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What happens when you cross a traditional consulting firm with the feel of a web startup? You get AnswerLab. Studying consumer behavior is essential to increasing profitability when you’re in the business of selling products. For years there have been consultancies that have focused on how shoppers act in supermarkets or department stores, but analyzing online behavior is a completely different ball game. AnswerLab is a company of experts who “develop customized research studies that uncover key findings about our clients’ web presence through several methods including online user experience evaluations, in-person usability sessions, surveys and traffic analysis.” Their knowledge base is completely different from what you’ll find at most consulting firms, and that must be why they have such an impressive client list. When a user experience consulting firm can boast having been hired by Yahoo!, eBay, and LinkedIn, you know that they’re good. When you can add Pizza Hut, FedEx, and Honda to that list, you know that they’re one of the best.
It’s hard to explain exactly the kind of work that AnswerLab does without getting into a lot of user experience terminology, so we’re going to refer you to AnswerLab’s Case Studies for a more in-depth look at what their work is all about. One thing that AnswerLab seems to have in common with traditional consultancies is their entry level recruiting philosophy. They know that they have great methods, so they’re looking for the most talented people that they can find. This becomes pretty obvious when you read the job description for their entry level position, Associate Consultant (Quantitative), Online Customer Experience and Market Research. They want to hire someone with amazing quantitative skills and the ability to learn quickly – they don’t need someone with experience in user experience research (although it’s certainly desirable). AnswerLab is based in San Francisco, CA, and boasts a fun and relaxed atmosphere akin to those that you might find at a more mature web startup. You can apply for a job at AnswerLab by sending a cover letter and resume to careers@answerlab.com.
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