by Willy Franzen on March 18, 2010
I’m sure that you’ve heard plenty of people bemoan the fact that it’s nearly impossible to get users to pay for online content. Most people wouldn’t pay a single dollar to read a wonderful article from The New York Times. Maybe this will change eventually, but for now the “freeconomy” is giving many content producers fits. Some people who aren’t having a problem are the folks at Cambridge, MA based Forrester Research. They’re “an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology,” and they consistently get people to pay hundreds or even thousands of dollars for their content. Most of the reason for this is the fact that they’re often selling to corporate clients who are a lot less price sensitive than individual users, but it’s still impressive. Buying research done by Forrester is a lot cheaper than doing the research yourself, so it’s a smart investment. That’s why Forrester Research was able to generate nearly a quarter billion dollars in revenue in 2008.
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by Willy Franzen on March 17, 2010
Happy St. Patrick’s Day! In past years we’ve looked at Shamrock Boats and Luck Stone to celebrate the holiday, but today we’re going to take a look at jobs with Minneapolis, MN based General Mills because there’s no more authentic Irish breakfast than Lucky Charms. Now, it’s been a while since I last had a bowl of everybody’s favorite marshmallow-filled cereal—ok, it’s been a month—but it feels like it’s been much longer. Beyond Lucky Charms, General Mills’ brands include Cheerios, Pillsbury, Gushers, Haagen-Dazs, Betty Crocker, Cascadian Farm, and many more names that you’ll recognize from the center aisles in the grocery store. Most of them may have nothing to do with St. Patrick’s Day, but add some green food coloring if that’s what you’re really concerned about.
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by Willy Franzen on March 16, 2010
One of my new favorite sites is Mixergy.com. It’s kind of like One Day, One Job for entrepreneurs. Nearly every day, Andrew Warner, the founder, does a video chat/interview with an entrepreneur. It’s a fantastic educational tool for aspiring entrepreneurs, and it’s also a pretty decent job search resource. One of the interviews that I watched recently was with Alex Algard, the founder of White Pages. He tells the story of how he started the Seattle, WA based company as a student with an initial $1,100 investment. White Pages is now a $57 million per year business. What do they do? They help people find people online. How have they made it so profitable? They’ve worked with the right advertisers from the start.
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by Willy Franzen on March 15, 2010
I’ve failed you. After two years of getting it right, I forgot to do a post for Pi Day yesterday. In 2008 we looked at jobs at Pi Media, and in 2009 we looked at jobs with The Mathematical Association of America. So, what does the guy who is late for the Pi Day party do when he was supposed to bring the pie? He obviously goes the Hostess Brands route—the cheapest and easiest way to get Fruit Pies at the last minute (I guess McDonald’s is your other option). It may not be like the pies that your grandma makes (my grandma makes an awesome Chocolate Dream Pie), but it gets the job done. And if you don’t like the Fruit Pies, you can rely on other favorites from the Irving, TX based baking company like Twinkies, Hostess Cupcakes, Sno Balls, Ding Dongs, HoHos, and even Wonder Bread for those of you who are lacking a sweet tooth.
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by Willy Franzen on March 12, 2010
This is your last chance. If you want your voice heard, please take 3 minutes (seriously, it’s short) to complete our One Day, One Job survey.
If you woke up this morning with a sore throat, what would you do? I bet many of you would get on the computer, type your symptoms into Google, and probably end up on WebMD trying to self-diagnose. I’m not sure whether that’s a good thing or a bad thing (maybe we should leave the diagnosing for the doctors), but it’s how most of us operate these days. We have a remarkable amount of medical information available at our fingertips, and WebMD, which is based in NYC with a significant presence in a number of other cities, is responsible for a lot of it. They consider themselves “the leading provider of health information services, serving consumers, physicians, other healthcare professionals, employers and health plans.” If you read that closely, you probably noticed that WebMD’s business goes well beyond their consumer facing website.
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by Willy Franzen on March 10, 2010
We’re already working on new projects based on your feedback. If you want your voice heard, please take 3 minutes (seriously, it’s short) to complete our One Day, One Job survey.
We’re supposed to reach a high of 56 degrees today in Chicago, which is great even if it’s foggy and gloomy. Spring is on its way, and in only a couple of months it will be farmers market season again. Although my city is short on farms (we have a few, really), there are a ton within driving distance. Many of them haul the food that they produce into the city on a weekly basis and sell it to the yuppies who love eating fresh, organic, locally grown food (also known as me). One of these farms is Tomato Mountain Farm, which is based in Brooklyn, WI. They have a presence somewhere in Chicago 6 days per week, and their produce offerings range from basil and beets to watermelons and zucchini. Obviously, they also grow a lot of tomatoes.
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by Willy Franzen on March 3, 2010
If you’ve been in the job search for very long, you’d probably do anything to go back to Senior year of high school when you were applying to college. It’s not that the admissions process is particularly fun, but at least it has a set timeline and a fixed set of options. Still, there’s plenty of room for improvement. That’s why there are quite a few young entrepreneurs who have built companies that aim to make the college process better, just like I’m doing with the entry level job and internship searches. One of these companies is San Francisco based Zinch, which was founded by Mick Hagen, a Princeton dropout. They’ve created a social network that allows high school students to connect with the colleges that they want to attend. There are more than 700 colleges and universities that invest in Zinch, which is why more than 1.5 million students have created Zinch profiles to show off to admissions counselors and to apply for scholarships and financial aid packages.
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by Willy Franzen on February 28, 2010
In 1964 New York City hosted the World’s Fair for the third time. The fair was held in Queens at Flushing Meadows Corona Park, and it was dedicated to “Man’s Achievement on a Shrinking Globe in an Expanding Universe.” More than 50 million people visited the fair to see all kinds of cool exhibits—many focused on technology (you can read more about the fair on Wikipedia. One of these exhibits was the New York Hall of Science, which continues to operate to this day as New York City’s “only hands-on science and technology center.” It has been remodeled and revamped multiple times since 1964, and wide range of science focused educational programs. It looks like a really cool place to visit, even if most of their activities seem to be targeted towards kids.
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by Willy Franzen on February 25, 2010
If I ever make a ridiculous amount of money, the first thing that I’m going to do is buy a private jet—or at least a share in one. It seems like the ultimate way to travel. I’ve been on private planes before, but they had propellers and I was sitting next to or right behind the pilot (not nearly as classy). NetJets is a company that allows wealthy individuals and businesses to buy shares in private jets (since who really needs an entire jet to himself or herself?). They also have a subscription service called MarquisJet that lets you get a guaranteed number of hours of private jet use. It may not make private air travel affordable or cost effective, but it certainly puts it within reach for a lot more people. NetJets is by far the market leader, and they’re also a Berkshire Hathaway company. You know if Warren Buffett is investing in it, it has to be pretty good. NetJets is based in Columbus, OH, but quite obviously they operate all over the world.
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by Willy Franzen on February 22, 2010
I’ll admit it, I don’t read The Economist regularly, but plenty of my friends do—mostly the smart ones. It’s a magazine (they call themselves a newspaper, but you’d likely identify it as a magazine) that stands apart from other periodicals in a variety of ways. It’s not the topics that they cover—they offer both news coverage and analysis and opinion on business and politics—it’s more the way that they cover those topics. The most interesting thing about The Economist is the fact that all of their articles are written anonymously. It’s about “a belief that what is written is more important than who writes it,” but you have to like the fact that anonymity allows the writers the freedom that they need to address topics in the ways that they should be addressed. The Economist is all about free trade and free markets, yet it “considers itself the enemy of privilege, pomposity and predictability.” The Economist is based in London, but they are very much an international business and magazine.
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by Willy Franzen on February 20, 2010
For most of us museums are just places to go to visit for a day and to learn something new. We rarely think about what is going on behind the scenes, but we should. At many major museums there is also a significant research function. A perfect examples is the Academy of Natural Sciences in Philadelphia, PA, which sounds like a research institution, but it also runs a museum. In fact, The Academy is the “oldest natural science research institution and museum in the New World” according to Wikipedia. The Academy has been at the forefront of biological and earth sciences since its inception, and it continues to promote public education in those areas. Just to give you an idea of the scale on which they operate, their collections include more than 17 million specimens. That’s crazy!
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by Willy Franzen on February 18, 2010
I’m a huge fan of open source software. I build all of my sites on the WordPress platform, and I am amazed at how powerful the blogging software has become over the years. Still, I know that it can’t do everything. If I get too much more advanced, I’ll probably have to move to a platform like Drupal—another open source content management system. The problem with that is that I’m not a programmer, and Drupal is a bit more complex than WordPress. Luckily, there’s a support option. Acquia is a Woburn, MA based company that provides “products, services, and technical support for the open source Drupal social publishing system.” They were founded by Dries Buytaert, the guy who created Drupal, so there’s no question about whether they’re the right people to offer Drupal support—they know the platform inside and out.
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by Willy Franzen on February 12, 2010
Video is an amazing sales tool. It’s able to show you exactly what you’re buying and how it works. The only thing better is an in-person demonstration, and those are far too expensive for most products. Now that online video capabilities are pretty much ubiquitous, we’re seeing more and more companies adopt video as part of their sales process. More and more product pages have an embedded video along with all of the stuff you normally expect to find on an e-commerce site. Invodo is the company that is often behind these videos. They’re a three year old company based in Austin, TX, and they offer “a full-service eCommerce video solution that drives conversion for retailers, consideration for manufacturers, and satisfaction for consumers.” They work with more than 2,500 manufacturers and retailers including Sony, New Balance, Toys “R” Us, and plenty more major brands.
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by Willy Franzen on February 3, 2010
I’m a big proponent of making personal finance part of the job search. By managing your money wisely (even if you barely have any left), you’re creating a project for yourself that you can use to demonstrate to employers how you’ll be an effective employee. When I need information on personal finance, I always look to Ramit Sethi, the founder of a website called I Will Teach You To Be Rich and the author of a book by the same name
(he also just launched a course on how to make money freelancing and he’s doing a free webinar tonight at 7 PM PST – affiliate links). One thing that he strongly recommends is using online banks that offer high interest rates and great easy to use features. One of these banks is ING Direct, which is headquartered in Wilmington, DE. While you may have noticed that most banks are on a real estate binge as they try to gain customers, ING Direct is doing the opposite. They operate almost entirely “in the cloud.” Since they “believe saving money should be as simple as having a cup of coffee,” they do have cafés in New York, Philadelphia, Los Angeles, Wilmington, Chicago, St. Cloud, and Honolulu where you can ” sip a latte, surf the Internet for free and talk to [them] about how [they] can help you Save Your Money.” And by keeping a low overhead, ING Direct is able to offer better interest rates and fewer fees, which gives them a huge advantage in winning over customers.
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by Willy Franzen on February 2, 2010
I love Groundhog Day. I’ve always intended to have an annual party in celebration of the holiday, but I’m not one for throwing early morning parties (and who wants to celebrate after the fact if Phil sees his shadow?). In past years I’ve featured the Punxsutawney Groundhog Club and NOAA in honor of Phil. Additionally I’ve featured companies like WeatherBill and The Weather Channel already, so I thought it was going to be hard to find another relevant company. Then I came across this blog post that told me that MyPunchbowl is “an official partner of the Groundhog Day festivities.” Problem solved! MyPunchbowl is a “free online invitations and party planning” startup based in Framingham, MA. They offer the perfect services for planning that Groundhog Day party that I’ll probably never have. They also do Ecards, and I’ve put one together for you that you can find below.
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by Willy Franzen on January 25, 2010
A lot of people find it ironic that I put an end to my job search by starting a company that helps other people with their job searches. I’ll admit that it’s a bit odd, but it seems to be working out pretty well. Maybe you’ll do something similar by landing a job at a job-search focused company like Mountain View, CA based LinkedIn. There are plenty of other companies trying to build professional social networks and online résumé sites, but none of them seem to have any hope competing with LinkedIn. LinkedIn reached critical mass first, and that’s why they’re one of my favorite online job search tools. Not only do they allow you to visualize your own professional network to see whom you’re connected to, but they also let you browse through the networks of different companies to learn more about their organizational structure. Where else can you get access to the résumé of someone whose job you want to have five years down the road? LinkedIn is an amazing tool for smart job seekers, and it’s also an amazing business—they’ve been profitable for nearly three years (which is impressive for a startup of their size and scope).
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by Willy Franzen on January 19, 2010
When I was in 6th or 7th grade, I played a trading card game called Magic the Gathering. Being a baseball card collector, I was more interested in what the cards were worth than actually playing the game. I occasionally played with my friends, but when they lost interest, I went back to baseball cards. Many trading card games came after (I didn’t play any of them), but apparently Magic the Gathering was the first. I had long forgotten about Wizards of the Coast, the company that was behind Magic cards, when I came across their name again. I took a look, and was surprised to see that the Renton, WA based company has grown quite a bit over the past decade and was eventually purchased by Hasbro. Wizards of the Coast is still a gaming company—the world leader in hobby games—and their brands include Dungeons & Dragons, Duel Masters, Heroscape, Axis & Allies, and Star Wars in addition to Magic the Gathering.
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by Willy Franzen on January 14, 2010
As someone who has just tweeted his 5,000th tweet, I have to say that I’m getting a little sick of all the buzz about social media. It’s not that I don’t think tools like Twitter, Facebook, and blogs are valuable—if that was the case I wouldn’t be writing this right now—it’s just that too many people are forgetting that results, not tools, are most important. That’s why it’s cool to see a company like WeTheCitizens that is putting social media to work in a results-driven way. They’ve developed a platform to help “you recruit, mobilize, and track the effectiveness of your supporters.” Ok, YOU may not need something like that, but politicians, non-profit founders, and movie producers do. WeTheCitizens is an Atlanta based startup (with an office in DC) , and they’re going through a bit of an identity crisis right now (it’s not all that uncommon for startups). They’re very confident in their product—Wildfire Platform—but they’re apparently in the process of changing their name from WeTheCitizens to Mobilization Labs. To make it more confusing, a lot of the branding that they’re doing is for Wildfire Platform. If you can look past all of that, you’ll see a really cool company in its formative stages.
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by Willy Franzen on January 13, 2010
Some people never need to hire a professional. Whether it’s a plumber, personal trainer, or eco-consultant that they need, they’d rather teach themselves how to solve the given problem. Other people would rather spend their time and effort most efficiently, so they hire a professional when they get in over their heads. If you’re the latter type, and you want to “green” your home or office, then you’ll want to get familiar with Green Irene. They are a New York City based company, founded in 2007, that provides eco-consulting services and sells green products. If you’re worried about the negative impact that you’re having on the environment, you can have one of their consultants visit your home and office to make recommendations on how you can do better. The Wall Street Journal did a nice feature on the eco-consulting industry (it includes Green Irene), so check that out to get a better sense of the overall market.
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by Willy Franzen on January 6, 2010
Check out this week’s sponsor, New York City Teaching Fellows. They’re seeking new grads with no prior teaching experience or background in education to help make a difference in NYC’s public schools.
When I last bought a car in 2001, the best way to go about it was to stop by dealerships to see what they had in their inventory. I remember using the Internet to some extent, but it wasn’t all that helpful. Although I haven’t purchased a car since, I’m pretty sure that the web is playing a much larger role in the car buying decision process these days. That’s why Cobalt, a Seattle based company, is doing so well. They’re in the business of automotive marketing, and they made the Inc. 5000 last year with 134.0% three-year revenue growth to $168.4 million. Cobalt works with both dealers and manufacturers to “increase their retailing effectiveness and profits.” The company has been around since 1995, and it consists of three key subsidiaries: Dealix, UsedCars.com, and IntegraLink.
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by Willy Franzen on December 23, 2009
I don’t know a lot about how the fashion industry works, but I do know that buyers are the people who make the decisions about which items end up in stores and on websites. Mona Lisa Style is a New York City based startup that wants to help buyers “master the art of merchandising” through technology. While most industries have moved a large portion of their business online, the fashion industry is lagging behind. According to Mona Lisa Style’s Blog the way that many major companies place orders for clothing is by writing an order on a piece of paper and faxing it. All of the organization and tracking of orders is also done over the phone and on paper. Mona Lisa Style realizes how stupid this is, and they want to change it. They want to make buying as easy as online shopping.
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by Willy Franzen on December 18, 2009
Being a newspaper these days is tough. I’d imagine it’s especially tough in a place like San Francisco where people embrace new technologies so quickly. Although I’d also expect those early adopters to be just the types who are heavy users of newspapers. I’m not sure where that leaves the San Francisco Chronicle, but they do seem to have a strong history of adapting to changes in their business model. According to Wikipedia, they first went online with SFGate.com in 1994, and now they’re moving towards a focus on subscriptions instead of advertising to generate revenue. I’m not sure that’s going to work long term, but you have to like the flexibility that the San Francisco Chronicle has shown over the years. It’s no surprise that they remain one of the largest newspapers in the country.
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by Willy Franzen on December 17, 2009
I love boring businesses. It may not seem like it considering the fact that I’m often featuring startups that are on the cutting edge of technology, but I really do appreciate when a company is able to take an extremely simple idea and make it profitable. Uline is a perfect example. They are a Waukegan, IL based company that considers itself “the leading distributor of shipping, industrial, and packing materials to businesses throughout North America.” It all started in 1980 when Liz and Dick Uihlein identified a need for a local shipping supplies distributer. They started the business in their basement with the H-101 carton sizer, and now they have a product line that fills a 452 page catalog. That’s a lot of growth, and I expect it to continue as e-commerce and the shipping that results from it keep expanding (I have about a dozen boxes in my apartment from various holiday season shipments). And if for some reason the shipping business does slow down, Uline can always reorganize as a producer of forts for children—I always loved playing in cardboard boxes.
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by Willy Franzen on December 11, 2009
Want to get $30 off your first Bonobos purchase? They have an awesome referral program, so if you want a Bonobos invite, just leave a comment below with your real e-mail address in the proper field (it won’t be displayed). We’ll send you a referral coupon code for $30 off.
Pants are important. Especially when you’re trying to land a job. Going to a job interview without pants is the kind of disaster that only happens in nightmares. Showing up with wrinkled pants is a more likely problem for most recent grads—it makes you look sloppy and careless. Wearing ill fitting pants is almost as bad, even if you have demonstrated to your potential employer that you know how to properly use an iron. The problem is that there aren’t a lot of non-jean pants out there that fit men well. At least that’s what Bonobos, a New York City based fashion startup, thinks. They kind of have a Web 2.0 feel to them, even though they’re in a business that is hundreds of years old. They pride themselves on making great fitting men’s pants (they do suggest a pants hack for women who want Bonobos), offering unbeatable customer service, and providing an overall wonderful shopping experience. I just bought my first pair of pants from Bonobos last night, and I’m excited to see if they live up to the hype. If they don’t, I can take advantage of their free two-way shipping and “any pant, any time, any reason” return policy.
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by Willy Franzen on December 8, 2009
I think that online education is going to be a really big deal in the near future (possibly why I developed an online course for job seekers); however, I still have doubts about online degree programs. I get pitched quite often by online universities that want to advertise here on One Day, One Job, but it just doesn’t feel right to me. I just don’t know how to separate the “degree mills” from reputable online universities, so I stay away. Luckily, this won’t be a problem for long. 2tor, a New York City based startup, is changing the face of online education by partnering “with preeminent institutions of higher education to deliver rigorous, selective degree programs online.” Prestigious college and universities can bring their brand name and time tested curricula online by using the “tools, expertise, capital, and global recruiting” that 2tor provides.
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by Willy Franzen on December 7, 2009
Remember that time that you predicted the walk off home run during the baseball game or the fact that your friend would get back together with his girlfriend for the 7th time? Of course you do. It was proof of your psychic abilities. Remember the time that you made a similar prediction but were wrong? Of course not. When you only count your wins and not your losses, it’s easy to have a perfect record. Politicians take advantage of this all the time. The truth is that there aren’t a lot of people out there who are good at predicting things, whether it’s weather, the economy, sports, or any number of other things. Nouriel Roubini may be an exception. He could be insanely “lucky” with the fact that his descriptions and predictions of the current financial crisis were dead on, but you have to give him credit for the amount of detail included in his predictions, like when he said “the United States was likely to face a once-in-a-lifetime housing bust, an oil shock, sharply declining consumer confidence and, ultimately, a deep recession.” He’s very obviously a brilliant guy, and he’s also the founder of New York City based Roubini Global Economics, a company that provides “a uniquely tailored look at the logic of the global economy” for its clients.
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by Willy Franzen on December 3, 2009
A year or two ago I read an interesting book called Why Not?: How to Use Everyday Ingenuity to Solve Problems Big And Small
(affiliate link) about invention and innovation. It was a good read, and it put all kinds of new ideas in my head. One of the stories in the book is bout how the author and Yale professor, Barry Nalebuff, and one of his students, Seth Goldman, teamed up to start Honest Tea, which now seems to go by the name Honest Beverages. They were doing a case study on Coke and Pepsi in class, and both Barry and Seth agreed that most retail beverage options were either way too sweet or way too watered down. They wanted something in between, and it happened that Barry had just returned from studying the tea industry in India when Seth e-mailed him to continue the conversation that started in class. They kept running with the idea, and soon after Honest Tea was born. In 1998 the Bethesda, MD based company had 3 employees and $250,000 in sales, and last year those numbers rose to 87 employees and $38 million in sales.
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by Willy Franzen on November 27, 2009
It’s Black Friday! And that means that it times to talk about spending money. In previous years we’ve taken a look at jobs at Amazon.com and Ernst & Young (for companies that are “in the black”). We also look at jobs with SlickDeals, one of the best websites for finding Black Friday deals, a few months ago. Today we’re gong to look at Visa, since it’s hard to do any amount of serious shopping without some sort of debit or credit card. Many people think of Visa, which is headquartered in the San Francisco Bay Area, as a credit card company, but that’s not exactly right. Credit cards are backed by a bank or similar financial institution that actually lends you the money to make your purchases. Visa is “a global payments technology company.” That means that they provide the network for your transactions, but they aren’t actually the lending institution backing your credit card.
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