Posted by Willy Franzen on June 18, 2012. Jobs updated daily.
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In case you haven’t noticed, content marketing is where it’s at. Whether you’re trying to reach new customers or increase engagement with current customers, your best bet is to offer them quality content that includes your messaging. Sounds easy. But creating content that people will actually consume isn’t easy. Most companies aren’t very good at it. Sometimes they hire advertising or marketing agencies to do that, but many of them aren’t very good at it either. If they want to get serious, they should go to a “custom content agency ” like Imagination Publishing in Chicago, IL. They “work with Fortune 500 brands, associations and non-profit organizations to help create and strengthen relationships with their customers using quality, targeted content.”
Imagination Publishing does a lot of social media and online stuff these days, but they also do old school stuff like print and broadcast. They’ve done custom magazines, graphic novels, websites for the blind, coffee table books, and pretty much anything else that can be used to deliver content. Take a look at Imagination Publishing’s Portfolio–I think you’ll be really impressed by what they’ve been doing for clients in a wide variety of industries. If you are, then go to Imagination Publishing’s Jobs page. Right now they have a few opportunities that are worth looking at for a new or recent grad:
I’m in the business of content marketing, and I love it. Maybe you will too.
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