Posted by Willy Franzen on April 9, 2012. Jobs updated daily.
|Browns Summit Class A CDL Truck Driver - Home Weekly!|
Browns Summit, NC
|Brown-Forman Cooperage Health/Safety/Security Manager|
|Scanning Technician - John Carter Brown Library|
|Off Premise Multicultural Specialist - Brown Forman|
|Clinical Supervisor - Virgil E. Brown Bldg|
|Evening Shift Nurse Manager - Brown Co.H&L - Weekly Pay!|
|Vendor - Paul Brown Stadium|
|Automotive Finance Manager Alhambra CA - Browning Mazda of Alhambra|
|Retail Sales - Bobbi Brown Cosmetics Artistry - Main Place|
Santa Ana, CA
|Dosimetrist, Radiation Oncology, Brown Cancer Center, Days,|
If you’ve watched Mad Men from the beginning, you’ve probably noticed that research goes from completely irrelevant to getting marginal respect over just a few years. The progression has continued, and research has become a huge part of marketing and advertising. While Millward Brown hasn’t been around since the Mad Men days, the New York, NY based research agency has been “specializing in advertising, marketing communications, media and brand equity research” for the last 35 years. All of Millward Brown’s research is focused on building stronger brands, which is why their 82 offices across 52 countries are able to work with 90% of the world’s top 100 brands (not sure whose list they’re using).
The thing I love about advertising is that it’s truly a combination of art and science. The best research in the world can be more effectively applied with wonderful creative, and the best creative in the world can be made even better with research. To get a better understanding of how that works, you need to check out Millward Brown’s Case Studies. You can learn about things like how neuroscience can be used to improve direct mailings and how a South American country used research to promote wine consumption. It’s fascinating stuff, so if it convinced you to look into a career in research, then take a look at Millward Brown’s Jobs page. Right now they have a few opportunities for new or recent grads including:
They also have a ton of international opportunities, so you may also want to take a look at those.
Links to Help You Begin Your Research
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We've identified Millward Brown as having career opportunities in the following categories:
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