Last week we talked about brand experiences. They can happen at any scale, but typically bigger brands want to create bigger experiences. The battle for mindshare is only getting fiercer, and that means companies are going all out to get people to pay attention to them. TV, radio, and online are great channels, but it’s hard to beat in person. That’s exactly what Sparks specializes in. They are a Philadelphia, PA based agency that “creates dyanmic brand experiences anywhere in the world a customer engages with your brand.” They’re operating at the highest level and working with the biggest brands–names like Google, LG, the New York Times, Motorola, Dropbox, and HP.

Are There Sparks?

Sparks doesn’t have a specific portfolio page. Instead all of their portfolio “pieces” are linked to from the first tab on every page of their site. They’re divided into six categories: exhibits, events, activations, environments, retail, and interactive. Some of the more notable work that Sparks has done includes Google I/O, the New York Times’ CES exhibit, and the Michael Kors retail space in Macy’s Herald Square. There are quite a few others, so check them out, and then take a look at Sparks’ Services page to see how they approach doing what they do. If it looks like a good fit for you, check out Sparks’ Careers page. Right now they’re looking for Event Coordinators (Burlingame, CA and Philadelphia, PA), an Account Coordinator – Sparks Custom Retail, and a Marketing Events Coordinator (Burlingame, CA).

Links to Help You Begin Your Research

• SparksOnline.com
• Jobs at Sparks
• About Sparks
• Sparks’ Services
• Sparks News

What have you heard about Sparks?

We've identified Sparks as having career opportunities in the following categories:

• account management
• all employers
• California
• events
• experiential marketing
• marketing
• Pennsylvania
• retail

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