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The short story: One Day, One Job and One Day, One Internship are growing. We’re profitable and we’re helping people land awesome jobs and internships, but we want to do it on a bigger scale. By we, I mean me. I’ve been doing this (mostly) alone for four years now, and I need help growing the business. I can’t commit to hiring anyone full-time yet, so I decided to take on a few PAID interns/part-timers starting this summer.
I graduated a semester early from Cornell University in 2006 with good grades, good internship experience, and a pretty good economy, but I didn’t know what I wanted to do. I struggled through a half-hearted job search and eventually realized that I was meant to be an entrepreneur. So I started a business to help other college grads do what I failed to do: land a job.
A lot of people ask me why a college student would want help finding a job from some guy who couldn’t even find a job for himself. I don’t have a perfect answer, but I strongly believe that you often learn more from failure than you do from success. I’ve also learned a lot through entrepreneurship, and I think most of it applies to the job search. My best answer? Look at the results. We have a long list of success stories that keeps on growing… and the business is making money.
If you want to dig into the gritty details of our business (and you better if you want to work for me), check out this interview I did with The Startup Foundry.
Early on I decided that One Day, One Job should not only help college students and grads find meaningful employment, but it should also employ the same people it serves. Unfortunately, generating enough revenue to support an employee took much longer than I expected (we never took any investment, and we don’t intend to).
Over the years I’ve had a ton of people recommend that I take on a bunch of unpaid interns and make them slave away on whatever menial tasks I didn’t want to do. It’s tempting, but it’s against my business ethics. My business is all about serving interns–why would I turn around and exploit them (and potentially break the law)?
Paying interns/employees isn’t just an ethical stand for me (and I don’t mean paying them with free career advice like some “career experts” do). It’s a good business decision. By giving a person’s time a specific cost, I’m ensuring that I will make smart decisions about the projects I assign. I fully expect my investment in interns to be profitable. I don’t drink coffee and my business has never needed a copy. If you work for me, you will be working on projects that are directly focused on growing our revenue.
The One Day, One Job/Internship business model isn’t all that complicated. We produce editorial content for job and internship seekers. We sell advertising opportunities on top of that content. As our audience grows, we make more money.
Since I can’t commit to hiring anyone full-time, you’ll be working on a project basis. We’ll work out all of the details during the interview/hiring process. If you do a good job and your work helps grow the business, then there’s a good chance that this could turn into a longer term position and maybe even something full-time.
I’m based in Chicago, IL. I usually work from home. I don’t want you in my house every morning. My preference would be to hire someone based in Chicago, because then we could meet face to face occasionally; however, I’m extremely open to hiring anyone anywhere (as long as he or she has access to a personal computer with reliable Internet access) who can do the job well and will make the most of the experience.
I’m looking for people who can do one or more of the following things:
What You’ll Do: Most of our readers find us through search engines (it’s probably how you found us). We rank well in search engines because we have great content–mostly in the form of our company profiles. If we want to attract more people to the site, we not only need to create more content, but we need to create more kinds of content. And it has to be the kind of content that employment-minded college students are looking for (hint: it’s not general career advice).
The trick is that we want to build a process for building content (you may want to Google “scalable content creation” or read this post on scalable content creation). Not only will you be doing the research and writing, but you’ll also be developing a process that enables you and future employees to generate more quality content more quickly.
If you do well, you’ll get the opportunity to start researching and writing some of our daily company profiles too.
What You’ll Learn: I won’t teach you how to write, but I’ll do my best to help make you a better writer. You’ll be doing a lot of writing, and it will be for a specific audience with a very clear purpose. It’s much harder than it seems.
I’ll teach you how to find areas that are underserved by the current content available on the Internet and how to develop content that fills these needs and is optimized for both readers and search engines.
If you want to build a career off of your writing skills, you need to know how to write content that will get read. You also need to know how to write stuff that will be profitable for the publisher. It may not be writing a novel in a log cabin on an old-fashioned typewriter, but it’s a marketable skill that will open up plenty of opportunities for you. This position will teach you how to be the kind of writer that is essential to a business.
What You’ll Do: Most of our readers find us through search engines (it’s probably how you found us). We rank well in search engines because we have great content. Great content by itself doesn’t bring traffic. I’ve worked tirelessly to get people to link to and share the content that I’ve developed over the last 4 years, but I haven’t been as organized about it as I should have been.
You’ll be developing a system for spreading the word about One Day, One Job and One Day, One Internship. This means identifying the best opportunities for promotion, doing the actual outreach, and tracking the progress. This has a dual purpose. Not only is the traffic that comes directly from outreach activities important, but the links that the outreach generates help to improve our rankings in search engines.
What You’ll Learn: A lot of people think that search engine optimization is behind the scenes voodoo that webmasters do to get their sites to rank better. There are some secrets like that, but most of it comes down to generating quality content (see the position above) and getting people to link to it. I’ll teach you the ins and outs of off-site SEO.
Getting people to talk about you is all about providing them with value. You’ll learn how to identify whom to pitch and how to craft a pitch that offers the target the maximum value.
One Day, One Job is all about content, whether it’s delivered through e-mail or on the web. We want to create an experience that encourages our users to engage more deeply with our content. That means reading more posts, subscribing to our e-mail list, and, yes, clicking on ads. You’ll be tasked with helping us develop better user experiences through better design and better use of technology. There’s a lot of flexibility here, so creativity is a huge plus.
What You’ll Learn: While I have a ton of experience with content development and outreach, design and web development are still weak spots for me. I’m not sure how much I’ll be able to teach you, but I’ll give you the opportunity to use our audience to literally test your skills. You’ll get a chance to see how design decisions can directly impact a business.
E-mail me at firstname.lastname@example.org.
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