Kembrel Logo

Kembrel is a Philadelphia, PA based company that is blending traditional retail with e-commerce to reach college students, and they're hiring.

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Kembrel is members-only, but you can get in using this link. They’ll even give you a VIP Card for free (worth $20) and $5 in store credit to get you started.

There’s a battle going on between traditional retailers and e-commerce companies. The former offers the opportunity to get your hands on the merchandise, but the latter usually offers better prices, better selection, and more convenience. This leads to a lot of people using retailers to check stuff out and then buying online. I want to see companies start merging those two business models, and that’s exactly what Kembrel is doing. They’re a Philadelphia, PA based “online club” that allows “students to access their favorite fashion, food, and fun for a fraction of the retail price.” The online flash sale strategy is being combined with retail stores (they recently opened their first in Philly) to build the brand and offer members the opportunity to actually interact with products.

Join the Club

I find it really interesting that Kembrel is so intently focused on the college market. Fashion, food, and fun are a lot easier to sell to people who are post-college and have an income. Still, college kids are fashion conscious and need a place to buy clothes, and I think a hybridized online/retail model is the best way to sell to them. If you’d like to be a part of growing this model, then you need to check out Kembrel’s Jobs page. They kind of have a trying too hard to appeal to college kids way of copywriting, but maybe that will appeal to you college kids. Here’s what their Jobs page says:

Working for Kembrel is basically like working for a golden sunset that occasionally rains candy and happy hour beers in the form of a pastel-colored rainbow and there’s a wind in the air that sounds softly like hip hop mixes and there are gentle ponies with glittering braids that leap across the waving fields of tall grass delivering trendy clothes and vanilla mint ice cream to all the cheerful workers typing giddily at their desks.

Right now they’re hiring a Women’s Apparel Buyer, student photographers, and a bunch of interns. Take a look at the positions and see if any make sense for you.

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