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When you send an e-mail to a friend, you just assume that they will get it. If they claim they never saw it, you probably have a friend who is ignoring you. But if you’re like me and running a business that relies on sending a quarter of a million e-mails per month, then e-mail delivery is a slightly bigger issue. It’s not something that you can just do from Gmail or whatever e-mail provider you use. You need a paid provider that specializes in delivering e-mails for business. We’ve already looked at jobs at companies like Aweber, Constant Contact, E-Dialog, and ExactTarget, but today we’re going to look at Durham, NC based iContact. Once again they’re an Inc 500 company, and they have seen 848% three-year growth to $26.5 million in revenue. They’ve done it all by offering a simple e-mail marketing solution that allows businesses to reach their customers’ inboxes.
A lot of people think that social networking is replacing e-mail, but it’s just not true. I find that when I send people Facebook messages it’s not nearly as likely to receive a response as a simple e-mail. There’s a reason that I’ve built much of my business on having an e-mail list—it’s a great way to keep people engaged. Just think about Groupon and Gilt Groupe—they’ve built huge businesses really quickly by leveraging e-mail effectively. If you want to get into the e-mail game, then you should check out jobs at iContact. They have a ton of job openings, and a few seem right for new or recent grads including iContact Labs Software Architect, Associate – Business/Finance Analysis, Small Business Sales Representative, Pre-Sales Representative, Partner Development Specialist, Administrative Assistant – Sales Department, Outbound Lead Generation Rep, Pay-Per-Click (Paid Search) Analyst, and Corporate/Business Strategy Associate. There are lots of options, so check them out and see what gets you excited.
Links to Help You Begin Your Research
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