You’d think that a company that was founded in 1998 and survived the Internet bust was started with a pretty solid idea, right? Or maybe they came up with a great idea that allowed them to adapt as the economy changed. It may be hard to judge the quality of the ideas that led to ON24, but there’s no doubt that the people behind the San Francisco based company have been persistent. According to Wikipedia they started as Newsource with a focus on being a “distribution center for Internet-based video press releases.” Then they pivoted in 1999 to become ON24, “an online financial news streaming media source.” Neither of those ideas seemed to work out, but the technology behind them seemed to be what kept the company alive. In 2003 it all finally came together as ON24 “introduced a web-based video publishing platform that enables users to self-produce live and on-demand webcasts.” The 3rd time was a charm, as that’s what ON24 continues to do to this day.

Always On

Webcasting is now a lot easier than it was in 2003, but it’s still amazing how hard it is to do it right. There are plenty of free or cheap solutions out there, but questionable quality isn’t acceptable for the ares that ON24 works in—Demand Generation, Corporate Communications, Continuing Education, Life Sciences, Publishing, and Government. They truly work with some of the biggest names in the world like IBM, Pepsico, Intel, Dell, BP, HP, Motorola, and plenty of others. The ON24 offering that might be most relevant to you would be a virtual career fair, although I’m still not sold on the idea. Now, ON24 may not be a new upstart that is developing disruptive technology, but they’ve shown an amazing amount of perseverance. Who knows if they’ll have to change things up again, but so far they seem to have finally found the right market for their technology. If you want to be part of what ON24 is doing, you can check out their Jobs page and their Job listings. They have a number of positions posted, and you’ll probably want to check out the following: Account Executive, Content Communications Specialist, and maybe Webcast Manager. The experience requirements seem a little high for the job titles, but it’s up to you to decide if you’ll be a good fit.

Links to Help You Begin Your Research

• ON24.com
• Jobs at ON24
• About ON24
• ON24 News
• ON24’s Solutions
• ON24’s Products

Have you ever attended a virtual event run by ON24?

We've identified ON24 as having career opportunities in the following categories:

• account management
• all employers
• California
• communications
• customer service
• marketing
• sales

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