YaSabe is a Herndon, VA based company that is "committed to connecting businesses, Latino culture, and community."

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I made a big mistake in sixth grade. I decided to take French instead of Spanish. In the time since, the Spanish speaking population in the United States has skyrocketed, while whether the French speaking population has grown or shrunk is pretty much irrelevant. Here’s a stat that tells you all that you need to know: almost 10% of all U.S. based Google searches are done in Spanish. Bilingual marketing is becoming a huge business, and we all know that local marketing is already huge. YaSabe is a Herndon, VA based company that is brining the two together. They are “committed to connecting businesses, Latino culture, and community allowing users to be ‘in the know’ and confidently make choices about how and where to spend their time and money.”

Now You Know

With 1 in 6 people in the U.S. being Hispanic (and 25% of the under 18 population), there is massive growth potential in Hispanic marketing. Could there be a better way to tap that market than a Spanish language local search engine? I don’t think so, and that’s why YaSabe has seen 1,000% traffic growth over the last year. While I’ve been browsing their site’s English version because of my poor decision in sixth grade, you should probably browse it in Spanish. If that’s out of the question, then I’m not sure it’d be worth your time to check out YaSabe’s Careers page (though don’t quote me on that, they do identify some positions as bilingual and some lack the designation). Right now they’re hiring:

Most of the job postings lack experience requirements, which makes it a bit unclear which positions could be a good fit for a new or recent grad.

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