by Willy Franzen on March 12, 2010
This is your last chance. If you want your voice heard, please take 3 minutes (seriously, it’s short) to complete our One Day, One Job survey.
If you woke up this morning with a sore throat, what would you do? I bet many of you would get on the computer, type your symptoms into Google, and probably end up on WebMD trying to self-diagnose. I’m not sure whether that’s a good thing or a bad thing (maybe we should leave the diagnosing for the doctors), but it’s how most of us operate these days. We have a remarkable amount of medical information available at our fingertips, and WebMD, which is based in NYC with a significant presence in a number of other cities, is responsible for a lot of it. They consider themselves “the leading provider of health information services, serving consumers, physicians, other healthcare professionals, employers and health plans.” If you read that closely, you probably noticed that WebMD’s business goes well beyond their consumer facing website.
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by Willy Franzen on March 4, 2010
Apparently the hot dog is a killer. Who knew? I had heard that the preservatives in hot dogs might cause cancer, but I read yesterday in this Fast Company article that the American Academy of Pediatrics recently “called for the redesign of hot dogs” because of the choking hazard. One of the Academy’s doctors even went so far as to say that, “If you were to take the best engineers in the world and asked them to design a perfect plug for a child’s airway, you couldn’t do better than a hot dog.” The article went on to discuss how RKS, a Thousand Oaks, CA based industrial design firm, was playing with ideas on how to redesign the hot dog. That’s a big task to bite off, but RKS was able to come up with some pretty cool concepts in their brainstorming. It shows why they can claim companies like Apple, Coca-Cola, Nissan, and HP as clients.
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by Willy Franzen on February 26, 2010
I hope the title of today’s post didn’t make you hungry, because we’re not talking about jobs in organic food. Organic is a San Francisco based interactive marketing agency with a brand that has gained a lot of keyword competition over the past 16 years. Yes, people were eating organic back in 1994, but the word wasn’t nearly as common as it is today. Doing research on Organic is tough because the organic search results (excuse my SEO pun) have all kinds of other stuff in them (at least they own Organic.com). Either Google needs to get inside my head to discern my intent, or Organic is going to have to hope that artificial packaged, processed foods go back in vogue. Ok, enough of my ripping on their name—Organic was ranked by AdWeek as the #1 interactive agency in 2007. That fits in perfectly with my impression of Organic from browsing their website and looking at their work. In fact, I’m blown away by how good Organic’s website is. It’s easy to use, it’s full of information, and it’s gorgeously designed. Their corporate mantra is “Exceptional Experience,” and they certainly live up to it.
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by Willy Franzen on February 6, 2010
I’m always amazed with the diversity of the non-profits that I come across. Yes, there is a lot of redundancy in the non-profit world, but I swear that you can find an organization for every idea, interest group, and cause. Take Advertising Research Foundation for example. They are a New York City based organization that aims “to improve the practice of advertising, marketing and media research in pursuit of more effective marketing and advertising communications.” They bring together people from all areas of marketing to promote collaboration and the open exchange of ideas. The ARF (as they’re often called) spends significant resources on developing new research and publishing it in the Journal of Advertising Research. They also put on all kinds of events and run councils on a variety of different advertising niches.
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by Willy Franzen on January 17, 2010
Yesterday we took a look at one of the most familiar names associated with the Haiti Relief effort—the American Red Cross. This morning I came across a couple lists that shine a light on other organizations that are also putting a focus on Haiti. One is from U.S. News & World Report that discusses 10 Ways You Can Donate to Haitian Earthquake Victims, and the other is Haiti Earthquake—Best Ways to Assist in Providing Emergency Relief from the American Institute of Philanthropy, which rates charities involved with Haiti Relief. One of the organizations on both of those lists is Oxfam America, a Boston, MA based “international relief and development organization that creates lasting solutions to poverty, hunger, and injustice.” They already have teams delivering aid in Haiti, and you can find out all about what they’re doing their on their Haiti Earthquake page.
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by Willy Franzen on December 6, 2009
When I hear the words “pine barrens,” I either think of the area in New Jersey called the Pine Barrens or the band, which was also called The Pine Barrens, that played at my 7th grade class’ end of the year party. Until today, though, I didn’t really know what pine barrens were beyond a big forest of pine trees. There’s a lot more to them than that, and, luckily, Wikipedia is able to help out. Its definition of pine barrens is “plant communities that occur on dry, acidic, infertile soils dominated by grasses, forbs, low shrubs, and small to medium sized pines; most extensive barrens occur in large areas of sandy glacial deposits, including outwash plains, lakebeds, and outwash terraces along rivers.” These areas aren’t typically found in populated areas, which makes it surprising that Long Island has its own Pine Barrens (see the Wikipedia article for all of the specifics). That’s why the Long Island Pine Barrens Society exists—to protect an ecosystem that is constantly under pressure from development. They’re based in Riverhead, NY, and their focus as a non-profit is on education and advocacy.
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by Willy Franzen on September 11, 2009
When I was a freshman at Cornell, a bunch of my friends decided to form a group called the Red Revelers. We would go to sporting events and act rowdy. We had t-shirts and everything. I guess that’s why Revel Consulting caught my eye when I was browsing through the Inc. 5000 (expect to be hearing a lot about that list in the next few weeks—it’s my favorite resource for finding cool companies). They’re a Kirkland, WA based consulting firm that has expertise in Product Management, Program & Project Management, Change Management, Process Engineering, Sales and Marketing Management, Strategy Development & Measurement, and Cloud Computing. They’re also the 34th fastest growing private company in the United States. Beyond an awesome growth rate, they were also “named to the list of 100 Best Companies to Work For by Seattle Business magazine based on job satisfaction, work environment, and professional growth opportunities.”
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by Willy Franzen on August 31, 2009
In my younger days hats were a big deal. I wasn’t particularly image conscious, but when it came to hats, I was. I remember one summer college hats were in. You know—the simple white hats with horizontal lines and the college’s name. Getting them just dirty enough with the just the right bend was essential (heaven forbid if someone “doritoed” your favorite hat), and, of course, you had to pop off the button on top. The next summer they were out. It was all about fitted caps—just like major leaguers wear. I was suddenly aware of how big my head really was, as I had to buy a properly sized hat. Then it was different color hats or hats with Japanese lettering. At some point I stopped obsessing over my hats, but Buffalo, NY based New Era has continued to be THE hat manufacturer of choice for all of the cool kids.
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by Willy Franzen on July 19, 2009
As I tell you every weekend, the non-profit world can never get enough top notch talent. Part of the reason is that the careers aren’t nearly as lucrative as private sector careers, but another part of it is that there are a seemingly unlimited number of non-profit organizations out there. Taproot Foundation solves this problem in an interesting way. They act as a project management consulting service while linking top notch business professionals up with non-profit organizations in a volunteer capacity. They typically work with organizations in the areas of Arts, Education, Social Services, Environment, and Health on engagements in the areas of marketing, HR, IT, and strategy management. I’m always impressed by non-profit consulting services, and this appears to be a pretty cool twist on that model.
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by Willy Franzen on June 26, 2009
Considering the fact that I drove by a house in Michigan that was on sale for $12,500 just a few days ago, it’s pretty obvious that the real estate market still has some rebounding to do. There has been a lot of hurt in the industry over the past couple years, but maybe things are looking up. A friend who works at CB Richard Ellis let me know about a position that they’re trying to fill, and after I checked their Careers page I saw that they’re hiring for more than 200 positions. Considering the fact that they just went through a round of layoffs at the end of last year, I’d say all those job postings is probably a good sign for where the company (and maybe the economy?) is going. If you have heard of CB Richard Ellis before, you should know that they’re headquartered in Los Angeles and they’re “the world’s largest commercial real estate services firm (in terms of 2008 revenue).” Clearly $12,500 houses aren’t a problem for them.
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by Willy Franzen on May 19, 2009
If you’re an Internet geek like me, then you’ve probably noticed all of the buzz around Wolfram|Alpha. Some have dubbed it a “Google killer,” but as far as I can tell, they’re way off the mark. They’re wrong because Wolfram|Alpha isn’t a search engine – it’s a knowledge engine. The goal is “to make all systematic knowledge immediately computable by anyone.” The concept is kind of hard to grasp until you try it, but once you see how it works, I think that you’ll be impressed. So, who is behind Wolfram|Alpha? Wolfram, of course! They’re based in Champaign, IL, and they’re “one of the world’s most respected software companies–as well as a powerhouse of scientific and technical innovation.” They’re the company behind Mathematica – a software package that excels in ” computation, modeling, simulation, visualization, development, documentation, and deployment.” I’ve never had the pleasure of using it, but I know math teachers who think it’s pretty awesome.
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by Willy Franzen on March 16, 2009
I’m an iPhone guy, so I tend to feel sorry for people who are constantly thumbing away on their BlackBerries. That’s just my being a smug Apple user though. I realize that a lot of people love their BlackBerries and for good reason. They’re pretty remarkable devices, and they’re perfectly tailored for business use. (Although not as perfectly tailored as my iPhone! Ok, I’m done.) That’s why Research In Motion, the company that makes BlackBerries, has a 16.6% share of the smartphone market. They seem to have hit a bit of a rough spot lately (at least their stock price makes it look like they have), but their market position is still very strong. That’s why it’s no surprise that they’re doing a good amount of entry level hiring; however, the real reason that I wanted to feature Research In Motion here is that they chose an unfortunate, yet inappropriately hilarious domain name for their Jobs site (it redirects now, but I think that you can figure it out).
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by Willy Franzen on March 8, 2009
Today my little sister is on her way back from a few months in Ethiopia teaching art at an orphanage for children who have lost their parents to AIDS. From what I’ve heard so far, she’s had an amazing impact, so I’m obviously overwhelmingly proud of her. It’s hard to imagine what life without a family is like, but there are millions of children all across the world who know all too well what it’s like. That’s why we’re taking a look at Kidsave today (not the organization that my sister was working with). They’re a Los Angeles, CA based non-profit that is aiming to “to ensure that no orphan or foster child is forgotten and that every child grows up in a family with love and hope for a successful future.” It all started when friends and business partners Terry Baugh and Randi Thompson, both adoptive parents, realized how tragic the stories of orphaned children really are. They started Kidsave in 1997, and since then they have helped “more than 2700 children [find] parents and lasting connections with adults.”
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by Willy Franzen on March 3, 2009
When NBC Universal and News Corp. announced a new online video venture, I rolled my eyes along with nearly everyone else who had an interest in online video. Large corporations had consistently proven that they just didn’t get it. They were too busy removing videos from YouTube and suing college kids for file sharing. That’s why I was really surprised when I started using – and loving – Hulu. The fact that I can watch new episodes of Gordon Ramsay’s Kitchen Nightmares, reruns of Doogie Howser, M.D., and Speed 2: Cruise Control (ok, their movie selection is still a little week) all for free with limited commercial interruption is pretty awesome; in fact, I now watch Hulu more than I watch tv. It’s no wonder that Hulu, which is based out of Los Angeles, CA, is winning all kinds of awards now.
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by Willy Franzen on February 25, 2009
Do you like intersecting stripes? How about branding? If you like both, then Plaid is the perfect company for you. They’re a small Danbury, CT based agency that specializes in Design & Branding, Emerging Media, and TV. They’re media agnostic, which means that they love it all as long as they can be creative. Seriously. Just look at their portfolio – it gives a great overview of exactly what they do and what their style is. I’m extremely impressed by their work, especially by what they’ve done on their own website. It’s fun and does a great job of expressing their brand’s personality. They look like a lot of fun!
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by Willy Franzen on February 12, 2009
It’s not big surprise that jobs are constantly in the news these days. That’s part of the reason Jason Seiden and I launched our course. People need help finding and landing jobs. People in the news have picked up on the need, and now it’s newsworthy if a company is hiring. Take this article from mlive.com’s Michigan Business Innovation Blog – it’s about who’s hiring in Ann Arbor. That’s obviously of interest to me, since so many of you are at both University of Michigan and Michigan State (as well as other great Michigan schools). There were some pretty interesting names on that list, and one that stood out to me was Compendia Bioscience. They’re Biotech meets Software, and they’re also part of the future of Michigan.
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by Willy Franzen on February 6, 2009
My Dad is an architect, and he often likes to send me suggestions on which companies I should feature next. Sometimes he finds some pretty cool stuff, and a month or so ago he sent me a link to the Winter 2009 online issue of HQ Magazine, which features an article called “Top 20 Places to Work.” Usually such lists focus on a range of reasons for a place’s being great to work at, but HQ is an architectural publication, so this list is all about office space (not the movie). The section of the article on Epic Systems says: “Epic’s campus fits into idyllic pastures and farmland, providing serene, relaxing views from within. Outside are hiking trails, playing fields, a treehouse. Meeting rooms have working fireplaces to further the sense of calmness.” It sounds amazing. Epic systems is a Wisconsin based, privately held, employee owned healthcare software provider.
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by Willy Franzen on February 4, 2009
Sometimes you can just tell that a company is cool by looking at their website. It’s something about the way that they carry themselves online. New York City based thehappycorp definitely sends out that vibe, although they’re almost too cool. To be honest, I don’t fully “get” them. Their home page has a lot going on, and there isn’t much more information about what they do beyond the note that they work to improve “gross national happiness through the invention, management, and maintenance of progressive brands and ideas.” Their LinkedIn gives a little more info on what they’re all about; it says that they’re an “interdisciplinary creative company, that excels at delivering design solutions that are digitally competent” while offering a “wide range of services that include innovation, web development, experiential, and influencer marketing.” Now it’s all a little more clear…
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by Willy Franzen on January 25, 2009
I’m sure that all of you learned the story of Helen Keller in elementary school, but just to refresh you she was a woman who overcame growing up both blind and deaf in the late 1800s to graduate from Radcliffe College magna cum laude. These days that would still be impressive, but it’s amazing that she did that when she did it. (She had a tutor spell textbooks letter by letter into her hand.) After graduating from college, Helen Keller made it her life’s work to help blind and deaf-blind people. She founded Helen Keller International in 1915, and it has been “devoted to fighting and treating preventable blindness and malnutrition” ever since.
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by Willy Franzen on January 12, 2009
Here at One Day, One Job, we’re big on storytelling. The reason that we feature a new company every day is that a lot of companies aren’t very good at telling their own stories, and even if they are, there’s a good chance that you’ve never heard their stories. Brooklyn, NY based MediaStorm is one of those companies that excels at telling its own story – probably because their “principal aim is to usher in the next generation of multimedia storytelling by publishing social documentary projects incorporating photojournalism, interactivity, animation, audio and video for distribution across multiple media.” They’ve worked on some amazing projects that include Intended Consequences, a chronicle of the lives of Rwandan women who “were subjected to massive sexual violence, perpetrated by members of the infamous Hutu militia groups known as the Interahamwe,” and The Marlboro Marine, the story of a marine whose photograph became famous and how “tried to return to his previous life but found his nights haunted by images of war and his life fractured by depression.” MediaStorm seems to deal with a lot of heavy topics, but they certainly have mastered multimedia storytelling.
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by Willy Franzen on December 25, 2008
Somehow the Coca-Cola brand has been indelibly tied to the image of Santa Claus. In fact, there’s even an urban legend that the modern image of Santa Claus was created by The Coca-Cola Company. It’s not true, but the fact that many people believe it to be true speaks volumes about Coca-Cola’s branding prowess (dating all the way back to the 1930s). We considered a lot of Christmas themed companies to feature today, but we keep coming back to the image of St. Nick sipping on a glass bottle of Coke. Let’s see how you can find a job with Coke.
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by Willy Franzen on December 13, 2008
I was just browsing the news this morning when I came across the story of how Bernard Madoff, a prominent Wall Street trader, allegedly admitted to defrauding investors in his hedge fund of $50 billion. It is an unbelievable amount of money, and it’s hard to believe that anyone would go through the effort and risk to steal that much money – I can’t even fathom what you would do with $50 billion in illegally acquired money. The most outrageous part of the story might be that Madoff has been released on $10 million bail. That’s peanuts for him. It’s .02% of what he allegedly stole. After reading this story I started browsing non-profits for today’s post, and I came across the Vera Institute of Justice. It’s a New York City based organization with locations in Washington, DC and New Orleans, and it was founded when “philanthropist Louis Schweitzer and magazine editor Herb Sturz recognized the injustice of a bail system in New York City that granted liberty based on income.” Today’s story about Madoff is a perfect example of this injustice.
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by Willy Franzen on October 25, 2008
Did your Kindergarten class have a special name? Something beyond the teacher’s name? If it did, you probably don’t remember it, but kids at Harlem Success Academy are going to remember the names of their classes for a long time. Not only are their classes named by the colleges that their teachers went to, but the classes are identified by the year that they will be graduating from college (if my math is right, then this year’s Kindergarteners are the Class of 2025). I think that’s pretty inspirational, and that’s the point. Harlem Success Academy is a charter elementary school that is exactly what its name says it is.
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by Willy Franzen on October 23, 2008
Two days ago we featured MediaVest, a company that says it builds brands. Today, we have another “brand builder” for you. Liggett Stashower is a Cleveland, OH based advertising agency. They were named by Crain’s as the coolest place to work in Cleveland, and this video certainly backs it up. Liggett Stashower wins awards for community service and gives college students scholarships. I also hear that they occasionally pull children from burning buildings and are weeks away from the cure for cancer. Seriously, though, as soon as I arrived on Liggett Stashower’s website, I was impressed by them. They’ve done a fantastic job building their own brand, so it makes sense that other companies should trust them to do the same for them. If you’re interested in marketing, advertising, public relations, or communications, this is a place that you want to work.
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by Willy Franzen on October 18, 2008
Surprise, surprise. We’ve selected yet another one of the Wall Street Journal’s Best Small Workplaces to be featured on One Day, One Job. That’s three in a row for those of you who are counting. We can’t express enough how helpful lists like these can be to your job search. Almost as helpful as Rainforest Alliance is to saving the rainforest. They’re a non-profit organization that “works to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices, business practices and consumer behavior.” How do they do this? By working directly with farmers, workers, business leaders, NGO’s, governments, scientists and local communities to change the way that they do agriculture to make land use more socially and environmentally responsible while maintaining its economic viability.
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by Willy Franzen on October 3, 2008
Let’s be honest – the closest that you’ve ever come to a Rolls-Royce was when you were watching MTV Cribs and saw one in a rapper/athlete/actor’s garage. I’ve seen some college students with some really nice cars, but never a Rolls. With that said, you can finally get close to Rolls-Royce through the college recruiting process. In fact, your lack of familiarity with Rolls-Royce automobiles won’t even matter, because Rolls-Royce plc (the company that we’re talking about today) doesn’t even make cars anymore. That business was sold to BMW in 1998. Rolls-Royce focuses on four global markets – Civil Aerospace, Defense Aerospace, Marine, and Energy – and two vital teams – Services and Research & Development. Although that may not be consistent with the brand image that you’ve associated with Rolls-Royce for a long time, you’re going to have to get used to it – especially if Rolls-Royce sounds like a company that you’d want to work for.
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by Willy Franzen on September 10, 2008
Shopping is supposed to be social. When you were a teenager, you probably liked to hit the mall with friends. Now, you probably lie in bed late at night surfing web sites looking for cool stuff to buy. It’s just not the same. You need social proof to back up your buying decisions. You want to hear what other people think. You want reviews, stories, and answers to questions that you may have about a product or service. Bazaarvoice is a software as a service provider that promotes social commerce by connecting customers to each other. They get their name from the word “bazaar, ” which “symbolizes the beginning of commerce – the initial marketplaces… lively centers of town, buzzing with neighbors, friends and merchants all sharing opinions and building a vibrant community.” That’s what Bazaarvoice is trying to recreate online for their clients.
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by Willy Franzen on August 22, 2008
Does job searching ever make you feel like a total idiot? You go to a company’s website. You look for their Careers page. You can’t find it. You look all over the place. You search Google. Finally, you find it. It doesn’t do you much good, though, because their job listings are difficult to navigate, the links that you bookmark don’t work when you try to come back, and you can’t figure out how to apply online for the jobs. This is a surprisingly common experience, and it’s representative of the complete ignorance to user experience that many companies and applicant tracking system providers show. Adaptive Path is a company that is all about user experience. They help other companies provide more usable products and services through consulting, training, workshops, and thought leadership. They also have a simple Jobs page that leaves no room for confusion (although it is a bit hard to find because they call it “Work with Us.”
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