s say that you wanted to come visit me in Chicago. You’re not afraid to do touristy things, because you’re willing to accept the fact that you are a tourist. You’re going to visit the Art Institute, the Hancock Observatory, the Museum of Science and Industry, and the Sears (now Willis) Tower. Then you want to take a ride on the Navy Pier Ferris Wheel followed by an Architecture Boat Tour. That’s a lot of separate admission fees (and an exhausting day). With a Go Chicago Card from Boston, MA based Smart Destinations, you can pay once and do all these things and more. The card will even get you a discount on your Lou Malnati’s deep dish pizza. Smart Destinations offers the same service in quite a few other cities, and it seems to be pretty popular. While the Travel industry is struggling with the economy, Smart Destinations has managed 424.7% revenue growth over the past 3 years and #652 on the Inc. 5000.
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business development,
marketing,
Massachusetts,
sales,
software development,
travel
by Willy Franzen on September 10, 2009

The other night I wanted to read a book before bed, but I had moved the lamp from my bedroom into my living room because our hard to reach light fixture’s lights burnt out. It took all of 30 seconds to move the lamp back to my bedroom, but it was a pain in the butt. If only I had a LightWedge—a product made by the company of the same name that will illuminate your book for you. It’s a stupid simple idea that beats the heck out of wearing a headlamp in bed. Oh yeah, and the Newton, MA based company is making a ton of money. Inc. magazine recently came out with their list of the 5,000 fastest growing private companies in the US, and Lightwedge came in at #1,609. That may not sound great, but when you see that they increased from $3.9 million in revenue in 2005 to $11.6 million last year, you have to be impressed. I always say that the best way to job search during a recession is to look for the companies that are growing, and there’s no better way to find those than Inc. magazine’s list.
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account management,
analyst,
customer service,
e-commerce,
engineering,
entry-level jobs,
marketing,
Massachusetts,
sales,
software development,
web development
by Willy Franzen on September 8, 2009
by Willy Franzen on September 4, 2009

Since I’m spending the weekend in San Francisco, I thought it would only be fitting to feature a San Francisco based startup today (as if we haven’t already featured enough). I decided to cover one in my industry (job search and online recruiting), because I really like what they’re doing (and they’re probably the best source for San Francisco based startup jobs too). Their name is Job Alchemist, and they’re the creators of one of the few job boards that I actually think is worth using—Startuply. They’ve also developed a number of other niche job boards like HomeBy3 (flexible jobs for moms) and Reddit’s job board. Beyond that, they’re working on a project called JobSyndicate, which is an affiliate network for jobs. I’ve seen a lot of entrants to this industry in the past couple years, and Job Alchemist is one of only a handful that have impressed me. When a company creates a job board that I actually use, that’s saying something.
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California,
entry-level jobs,
recruiting,
software development,
web development
by Willy Franzen on August 28, 2009

It’s hard to imagine that a film production company could morph into “a holistic interactive agency built for a digital world;” however, that’s exactly what New York City’s R/GA has done. Now, film production and advertising aren’t all that different, but it’s still a big psychological leap from one to the other. Moreover, not many companies are willing to take a huge risk and move where innovation takes them. R/GA embraces change. They’re also really freakin’ good at what they do. Their clients include Nike, Verizon, IBM, Target, Bank of America, and a bunch of other extremely well known companies. They also have the best corporate website built in Flash that I’ve ever seen. Everything about it works—I can actually give you links to specific pages. Beyond that, the site does a fantastic job of presenting R/GA’s brand. It’s packed with information and has fantastic videos (they obviously haven’t abandoned film production completely).
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Tagged as:
advertising,
California,
copywriting,
design,
entry-level jobs,
information technology,
interactive media,
international,
marketing,
New York,
software development,
United Kingdom,
web development
by Willy Franzen on August 24, 2009

This morning I was reading a New York Times article about how some of the “super rich” are being hit hardest (at least in terms of total dollars lost) by this recession. A lot of this has to do with heavy investments in real estate. As we all know, real estate has not been the place to be lately. The good news about the bad real estate market is that it’s leading to all kinds of innovation. There are a ton of cool real estate startups, and I just came across another one called eRealInvestor. They’re based in San Francisco, and they offer a suite of tools that allow those who still have it in them to invest in real estate to be much smarter about it. Since I’m not a real estate investor, I don’t fully understand what all of the tools do. However, it’s hard to argue with a data based approach to buying and selling real estate.
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California,
entry-level jobs,
flash,
investment,
marketing,
real estate,
sales,
social media,
software development,
web development
by Willy Franzen on August 18, 2009

What’s good? Depending on your mindset right now, that question could have a lot of different answers; however, today we’re talking about GOOD, a company and integrated media platform that makes “a magazine, videos, and events for people who give a damn.” They’re relatively new on the scene, and they’re breaking a lot of rules when it comes to how to run a media company. For instance, instead of keeping your subscription fees, they’ll donate them to the non-profit of your choice. Since magazines don’t actually make money on subscription fees, they think this is better for business. They’re well known for their “unique editorial perspective,” but they’re even better known for their “fresh visual aesthetic.” I first came across their website GOOD.is to see some of their amazingly gorgeous (and informative) infographics.
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Tagged as:
California,
entry-level jobs,
magazines,
media,
New York,
software development,
web development
by Willy Franzen on August 14, 2009
Before I get started, I’d like to ask you all for a favor. Businessweek is seeking nominations for their list of the Best U.S. Entrepreneurs 25 and Under, and I happen to be under 25 and an entrepreneur. I’d love to be on this list, but only if you think I should be. If One Day, One Job has helped you with your job search or you just love what we’re doing, please nominate me. It won’t take more than 90 seconds. Thanks!

When I was growing up, I kept all of my most prized possessions in a small wooden box that my Dad gave me. I knew that if the house ever caught on fire, I’d grab that and run (because there was no way I’d be able to carry my entire baseball card collection). These days I still think the same way, but my laptop is definitely the first thing that I’d grab before running out of a burning building. Maybe I’m unique because I run an online business, but I think that you’d probably grab your laptop too. Our prized possessions are increasingly in the form of data—our pictures, our movies, our contacts, and many of the other things that can never be replaced. Memeo is an Aliso Viejo, CA based company that recognizes how important data is to our lives. They build products that simplify your digital life. They have backup software, syncing software, and file sharing software. Yes, there are plenty of software companies that make these kinds of products, but Memeo makes it simple and easy to manage your digital assets.
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Tagged as:
California,
design,
entry-level jobs,
product management,
software development,
user experience,
web development
by Willy Franzen on August 13, 2009
Before I get started, I’d like to ask you all for a favor. Businessweek is seeking nominations for their list of the Best U.S. Entrepreneurs 25 and Under, and I happen to be under 25 and an entrepreneur. I’d love to be on this list, but only if you think I should be. If One Day, One Job has helped you with your job search or you just love what we’re doing, please nominate me. It won’t take more than 90 seconds. Thanks!

After a second company used the term “rockstar” in their job postings, it became clichéd. I know that I’ve said this before, but no matter how good your coding skills (or whatever other rockstar skills employers look for) are, you’re never going to be a rockstar. Unless, of course, you land a job at Rockstar Games. If you work there, at least you’ll be a rockstar in name. You may not have a guitar, but you’ll be working for the company behind video game series like Grand Theft Auto, Max Payne, and Manhunt. And for those of you who have a different taste in games, they’ve got Table Tennis for the Wii. I keep harping on the fact that the video game industry is doing well, but it’s just so impressive. Other content producers like newspapers, magazines, record labels, and move producers are struggling with changes in how we consume content, but video game companies keep humming along—and Rockstar Games is no exception.
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Tagged as:
animation,
arts,
California,
Canada,
design,
entry-level jobs,
international,
marketing,
Massachusetts,
New York,
software development,
United Kingdom,
video games,
web development
by Willy Franzen on August 11, 2009

Copyrights aren’t what they used to be. It’s not that they’re any less valuable, it’s just that it’s so easy to rip someone off these days. Every day my posts are automatically scraped by bots and republished on sites that slap ads on my content to make pennies. The photos that you posted online might end up in a multi-million dollar ad campaign without your permission. And then there’s the world of music. Piracy and infringement has completely changed the face of the industry. New York City’s RightsFlow is an employee-owned company that “specializes in intellectual property licensing and copyright management” in the music industry. Their core areas of service are Strategic Planning, Business Analysis, Music Licensing Services, and Digital Music and Media Strategies. Put simply, they help artists and labels ensure that they are fairly compensated for the work that they produce.
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Tagged as:
entry-level jobs,
law,
music,
New York,
software development