During high school I was inducted into The Société Honoraire de Français. Though I don’t remember it, I apparently recited, “L’homme qui sait deux langues en vaut deux” (The man who knows two languages is worth two men). I guess that means I’m worth just barely more than a single man, because I never took a French class after the ceremony (mostly to avoid crazy French teachers). Since then I’ve traveled to places like Paris and Montreal, and a small part of me wishes I had kept up with the language so that I could better appreciate the culture. If I lived in New York, NY, I could use the resources provided by the French Institute Alliance Française. They’re a non-profit organization that aims “to create and offer New Yorkers innovative and unique programs in education and the arts that explore the evolving diversity and richness of French cultures.”
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We’ve been having e-mail deliverability issues over the past couple of days. I’m working with our provider to figure out what’s going on. Hopefully this message will come through without a hitch and make this note irrelevant.
Yesterday we looked at a non-profit that is devoted to a unique sector of performing arts. Today we’re going to look at one that is more traditional. Lincoln Center for the Performing Arts is based in New York, NY, and they’re the organization that runs “the world’s leading performing arts center.” Lincoln Center is located on 16.3 acres, and it has 11 resident organizations that use their space but are run independently. Lincoln Center for the Performing Arts “serves three primary roles: presenter of artistic programming, an international leader in arts and education and community relations, and manager of the Lincoln Center campus.” They seem to be doing a good job considering that Lincoln Center hosts more than 5 million visitors every year.
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I have to admit that it gets a bit monotonous writing about non-profit jobs every weekend. There’s an endless number of organizations to cover, but so many of them are very similar to ones that I’ve already featured. But today I found one that is about as unique a non-profit as I’ve come across in my nearly four years of doing this. It’s the Center for Puppetry Arts in Atlanta, GA. They’re exactly what they sound like, an organization that “is the largest American organization solely dedicated to the art of puppet theater.” I’ll admit that I haven’t been to a puppet show in a while, but when I was a little kid I put on a mean one. Puppetry is an interesting art because it can be as simple as a sock on a hand or as complex as Big Bird. It may not get as much credit as other performing arts, but it’s definitely worthy of having an organization devoted to it.
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There aren’t a lot of things that I can do for 12 hours straight. I’m not even sure that I can sleep that long anymore unless I’m sick or completely sleep deprived. Yet for some people it’s a tradition to participate in or attend free twelve-hour music marathons. It all started in 1978 when a group of New Yorkers came “together to create their own performing arts center.” It became a movement and a non-profit organization called Symphony Space, which has been “embraced by its cultured and educated neighbors and become the centerpiece of the Upper West Side Renaissance.” Cultural institutions like community theaters can have wonderful effects on neighborhoods and their residents, so it should be no surprise that Symphony Space is still going strong and garnering tons of support 32 years later.
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You know somebody is rich when they have a foundation named after them. You know somebody is really rich when their kids have their own foundations. That was the case with Andrew W. Mellon. In 1940 his daughter Ailsa Mellon Bruce established The Avalon Foundation, and in 1941 his son Paul Mellon established The Old Dominion Foundation. In 1969, with the combined value of the foundations at $220 million, the children decided to merge their foundations in honor of their father. That seems to have been a good decision considering that The Andrew W. Mellon Foundation, which is based in New York City, has assets totaling $6.5 billion in 2007. In case you don’t know who Andrew Mellon was, you can read his story here. The short of it was that he was held in the same esteem as men like Rockefeller, Ford, Carnegie, Morgan, and Frick, but he differed in that “he excelled in four fields of endeavor: as a businessman and banker; as a politician and statesman; as an art collector; and as a philanthropist.”
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I know how tough the job search is, so I’m not going to pull a prank on you. It would just be mean to tell you about some awesome jobs and then say that they don’t exist. Instead, I’m going to stick to what I’ve done for the last two April Fools’ Days and introduce you to some jobs with a humorous side to them. Two years ago we took a look at Motley Fool, and last year it was College Humor. This year we’re going to check out The Second City, which is “the leading brand in improv-based sketch comedy.” They have theaters in Chicago and Toronto, along with Training Centers in those cities and Hollywood too. The Second City is also where famous comedians like Bill Murray, Dan Akroyd, Harold Ramis (Ghostbusters!), Stephen Colbert, Tina Fey, Steve Carell, and Chris Farley cut their teeth. (My buddy Jason Seiden also did a little work at their Training Center.) It is the place for comedy, and it’s all located a mile up the street from where I live.
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One of my earliest memories is from Detroit’s Thanksgiving parade. I think that I was about 2 years old at the time, and I saw Oscar the Grouch on some sort of float. I don’t remember much more about the parade, but I remember that. I guess that I’m an experiential marketers dream since I managed to remember that over all of the other cool things that happened when I was two years old (another early memory was getting my head stuck between the bars on a McDonald’s playground—another branded memory). I think that the people at VEE Corporation would be especially happy to hear about my early memory since they’re the company behind Sesame Street Live. They’re a Minneapolis based firm that provides “live entertainment, promotion and event marketing services for America’s most respected brands, properties and agencies.” They’re big on full-body costumes and mascots as well as merging marketing and entertainment.
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When did Brooklyn become the cool place to live? It’s definitely trendy, and I think a big part of that has to be the borough’s unique culture. It’s pretty artsy, which is why it makes sense that it’s the home of “America’s oldest continuously operating performing arts center,” Brooklyn Academy of Music. BAM was founded in 1861 and is still going strong—they had an attendance of more than half a million people last year. Although they have the word academy in their name, BAM’s mission is “to be the preeminent progressive performing and cinema arts center of the twenty-first century, engaging both global and local communities.” That’s not exactly what I think of when I hear academy, but maybe that’s why they usually go by BAM.
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One of the coolest things about big cities is that they have unique neighborhoods and districts. Small towns are lucky to have one theatre, but New York City has an entire theatre district, which is called 42nd Street. It’s kind of a misnomer, because the whole street isn’t filled with theatrers, but around the area where it intersects with Broadway at Times Square they get pretty dense. Unfortunately, in the 1980s a large swath of 42nd Street became neglected and blighted. With so much great theatrical history there, New York City and New York State got together to found a non-profit organization to revitalize the area. This organization is now known as The New 42nd Street. The organization “oversees the redevelopment of seven historic theaters on 42nd” and operates these three projects: New 42nd Street Studios, The Duke on 42nd Street, and The New Victory Theater.
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Continuing with our patriotic weekend, we’re going to take a look at Arena Stage, a non-profit theater company that produces “huge plays of all that is passionate, exuberant, profound, deep and dangerous in the American spirit.” They put out all types of productions “from vast epics to charged dramas to robust musicals.” Located in Washington, DC, Arena Stage has been around 6 decades and was one of the first non-profit theater companies. They reach an annual audience of over 200,000 people (we reach more here!) and strive “to instill in the public a life-long love of and participation in the theater arts through [their] education programs.”
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