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Most media businesses are about advertising, and most advertising is about demographics. That’s why a lot of media companies focus on owning a portfolio of properties that cater to similar demographics. For Radio One the focus is on targeting African-American and urban consumers. The company is headquartered in Lanham, MD, but they have stations and offices all across the country. If your music tastes are similar to mine, there’s a good chance that you are familiar with one of Radio One’s properties.
Radio One operates 54 stations across 16 urban markets. You may assume that these are only rap/hip hop stations, but they are actually a great mix of Soul, R&B, Talk, Gospel, Inspiration, Old School, and, of course, Hip Hop. You can check some of the stations’ streams out here to get a feel for them. Radio One also has an online media business called Interactive One that includes sites like BlackPlanet.com and Elev8.com. If working in this kind of business sounds interesting, take a look at Radio One’s Careers page. There are a ton of jobs posted (ranging from Account Executive to Board Operator to On Air Talent to Promotions) in cities across the country.
Links to Help You Begin Your Research
Do you listen to any Radio One stations?
We've identified Radio One as having career opportunities in the following categories:
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