by Willy Franzen on July 30, 2009
Next March I’m going to regret not saving this one for my St. Patrick’s Day holiday themed post, but today we’re going to take a look at Lucky Brand. They’re a clothing manufacturer and retailer that is “rooted in rock ‘n ‘roll with a signature sense of humor.” Their About page will tell you that they stand for “independent thinking, individual style and a feeling as authentic as love” and that they’re known for “great-fitting, vintage-inspired jeans;” however, I think it’s much simpler than that. One of their founders came up with the idea to put the phrase “Lucky You” behind the flies of every pair of pants that they made. It was an instant point of differentiation, and I think that it has a lot to do with why Lucky Brand is going strong 19 years after they started. It really is pure, politically incorrect genius. Lucky you…
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by Willy Franzen on June 25, 2009
When I moved to Chicago last year, just days before my 24th birthday, my parents decided that they wanted to treat me to a truly amazing Chicago experience to start off my life in the city right. They took me and my girlfriend to a dinner at Charlie Trotter’s, one of the finest restaurants in Chicago and the world. For those of you who are unfamiliar with the name, Trotter’s is usually found somewhere on Restaurant Magazine’s list of the Top 50 Restaurants in the World (although they seem to have dropped off the list this year).
When I dined at Charlie Trotter’s I chose the Grand Menu, which is an 8-course tasting menu. Although the menu is constantly changing, I had the pleasure of enjoying: Prince Edward Island Oysters with Sea Water & Pickled Daikon; Chilled Snow Lake Trout with Roe, Watercress & California Crayfish; Four Story Hill Farm Quail with Spring Onions, Chanterelle Mushrooms & Chorizo; Grilled Nantucket Bay Scallop with Boudin, Pig’s Tail & Fennel; Forty Eight Hour Braised Short Rib with Lobster Mushrooms & Fermented Black Garlic; Concord Grape Sorbet with Grape Leaf & Parsnip; Honey Crisp Apples with Cider Granite & Ginger Jelly; and Black Mission Figs with Shaved Fruit Cake, Marcona Almonds & Pedro Ximenez. It was an amazing meal that took food to a level that I didn’t know it could reach.
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by Willy Franzen on July 2, 2008
Waiting tables isn’t what most new college grads want to do with the degree they (or their parents) just spent 5 to 6 figures on. In most cases that makes sense, but with the Chicago based Lettuce Entertain You Enterprises even jobs waiting tables can lead towards a career in restaurant management. LEYE is a restaurant empire – they have over 70 restaurants and somewhere in the neighborhood of 5,000 employees. Restaurant management is tough when you have one location to watch over, but somehow founder and CEO Richard Melman has been able to repeatedly launch and then manage successful restaurants.
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by Willy Franzen on May 29, 2008
Most people like shoes. They protect your feet, offer support, and keep you warm. Some people love shoes – love them to the point that their loved ones (not the shoes) are likely worried about them. Oddly enough, the people who deeply love shoes often seem most interested in shoes that barely protect their feet, offer little support, and provide little or no warmth. We don’t really get that. Zappos.com puts these people to shame. As a company they have a shoe obsession that is far worse than that of the most Sex and the City addicted, Daily Candy reading, New York City fashionista. Why do we say that? Because Zappos.com is obsessed with everything shoes, not just the shoes of some designer whose name you’re supposed to know.
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by Willy Franzen on May 9, 2008
Jeremy Schoemaker is ShoeMoney. ShoeMoney is probably best known for his picture of the check. Using AdSense, Google’s advertising platform for web publishers, he made $132,994.97 in one month. Since then, he’s had amazing success with marketing ringtones through affiliate deals and a project called AuctionAds, which allows web publishers to market eBay auctions on their sites. There are a lot of web startups that seem glamorous because of their big ideas, but they often lack profitability and end up in the deadpool. ShoeMoney Media Group ignores the glitz and goes where the money is. They follow 3 core principles: embrace new trends and look for opportunities to exploit them; focus on what you know; and small changes can equal big revenue. There is an absolutely insane amount of information about ShoeMoney on the web, so get researching. Google ShoeMoney, visit ShoeMoney’s blog, and read his hilarious, but honest post about his 10 worst money making ideas. There’s also a short BusinessWeek article about ShoeMoney that you should read. It focuses on how he makes money online teaching other people how to make money online.
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by Willy Franzen on April 17, 2008
Most CEOs have resumes that include business school, many of years of experience, and boring lists of financial accomplishments. How would you like to work for a company where the CEO’s proudest accomplishments are his being named Bon Appetit Chef of the Year and International Food and Beverage Forum Restauranteur of the Year? Michael Mina of the Mina Group is just that CEO – Chef Executive Officer (sorry, that is a horrible pun). Making deals, like any CEO should, Mina formed a partnership with Andre Agassi, the tennis star, in 2002 that has resulted in the launch of a line of high end concept restaurants.
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is the funniest, most in-your-face career guide on the market.