by Willy Franzen on March 3, 2010
If you’ve been in the job search for very long, you’d probably do anything to go back to Senior year of high school when you were applying to college. It’s not that the admissions process is particularly fun, but at least it has a set timeline and a fixed set of options. Still, there’s plenty of room for improvement. That’s why there are quite a few young entrepreneurs who have built companies that aim to make the college process better, just like I’m doing with the entry level job and internship searches. One of these companies is San Francisco based Zinch, which was founded by Mick Hagen, a Princeton dropout. They’ve created a social network that allows high school students to connect with the colleges that they want to attend. There are more than 700 colleges and universities that invest in Zinch, which is why more than 1.5 million students have created Zinch profiles to show off to admissions counselors and to apply for scholarships and financial aid packages.
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by Willy Franzen on March 2, 2010
I got a tip on this one from a fellow Cornellian (which is cool because a few of my friends from Cornell work at Rosetta). If you ever find a company that you think that we should feature, e-mail me at willy@onedayonejob.com. We feature a lot of interactive marketing agencies because they’re usually pretty big on hiring young talent whether it be at the intern or entry level. Rosetta stands out because of their size and sophistication—they almost seem more like a consulting firm than a marketing agency, at least in the way that they present themselves. For instance, they recently become a “top ten interactive agency” by means of an acquisition. That seems so different from the image that most agencies try to portray, but it’s working. Through “dedication to client work within Consumer Products & Retail, Healthcare, Financial Services, Consumer Technology & Media, B2B, and Travel & Hospitality industries” Rosetta “has created enduring partnerships with [their] clients including Scholastic, Coach, Borders, Johnson & Johnson, Bristol-Myers Squibb, Nationwide, Marriott and Microsoft.” Those are huge names, so you know Rosetta, which is headquartered in Princeton with offices in New York, Cleveland, Boston, Chicago, and Denver, is capable of delivering results.
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by Willy Franzen on February 24, 2010
I know that it sounds like a place to buy illicit substances, but Dealer.com is a legal operation as far as I know. They may operate in the underworld of search engine optimization, but so do I, and I’m not a sleaze bag or spammer. Dealer.com is a Burlington, VT based company that “has become the global leader in online marketing solutions for the automotive industry.” They provide a platform for car dealers to generate leads online. I’d imagine that Dealer.com is a direct competitor with Cobalt, a company that we featured back in January. It’s no surprise that automotive online marketing is a growing industry. Most car dealerships don’t have the resources to do online marketing themselves—cheesy tv commercials don’t translate to the web. So how do they reach the masses of people who are using search engines to aid in car buying decisions? They either build an internal online marketing division, hire a local agency that doesn’t know anything about the industry, or go to Dealer.com. Which decision do you think will sell the most cars?
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by Willy Franzen on February 21, 2010
I don’t know if you’ve ever spent anytime on the Appalachian Trail, but if you haven’t, you should. The trail stretches from Georgia to Maine, while the range of mountains touches as far south as Alabama and as far north as Newfoundland. It’s 1,500 miles of natural beauty that is prime territory for naturalists and adventurers. Back in 1876 there was a club called the Appalachian Mountain Club started in Boston for people who enjoyed the range. Now the club consists of more than 12 chapters and 100,000 members—it’s the “nation’s oldest outdoor recreation and conservation organization.” They’re still based in Boston, and they’ve developed into a non-profit that promotes “the protection, enjoyment, and understanding of the mountains, forests, waters, and trails of the Appalachian region.”
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by Willy Franzen on February 9, 2010
It’s a tough time of year for fantasy sports enthusiasts. The football season is over, and it’s still a bit early to be preparing for your fantasy baseball draft. There’s hockey and basketball, but they’re right in the middle of their seasons. The excitement of the draft is long gone, and the playoffs are still too far away. You need an outlet for all of that fantasy sports energy, and Arlington, VA based Fantazzle might be the perfect outlet. They’ve only been on the scene for a couple years, but they’ve already been acknowledged by The New York Times’ Fifth Down Blog as having the most accurate preseason fantasy football rankings for the 2008 season. I haven’t played any of their games, but it appears that they run weekly games instead of full season games. It’s for players who don’t the attention span to last a whole season (or maybe players who get discouraged by being in last place after a couple weeks).
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by Willy Franzen on January 6, 2010
Check out this week’s sponsor, New York City Teaching Fellows. They’re seeking new grads with no prior teaching experience or background in education to help make a difference in NYC’s public schools.
When I last bought a car in 2001, the best way to go about it was to stop by dealerships to see what they had in their inventory. I remember using the Internet to some extent, but it wasn’t all that helpful. Although I haven’t purchased a car since, I’m pretty sure that the web is playing a much larger role in the car buying decision process these days. That’s why Cobalt, a Seattle based company, is doing so well. They’re in the business of automotive marketing, and they made the Inc. 5000 last year with 134.0% three-year revenue growth to $168.4 million. Cobalt works with both dealers and manufacturers to “increase their retailing effectiveness and profits.” The company has been around since 1995, and it consists of three key subsidiaries: Dealix, UsedCars.com, and IntegraLink.
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by Willy Franzen on December 17, 2009
I love boring businesses. It may not seem like it considering the fact that I’m often featuring startups that are on the cutting edge of technology, but I really do appreciate when a company is able to take an extremely simple idea and make it profitable. Uline is a perfect example. They are a Waukegan, IL based company that considers itself “the leading distributor of shipping, industrial, and packing materials to businesses throughout North America.” It all started in 1980 when Liz and Dick Uihlein identified a need for a local shipping supplies distributer. They started the business in their basement with the H-101 carton sizer, and now they have a product line that fills a 452 page catalog. That’s a lot of growth, and I expect it to continue as e-commerce and the shipping that results from it keep expanding (I have about a dozen boxes in my apartment from various holiday season shipments). And if for some reason the shipping business does slow down, Uline can always reorganize as a producer of forts for children—I always loved playing in cardboard boxes.
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by Willy Franzen on November 13, 2009
Happy Friday the 13th! If you let your belief in bad luck and superstition affect you on a daily basis, then you’re setting yourself back in the job search. It really won’t do you any good. With that said, there are millions of people who suffer from paraskevidekatriaphobia—the fear of Friday the 13th. One of the biggest symptoms of this phobia is an unwillingness to travel on Friday the 13th. There’s some debate as to whether this actually has a significant effect on the travel industry, but I’ve heard that you can get pretty good deals when the 13th day of a month falls on a Friday. Since I’m not a big fan of superstition—especially when it comes to the job search—we’re going to fly in the face of paraskevidekatriaphobia and take a look at jobs with Orbitz Worldwide. If you don’t already know, they’re a Chicago based online travel company. In late 1999 they were formed through a partnership between 5 major airlines—Continental, Delta, Northwest, United, and American—to compete with Expedia and Travelocity.
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by Willy Franzen on November 6, 2009
If you haven’t checked out our post on Personal Finance and the Job Search, do that now. We’ve just added a special one day offer to get our job search training course Found Your Career for free.
Exactly a month ago we featured Charm City Cakes of Food Network fame, even though they’re not hiring. It was my birthday (so today is my 1/12 birthday!), and I wanted to talk about what to do when a company has zero interest in hiring anyone. If that post didn’t work for you, we have another way to get closer to the Ace of Cakes—working for Scripps Networks. They’re the parent company behind tv networks that include HGTV, Food Network, DIY Network, Fine Living, and GAC. Unlike Charm City Cakes, Scripps Networks is openly hiring, and a number of their positions seem perfect for new college grads. If your tv is often tuned into one of those stations, then you need to see what Scripps Networks has to offer.
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by Willy Franzen on September 18, 2009
At this rate I think that I could finish out the rest of the year covering companies that are on the Inc. 5000. I’m not going to, but I’m tempted by how many high quality entry level job opportunities I’ve been able to find from this list. Today I’ve decided to take a look at Covario, a San Diego based company that makes interactive marketing analytics software with a focus on search. I do a lot with search engine optimization, so I’m quite familiar with the industry, and I know that it’s growing rapidly. Making data driven decisions becomes essential in tougher times, because companies can’t afford not to know if they’re getting a return on investment. Tracking SEO performance through web analytics is a lot easier to measure than tracking the success of a “branding” campaign. I guess that’s why Covario has grown from $1.3 million in revenue in 2005 to $12.7 million in 2008.
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by Willy Franzen on July 17, 2009
At some point during my Junior year in college (by the way I’m back at Cornell for the weekend), I got the bright idea that I could wear slippers as shoes. These weren’t flimsy slippers, these were sturdy leather ones with shearling lining. They were made by Orvis (where I interned and had an awesome 50% employee discount), and they were great. I loved sitting in class knowing that my feet were more comfortable than everybody else’s. Then I came back from Thanksgiving break. I was admiring the Christmas lights that my roommates had adorned our otherwise aesthetically unpleasing house with, and I slipped. See, my slippers had flat rubber soles. My feet came out from under me as I fell down a muddy slope. My right hand came down hard on the sidewalk, and I had a broken wrist. I gave up wearing slippers for a while, but when my Mom bought me a pair of UGG slippers with proper soles, I reverted. Now UGG slippers are my go to shoes during the winter, and I’m a huge fan of Deckers Outdoor Corporation. They’re the company behind UGG, Simple, Teva (is it Tee-va or Tevv-a?), Tsubo, and Deckers, and they’re headquartered in Goleta, CA with a location in Flagstaff, AZ as well.
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by Willy Franzen on April 24, 2009
When you don’t know how to do something (like find a job), what do you do? You probably head straight to Google and look for an online resource to tell you how to do what you want to do. It didn’t used to be that easy. You’d either have to ask someone, or buy a book (if you could figure out which book to buy), or figure it out yourself. Answering “how to” questions wasn’t easy, but now it is because of websites like New York City’s Howcast. Whether you head straight to Howcast or you find their answer to your question through Google, you’ll be delighted to find what they call “the best how to videos on the web.” Howcast covers nearly every topic you can imagine – from How to Adopt a Child to How to Psyche Out the Competition and – more relevant for our purposes – from How to Deal with a Smelly Coworker to How to Dress for a Job Interview. Each topic has both a video and a Wiki with written instructions, and the content is either user submitted or Howcast produced (it’s generally very high quality content). Oh yeah, and Howcast was named one of Time’s 50 Best Websites of 2008. That’s pretty cool.
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by Willy Franzen on April 23, 2009
I hate to do this to you, but today is going to be the third California based company in a row (this one’s in Torrance). There seem to be a lot of jobs out there, so if you want to live efficiently, maybe you should move out there… or you could just furnish your home with things from simplehuman. They “design housewares to make you more efficient at home — from a spoon rest on a utensil holder to a pedal that’ll outlast 50,000 steps, or a paper towel holder that won’t unravel and a dishrack that drains in different directions.” It’s all about wowing people with the mundane. Do you know anyone who loves his or her garbage can? Probably not, but simplehuman aims to change that. (In my college days the most efficient garbage can was the biggest one for two reasons, it had to be emptied the fewest times and you could toss things in from extremely far away.) Now, “efficient living” may have a different meaning to a college student, but simplehuman brings some class to that sense of efficiency. You’ll appreciate it once you get you’re out on your own and begin your journey towards yuppie-hood.
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by Willy Franzen on April 8, 2009
Last week we took a look at Priceline’s Jobs, and since travel is always fun, we’re going to check out Kayak today. They’re a travel search engine that was started by founders of Orbitz, Travelocity and Expedia who decided to partner up into a “travel dream team” and build a “better online travel experience.” Unlike most travel sites, Kayak doesn’t sell anything to travelers. They’re an aggregator just like Google that scours the web for the best travel deals and returns them to you. What Kayak does sell is advertising. Just like how Google has “Sponsored Results,” Kayak integrates advertising with its search results. You can try to describe the business model with fancy words, but it’s really all about lead generation. Kayak, like Priceline, is based out of Norwalk, CT, which I find pretty intriguing. I wonder if there’s any particular reason that it’s beneficial for an online travel company to located in Norwalk.
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by Willy Franzen on March 12, 2009
So, when I first typed the name of today’s company into the title field in WordPress, I wrote OMGPOOP. Most companies probably wouldn’t be very happy that I made that mistake, but I feel like NYC based OMGPOP wouldn’t mind so much. They seem to have a penchant for the ridiculous. I mean, they just changed their name from ImInLikeWithYou.com to OMGPOP. Since you probably have no idea what I’m talking about, we should probably start from the top. OMGPOP “is a place to hang out, play free online multiplayer games, chat, and make friends.” They’re very different from other online gaming sites, although it’s hard to describe how. You really need to check them out to get a feel for what they’re all about. When you land on their home page, you’ll see this: “Why hang out with your friends in person when you can do it on the internet? No need to wear clothes that way. Seriously, this is bigger than unicorns and wrestling put together.” That about sums it up.
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by Willy Franzen on February 18, 2009
While I find most of the entry level jobs and companies that I feature here to be interesting, occasionally I come across one that almost makes me want to quit what I’m doing and go work for someone else. There are just some companies and jobs that stand out from the rest. SEOmoz is one of them. They’re a Seattle based search engine optimization company, but they’re more than that. Instead of just taking on consulting work like most SEO companies, they’ve made their name by becoming the place to go for search engine optimization education and tools. I’ve been an on and off member of SEOmoz’s Pro service, and I love it. I’ve learned most of my SEO knowledge from SEOmoz, and SEO has been one of the driving forces behind the growth of One Day, One Job and One Day, One Internship. I’ve even adopted SEOmoz’s business model of offering premium educational content (in the form of a job search training course).
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by Willy Franzen on January 29, 2009
Maybe it’ll sound sad to you, but web analytics are a big part of my life. When your job is running websites, it’s often the best feed back that you can get. I have to admit that it makes me feel better about myself when I get more visitors, more subscribers, and more comments. And I really like it when people sign up to learn more about a job search training course that I’m releasing in the next few days. I’d imagine that employees at large corporations aren’t nearly as emotionally tied to web analytics as I am, but maybe they are – they often hold titles like Web Analytics Manager. While I’m happy with the information that Google Analytics provides me, many companies have much greater needs when it comes to tracking users on their websites. That’s why the big boys like Apple, Adobe, NBC, Chevrolet, Gap, Neiman Marcus, The New York Times, PayPal and Target use Omniture, a Utah based web analytics company. If those names trust Omniture for analytics, then you can be pretty sure that Omniture is the best out there.
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by Willy Franzen on January 22, 2009
The other day I got a fantastic restaurant recommendation over Twitter, and yesterday the same person gave me a great recommendation on internships with the company that she works at. Obviously I checked to see if they have any job openings, and they have a ton. Walker Sands Communications is based here in Chicago, and they are a well known PR firm with a specialization in Technology. Their three areas of expertise are PR, Design, and Strategic Marketing. Walker Sands also puts a strong emphasis on the entrepreneurial mindset – many of the people on their staff have built companies of their own. I always find it hard to find a point of differentiation between PR firms because they’re obviously very good at making themselves look good. The staff is usually what separates one firm from another, but it’s hard to judge a staff without working with them. I’ve always found it helpful to check out the firm’s client list to see if there are any names that you could get excited about working with.
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by Willy Franzen on November 13, 2008
If I had known that today was World Usability Day, I would have waited another day to post about Hesketh’s entry level jobs. Unfortunately, I was out of the loop on this one, so I blew it. With that said, today’s company, Crowd Science, offers some pretty cool analytics tools that might help webmaster makes more informed usability decisions. It’s kind of a stretch, because most of what Crowd Science does is explore demographics, but who cares about World Usability Day anyway? (Ok, I do. A little bit.) So TechCrunch has dubbed Crowd Science as Google Analytics for demographics, and I think that the title fits.
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by Willy Franzen on October 15, 2008
Just by looking at their name, you can tell that Red Ventures was founded after the Cold War ended. Their name may sound like a secret name for the Communist party, but their 3 year revenue growth of almost 6,000% is anything but Marxist. They’re taking advantage of the free market as one of the 25 fastest growing privately held companies in the country according to Inc. Magazine. They’re in the business of Customer Acquisition Marketing, and they work specifically in the areas of Home Services, Consumer Services, Business Services, Automotive, Home Remodeling, Financial Services, Education, and International (help us with reader acquisition, and enter to win an iPod Touch from us). With their rapid growth they seem to keep adding employees, and their benefits look way better than Socialism could ever offer.
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by Willy Franzen on September 30, 2008
Beyond writing about a new company and its entry level jobs every day, there’s a lot of behind the scenes work that I have to do to continue One Day, One Job’s growth. A huge portion of that work falls under the categories of internet marketing and search engine optimization. Maybe I’m biased because I’m doing the stuff every day, but I think that being able to understand and implement internet marketing concepts will be essential in many of the career paths that today’s new college grads take. If you want to set yourself up with the internet marketing skills that aren’t being taught in most undergraduate curriculums, you should consider a first job at a place like HubSpot, a Cambridge, MA based internet marketing startup.
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by Willy Franzen on September 15, 2008
We first came across Tocquigny when were featuring another Austin, TX based company on One Day, One Internship. We thought that Pierpont, a PR firm, had cool internships and a cool office. We were right about the internships, but it turned out that the office in Pierpont’s Flickr stream was actually Tocquigny’s (here are more pictures of their office). An ultra cool office is enough to get us excited, but we’re also impressed to see that Tocquigny was named the #2 Interactive Agency by BtoB Magazine. If you’re looking to break into advertising, interactive agencies are a good way to go. New media is becoming more and more dominant as old media dies a slow, painful death. We’re not saying that the traditional ad agencies are going anywhere, but new college grads have a much better chance of landing a job and building the foundation for a successful career by becoming familiar with the interactive side of advertising.
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by Willy Franzen on July 7, 2008
If you haven’t realized it yet, we’re big fans of social media. Twitter, Youtube, Blogs, etc. The better a company’s recruiting social media profile, the more likely we are to take notice of their jobs and write about them. We first found out about ZURB through one of their employees’ tweets on Twitter. We were impressed to see that they’re also blogging, Youtubing, and StandoutJobbing. What’s Standout Jobs? It’s a company that’s bringing Corporate Careers sites into the Web 2.0 world. Here’s ZURB on Standout Jobs. Before you go diving into ZURB’s social media profiles, you’ll probably want to know what they’re all about. ZURB “helps companies design better web sites, services, and products online.” They do so by helping other companies with user interface (UI) design, product strategy, identity design, SEO and SEM, team building, visual design, and grassroots un-marketing.
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by Willy Franzen on June 30, 2008
The word “faction” usually insinuates dissension, discord, or disagreement. We hope that Faction Media media chose their name because they are dissenting from the norm in the marketing solutions that they offer their clients, not because of a factious office political climate. Faction Media’s focus is on “business-to-business digital marketing with measurable ROI.” They do so through services such as strategic planning, digital marketing, search engine marketing, interactive development, systems integration, analytics and insight, media buying and planning, and content development. They sound like an interesting company, and they are hiring at the entry-level, so let’s take a look.
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by Willy Franzen on May 14, 2008
There’s no doubt about it. Traditional media is dead. Even the stodgiest newspapers and magazines have been forced to go online. Television stations can’t thrive without a web presence. That means jobs in traditional media are dead too. We understand that some of you still aren’t trusting of jobs at Internet companies and that you want the “safety” of a well established company. That’s setting yourself up for failure. Sorry to be so blunt, but to paraphrase Seth Godin, every day you spend in a traditional media job is a day that the skills that you are building become less valuable. If you’re looking for jobs at a major media company with a proven track record, why not take a look at CNET Networks?
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by Willy Franzen on April 10, 2008
Today, I saw on Twitter that recruiting Blogger and HR SEO extraordinaire, Joel Cheesman, is looking to add a journalist to the Cheezhead team. Yes, we’ve found a new job searching tool here at One Day, One Job. It’s not the most practical thing for college students to use, but we’ve already found a few internships and entry-level job opportunities in a week of use. In case you don’t know, Twitter is a social networking site / time waster that is best explained to college students as a combination of Facebook’s status updates and walls. All messages have to be 140 characters or less, and there’s not much more to it. Finally, the networking part of social networking is paying off! If you use Twitter, you can follow me here.
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