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Vibrant Media is the NYC based world "leading provider of in-content contextual technology that gets brand content and advertising discovered across platforms."

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As an online publisher I understand how difficult it is to balance ads and content. I’m lucky in that the job search space allows a little more flexibility–most job postings are technically ads, so people don’t really differentiate between “editorial” and paid placement (though I still try to). The toughest part for most publishers is that ads perform best when they blend in with the content. This is really hard to do in an honest and unobtrusive way, but that’s exactly what Vibrant Media tries to do. They are based in New York, NY, and they are “the world’s leading provider of in-content contextual technology that gets brand content and advertising discovered across platforms.” With a network of more than 6,000 publishers they are able to reach upwards of 300,000,000 unique visitors every month.

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Vibrant Media is probably best known for their in-text ads (which I find pretty annoying), but they also have offerings called Brand Canvas, in-image, and display. Brands like Crest, Sprint, and Chrysler are featured on Vibrant Media’s site, though I couldn’t find a formal list of clients (or publishers). There’s actually a lot you can learn about Vibrant Media’s ad platform on their site, so dive in and read up on the details. If you like what you see, check out their Careers page. Right now they have Client Service Specialist positions posted in Chicago, San Francisco, and New York as well as HR/Recruiting Assistant and Taxonomy Analyst. All of these positions look like they could be a good fit for a new or recent grad.

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