Dwell

I hate stock photography–especially the kind that you find on many career related sites. It’s usually a group of moderately attractive, racially diverse people who are smiling while dressed in business suits and holding folios. It’s not real. These photos create an unrealistic view of what a work environment looks like. In the world of home design, the analog is the fruit bowl. Whether you’re looking through real estate listings or a home decor magazine, chances are that you’ll see lots of fruit bowls–and they’ll be in odd places like bathrooms and bedrooms. Dwell is a magazine that defines itself by focusing on real life, something that “has been conspicuous by its absence in most design and architecture magazines.” Fruit bowls are ok, but only if the owners eat fruit. And so are other things you may not see in similar magazines–things that “demonstrate that a home is truly livable” by showing “it as it is lived in.” Dwell is based in New York, NY and San Francisco, CA, and although they consider themselves Modernists, they’re “nice Modernists.”

Dwell on This

You can get a feel for Dwell’s take on Modernism through their Fruit Bowl Manifesto on their About page, but to really understand it you should pick up a copy of their magazine or at least check out their website. While the focus is on homes, they cover everything that can be part of the context of a home–products, places, people, events, ideas, and more. It’s usually pretty hard to get a grasp of the business behind a magazine, so I highly recommend that you take a look at Dwell’s Media Kit–it will give you some serious insight into how the business operates. Once you’ve done that, head over to Dwell’s Jobs page. Right now they have mostly internships posted, but there’s a Brand Specialist (they don’t say where it’s located) position that looks like it could be a good fit for new or recent grads. It’s more about ad sales/account management than branding from what I can tell, but there’s nothing wrong with that.

Links to Help You Begin Your Research

• Dwell.com
• Jobs at Dwell
• About Dwell
• Dwell’s Media Kit

Do you read Dwell?