by Willy Franzen on March 24, 2009
Last week when I told you about Constant Contact, I mentioned how Jason Seiden and I are using a competing service to deliver e-mails about our job search prep course (if you’re struggling in your job search, you need to check this out – it will help). That service is called Aweber, and their CEO, Tom Kulzer, happened to stop by (yes, CEOs read One Day, One Job) to let us know that his company is also hiring. Since I think that companies with great products and awesome customer service usually make the best places to work, I’m pretty sure that Aweber, which is based in Newton, PA, is the kind of place that you want to work. They’re an industry leader, and they have a gaming room and go carts. What more could you ask for? Oh yeah, they’re privately held and profitable, having done business for 11 years.
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Tagged as:
customer service,
entry-level jobs,
marketing,
Pennsylvania,
web development
by Willy Franzen on March 23, 2009
How do you feel about the intersection of friendship and marketing? I know that a lot people weren’t happy when Facebook Beacon started telling their friends what they were buying from other sites, and I also know that nobody wants their friends to go salesman on them (like with Cutco knives); however, word of mouth marketing remains one of the most effective vehicles to reach people with a message. That’s because we still seem to trust our friends the most when it comes to making purchasing decisions. But can brands become our friends? According to 22squared, a marketing agency based out of Atlanta, GA and Tampa, FL, “consumers want brands that act more like helpful friends than persuasive marketers.” I think that’s right, but it still sounds a little weird to me. Maybe we should look at Facebook again for the answer. Plenty of people are “Fans” of brands (like ours), which is very much like being Facebook Friends with them.
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Tagged as:
account management,
design,
entry-level jobs,
flash,
Florida,
Georgia,
human resources,
information technology,
interactive media,
marketing,
media,
production
by Willy Franzen on March 19, 2009
When Jason Seiden and I decided that we were going to do an online job search prep course, we knew that we wanted to build a buzz before the course was open for enrollment. We decided that the best way to let people know more information about the course was to build an e-mail list. That’s what we did, and very quickly hundreds of people who were interested in the course signed up to be given more information via e-mail. When you need to manage an e-mail list of that size, it’s a lot easier to use third-party software. We went with a company called Aweber, but we looked at a number of other companies that offer similar services. One of those companies was Constant Contact, which is based out of Waltham, MA. As they put it, they help “small businesses, associations, and nonprofits connect with their customers, clients, and members” through “leading email marketing and online survey tools—supported by its expert personal coaching and support.” In fact, if you scroll to the bottom of many of the mass e-mails that you get, there’s a good chance that you’ll see a Constant Contact logo at the bottom.
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analyst,
Colorado,
customer service,
entry-level jobs,
marketing,
Massachusetts,
sales,
software development
by Willy Franzen on March 17, 2009
Although people mostly associate St. Patrick’s Day with drinking, I like to think of it in terms of searching for something good. Just think – there’s the four leaf clover, and the pot of gold at the end of the rainbow, and… ok that’s it. Well, you can also use St. Patrick’s Day as motivation for your job search. That’s why we’re looking at Richmond, VA based Luck Stone today. Not only are they a company that fits in with our St. Patrick’s Day theme, but they’re also a company that is all about searching for something good. The only thing that’s different about them is that they consider the stuff that you dig through to be the “pot of gold.” Yes, that’s right. It’s the stone that they’re after.
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Tagged as:
construction,
engineering,
entry-level jobs,
geology,
holiday,
IT,
marketing,
Maryland,
mining,
North Carolina,
Virginia
by Willy Franzen on March 11, 2009
The word “poke” brings quite a few things to mind for me. There’s that useless Facebook feature that nobody uses any more (my girlfriend won’t even poke me back these days). There’s the Hawaiian dish of cubed raw fish. There’s the obvious annoying gesture/action of poking someone, and it’s even a term for an awkward looking base hit in baseball. Those are the things that came to mind for me. What didn’t come to mind, but should have is POKE, a New York City based creative company that happens to be taking a creative approach to how they recruit new employees. I wish that I could tell you more about what they do, but they’re having some website issues, which I’ll discuss in a second.
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Tagged as:
advertising,
design,
entry-level jobs,
marketing,
New York,
social media,
web development
by Willy Franzen on March 10, 2009
I remember the days of browser wars. It was Netscape vs. Internet Explorer, and it was ugly – the Internet that is. Back then it was all about whether or not your browser displayed pages properly, and people were passionately in favor of one browser or the other (or maybe some weird 3rd option). Now it’s all a lot simpler (unless you’re still using Internet Explorer) – your browser probably displays most sites just fine, and you’re more worried about speed and bells and whistles. That’s where Mozilla shines with their Firefox browser. They’re absolutely dominant with web savvy users (except with me – I still use Safari), and they are constantly making their products better. The Mozilla Corporation is a Mountain View, CA based wholly-owned subsidiary of the Mozilla Foundation. The Foundation is a non-profit, while the Corporation calls itself a “public benefit organization.” That means that they are “dedicated not to making money but to improving the way people everywhere experience the Internet” – even if by definition they’re still a for profit.
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California,
engineering,
entry-level jobs,
finance,
law,
marketing,
operations,
quality assurance,
quality engineer,
research,
software development,
user experience,
web development
by Willy Franzen on March 6, 2009
I know that despite the fact that I keep ripping on the traditional media – the old guard – I keep featuring their jobs here. I’m not being a hypocrite. I promise. I know that taking entry level jobs with companies that might not be around in 5 years isn’t the best decision, but if anyone can save the old media, it’s you. The new media has been created by the masses and has originated from young people with new ideas, which is just what these media behemoths need to survive. Of course these companies probably don’t realize how much they need you yet, but they do. Well, if you’re going to get a job in old media – like the magazine industry – you might as well go with the best. Condé Nast has a list of brands that is rivaled by few and includes Vogue, W, style.com, Glamour, Allure, Self, Teen Vogue, GQ, Details, men.style.com, Architectural Digest, Brides, Modern, Bride, Elegant Bride, Brides.com, Lucky, Domino, Cookie, Golf Digest, Golf World, Vanity Fair, Gourmet, Bon Appétit, epicurious.com, Condé Nast Traveler, concierge.com, Wired, Wired.com, Condé Nast Portfolio, Portfolio.com, WWD, FN, and The New Yorker. There’s still a lot of uncertainty in the industry, but those are still great names to be associated with.
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Tagged as:
administrative,
California,
copywriting,
entry-level jobs,
Illinois,
magazines,
marketing,
media,
Michigan,
New York,
sales
by Willy Franzen on February 25, 2009
Do you like intersecting stripes? How about branding? If you like both, then Plaid is the perfect company for you. They’re a small Danbury, CT based agency that specializes in Design & Branding, Emerging Media, and TV. They’re media agnostic, which means that they love it all as long as they can be creative. Seriously. Just look at their portfolio – it gives a great overview of exactly what they do and what their style is. I’m extremely impressed by their work, especially by what they’ve done on their own website. It’s fun and does a great job of expressing their brand’s personality. They look like a lot of fun!
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advertising,
Connecticut,
design,
entry-level jobs,
marketing,
production,
project management
by Willy Franzen on February 18, 2009
While I find most of the entry level jobs and companies that I feature here to be interesting, occasionally I come across one that almost makes me want to quit what I’m doing and go work for someone else. There are just some companies and jobs that stand out from the rest. SEOmoz is one of them. They’re a Seattle based search engine optimization company, but they’re more than that. Instead of just taking on consulting work like most SEO companies, they’ve made their name by becoming the place to go for search engine optimization education and tools. I’ve been an on and off member of SEOmoz’s Pro service, and I love it. I’ve learned most of my SEO knowledge from SEOmoz, and SEO has been one of the driving forces behind the growth of One Day, One Job and One Day, One Internship. I’ve even adopted SEOmoz’s business model of offering premium educational content (in the form of a job search training course).
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blogging,
consulting,
copywriting,
entry-level jobs,
marketing,
seo,
Washington,
web development,
writing
by Willy Franzen on February 5, 2009
Since we’ve already covered Gawker Media on One Day, One Internship, we’re going to recycle some of that post for today’s post. Unfortunately, some of the information has changed because Gawker’s owner, Nick Denton, is full of doom and gloom and has made some serious changes to his company. In case you’re not familiar with Gawker, it’s a network of 12 10 blogs that consists of Defamer (L.A. Gossip), io9 (Science Fiction), Valleywag (Silicon Valley Gossip), Deadspin (Sports), Jezebel (Celebrity, Sex, Fashion), The Consumerist (Consumer’s Rights) (sold off to Consumer Reports), Jalopnik (Cars), Gawker (Manhattan Gossip), Kotaku (Video Games), Lifehacker (Productivity), Gizmodo (Gadgets), Fleshbot (Adult, no link – you can find that one on your own) (also sold off). It’s an impressive network of sites, some trashy, and some insanely useful. Gawker Media’s network has been identified as being the most valuable blog with some estimates of a $150 million valuation. Still Denton has been so concerned with the economy that he has been cutting blogs that aren’t profitable and laying off staff. Maybe his tune has finally changed, because it looks like Gawker is hiring again.
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Tagged as:
advertising,
analyst,
blogging,
data,
entry-level jobs,
marketing,
New York,
social media
by Willy Franzen on February 4, 2009
Sometimes you can just tell that a company is cool by looking at their website. It’s something about the way that they carry themselves online. New York City based thehappycorp definitely sends out that vibe, although they’re almost too cool. To be honest, I don’t fully “get” them. Their home page has a lot going on, and there isn’t much more information about what they do beyond the note that they work to improve “gross national happiness through the invention, management, and maintenance of progressive brands and ideas.” Their LinkedIn gives a little more info on what they’re all about; it says that they’re an “interdisciplinary creative company, that excels at delivering design solutions that are digitally competent” while offering a “wide range of services that include innovation, web development, experiential, and influencer marketing.” Now it’s all a little more clear…
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design,
entry-level jobs,
marketing,
New York,
production,
project management
by Willy Franzen on January 22, 2009
The other day I got a fantastic restaurant recommendation over Twitter, and yesterday the same person gave me a great recommendation on internships with the company that she works at. Obviously I checked to see if they have any job openings, and they have a ton. Walker Sands Communications is based here in Chicago, and they are a well known PR firm with a specialization in Technology. Their three areas of expertise are PR, Design, and Strategic Marketing. Walker Sands also puts a strong emphasis on the entrepreneurial mindset – many of the people on their staff have built companies of their own. I always find it hard to find a point of differentiation between PR firms because they’re obviously very good at making themselves look good. The staff is usually what separates one firm from another, but it’s hard to judge a staff without working with them. I’ve always found it helpful to check out the firm’s client list to see if there are any names that you could get excited about working with.
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communications,
design,
entry-level jobs,
Illinois,
marketing,
public relations,
seo,
web development
by Willy Franzen on January 21, 2009
Running a website isn’t easy. I know. Figuring out hosting, updating software, setting up e-mail account, managing analytics, and monitoring uptime are just a few of the tasks that make setting up a website a nearly insurmountable task for small business owners. If you don’t know how to do everything yourself, you need a pro whom you can trust to jump in and fix something when it breaks – even if it’s at 2 AM. Why deal with all the headaches of managing a website (and a webmaster) when you can outsource it all to someone else, like GoodBarry. GoodBarry is an integrated system that allows you to manage your business’ website, e-mail marketing, and online shop while automatically growing its customer database all through one central console. Although it’s not suitable for what I’m doing here on One Day, One Job, I can dream of the day when I don’t have to worry about all the webmaster stuff.
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Australia,
California,
customer service,
entry-level jobs,
information technology,
international,
marketing,
software development,
web development
by Willy Franzen on January 9, 2009
Although we now know that the premise behind alchemy (turning common metals into precious metals like gold or silver) is impossible, the scientific endeavors of alchemists from centuries past are responsible for much of our understanding of inorganic chemistry today. Adchemy is a Redwood City, CA based startup that has taken a page out of the alchemists’ books. They think that with a lot of scientific research, they can turn online advertising into gold. Some may say that Google has already done that, but Adchemy wants to do it better. They say that they’re “the first company to truly combine data on the Web with advanced scientific algorithms to give marketers powerful products designed to increase qualified users and reduce acquisition costs.” It’s hard to say whether their research has generated any gold yet, but their potential certainly has – they’ve raised $27 million in venture capital funding. Hopefully there’s more to Adchemy than that, which is why we think that you might want to check out their jobs.
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advertising,
analyst,
California,
data,
entry-level jobs,
marketing,
research,
software development
by Willy Franzen on January 7, 2009
Having a girlfriend who is a consultant, I’m often subjected to hours of consultant-speak. It’s not really English, as it consists mostly of acronyms. One thing consultants seem to talk about a lot, even though they don’t have an acronym for it, is the American Express Starwood Preferred Guest Card. It’s apparently by far the best credit card for the consulting lifestyle (especially when you work for a firm that almost exclusively puts you up in Starwood hotels). Since I’ve been hearing the Starwood name a lot, and I’ve had a few people recommend their Jobs to me, I thought it was time to take a look at what kind of entry level jobs are available with one of the world’s largest hotel and leisure companies. In case you’re not familiar with the Starwood brand, they’re the company behind Sheraton, Four Points, aloft, W Hotels, Le Meridien, The Luxury Collection, Element, Westin, and St. Regis. All of them are nice places to stay, and a few of them are about as trendy as you can get when it comes to hotels – check out aloft.
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Tagged as:
accounting,
administrative,
architecture,
customer service,
design,
engineering,
entry-level jobs,
finance,
food,
hospitality management,
human resources,
information technology,
international,
law,
marketing,
nationwide,
public relations,
real estate,
retail,
sales
by Willy Franzen on December 25, 2008
Somehow the Coca-Cola brand has been indelibly tied to the image of Santa Claus. In fact, there’s even an urban legend that the modern image of Santa Claus was created by The Coca-Cola Company. It’s not true, but the fact that many people believe it to be true speaks volumes about Coca-Cola’s branding prowess (dating all the way back to the 1930s). We considered a lot of Christmas themed companies to feature today, but we keep coming back to the image of St. Nick sipping on a glass bottle of Coke. Let’s see how you can find a job with Coke.
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administrative,
analyst,
Arkansas,
Belgium,
California,
entry-level jobs,
food,
France,
Georgia,
international,
marketing,
Maryland,
project management,
supply chain,
Texas
by Willy Franzen on December 19, 2008
Not only is it Friday, but it’s also a Snow Day here in Chicago! Judging from the map on The Weather Channel, there’s a good chance that you’re enjoying a Snow Day too. My favorite thing to do when school was cancelled was to go sledding, and I haven’t outgrown it yet. If downtown Chicago had a single decent hill, I’d be there as soon as I finish writing this. Of course, I’d have to stop and buy a sled first. In college it’s easy – you just “borrow” a tray from the dining hall, and that’s your sled for the winter, but when you’re an adult you need to take things a little more seriously. That’s why Hammerhead Sleds exists. They make sleds for big kids. Actually, that’s an understatement. They make the most bad ass sleds that I have ever seen. These sleds aren’t cheap, though. They run $349, but they sure look worth it.
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Tagged as:
engineering,
entry-level jobs,
marketing,
outdoors,
product development,
research,
sales,
Vermont
by Willy Franzen on December 17, 2008
Over the past month I’ve had at least three people ask me whether I’ve read Never Eat Alone: And Other Secrets to Success, One Relationship at a Time
. Usually that would be enough of a push to get me to order the book from Amazon and give it a quick read, but I haven’t had time to because I’ve been so focused on developing a curriculum that will teach you how to find and land a job. The last person who asked me if I had read Never Eat Alone also suggested that I take a look at Ferrazzi Greenlight, the company started by the book’s author, Keith Ferrazzi. The company focuses on strategic relationship management through consulting, speaking, and professional development services – or as they say it, they share their “passion for infusing relationships with intimacy, accountability, and generosity to achieve the greatest of success.”
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California,
consulting,
entry-level jobs,
marketing,
social networking,
web development
by Willy Franzen on November 30, 2008
Ok, so it’s not the first thing that comes to mind when you think of non-profits; however, Harvard Business Publishing is “a not-for-profit, wholly-owned subsidiary of Harvard University.” Since Harvard University is also a non-profit, that should make Harvard Business Publishing doubly a non-profit, although I think non-profit status is like multiplying by zero – it only really matters the first time you do it. To get a real answer to that question or any business question, we may have to refer to one of the products put out by Harvard Business Publishing. They have 6 main product areas which include Harvard Business Review, Harvard Business School Cases, Harvard Business Press, Newsletters, Conferences, and Corporate Learning. I’ve had plenty of experience with the first three, and I think that Harvard Business Publishing typically puts out a great product. It’s hard to get a Business education without reading a lot of material from them.
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Tagged as:
ecommerce,
entry-level jobs,
marketing,
Massachusetts,
non-profit,
publishing
by Willy Franzen on November 26, 2008
Since Thanksgiving is tomorrow, I have cooking on my mind. I’m trying to make sure that I have everything that I need, because Thanksgiving Day always comes with some essential ingredient or cooking implement missing. A run to the store for an ingredient usually isn’t a problem, but a meat thermometer or baster can be a little tougher to find. That’s why you might want to make a day before Thanksgiving stop by Williams-Sonoma, and while you’re at it, you might want to think about what kind of jobs they offer. In case you’re not familiar with Williams-Sonoma, they’re “the premier specialty retailer of home furnishings in the United States.” Their brands include Williams-Sonoma, Pottery Barn, Pottery Barn Kids, PB Teen, Williams-Sonoma Home, and West Elm, and they “cover every room in the house: from the kitchen to the living room, bedroom, home office, and even the hall closet.” Williams-Sonoma, the brand, is best known for kitchen wares, which is why I associate them with Thanksgiving.
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analyst,
California,
design,
ecommerce,
entry-level jobs,
marketing,
merchandising,
statistics
by Willy Franzen on November 25, 2008
I have a first generation iPhone, and despite the fact that it uses cell towers and Wi-Fi hotspots instead of GPS for location, I have still become entirely dependent on using my phone to find my way. It’s blatantly obvious that the cell phone is the convergence point for all kinds of technology – cameras, video cameras, computers, GPS devices, voice recorders, address books, and video games now exist in one device. The next step is tying location awareness into all of these functions, and that’s what Sunnyvale, CA based TeleNav is all about. They were the “first to launch a GPS navigation and mobile workforce management service on a cell phone in North America,” and they’re also the “fastest growing company in Silicon Valley” according to Deloitte. They’re partnered with “every significant wireless carrier and device manufacturer,” and they’re primed to make the most of the GPS chips that are now found in most phones.
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California,
engineering,
entry-level jobs,
gps,
marketing,
quality assurance,
quality engineer,
sales,
software development,
Washington,
web development
by Willy Franzen on November 21, 2008
We’re big on innovation here. We don’t like talking about companies that are doing things the way that they’ve always done. They’re not only boring, but they’re also destined for failure. Look at the auto industry. You can blame the downfall of the Big 3 on a lot of things, but a lack of innovation has to be a big part of your argument. We’re trying to bring innovation to the way that you find jobs, and there are hundreds of startups out there that are defined by innovation. It’s all around us. frog design is a global innovation firm. They “work with the world’s leading companies, helping them create and bring to market meaningful products, services, and experiences,” and they’ve been doing it for almost 40 years. They’ve worked with clients as vaired as Disney, GE, HP, Logitech, Microsoft, MTV, Seagate, Yahoo!, which goes to show you that they’re not easy to pigeonhole. frog design is based out of San Francisco, and they have offices (or as they call them, studios) in Austin, New York, San Jose, Seattle, Milan, Amsterdam, Stuttgart, and Shanghai
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California,
China,
design,
entry-level jobs,
Germany,
innovation,
Italy,
marketing,
Netherlands,
New York,
Texas,
Washington,
web development
by Willy Franzen on November 14, 2008
Maybe your demographic characteristics get targeted more often than mine, but it’s a rare occasion that I see advertisements from employers on Facebook. As I’ve already demonstrated, Facebook advertising is an extremely effective way to reach a targeted audience at a low cost. That’s why it caught my attention when I saw that Alpha 411 Yext was targeting me with some Facebook recruitment advertising. I clicked their ad and took a look at what they have to offer, and I have to say that their Recruiting page is pretty compelling. Alpha 411 is a local advertising company that says that they are “rapidly becoming the world’s greatest.” I think that’s a bit of an overstatement considering that Google has a pretty strong presence in local advertising. With that said, Alpha 411 is taking a different approach by building niche industry sites like GymTicket.com and LocalVets.com to help people find local providers in specific industries. It looks like a strong business model, but I doubt that they’ll ever unseat Google; in fact, I’d wager that most of their traffic comes from the big G.
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analyst,
design,
entry-level jobs,
marketing,
New York,
sales,
web development
by Willy Franzen on November 13, 2008
If I had known that today was World Usability Day, I would have waited another day to post about Hesketh’s entry level jobs. Unfortunately, I was out of the loop on this one, so I blew it. With that said, today’s company, Crowd Science, offers some pretty cool analytics tools that might help webmaster makes more informed usability decisions. It’s kind of a stretch, because most of what Crowd Science does is explore demographics, but who cares about World Usability Day anyway? (Ok, I do. A little bit.) So TechCrunch has dubbed Crowd Science as Google Analytics for demographics, and I think that the title fits.
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Tagged as:
California,
engineering,
entry-level jobs,
information technology,
marketing,
seo,
software development,
statistics,
web development
by Willy Franzen on November 7, 2008
Considering that college is a time when you’re supposed to be working towards having a productive adulthood, a whole lot of self-destruction seems to be going on. It must be hard for the health nuts to fit in. If you prefer 8 glasses of water a day to keg stands, celery sticks to buffalo wings, and the Nintendo Wii to the Xbox, then you’ll be a lot more comfortable in an entry level job at Rodale than you will be at a frat party. Rodale is a “global media company with a heritage, mission, and authority dedicated to the health and wellness of the individual, community, and planet.” They publish magazines such as Men’s Health, Women’s Health, Organic Gardening, Prevention, and Runner’s World. They’re also the largest independent book publisher in the U.S.
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Tagged as:
editing,
editorial,
entry-level jobs,
marketing,
New York,
Pennsylvania,
sales,
video,
web development,
writing
by Willy Franzen on October 28, 2008
Trust is important in online interactions. When someone e-mails you and tells you that they have $7.4 million dollars in a foreign bank account and that they will give you half if you help them transfer it, you hopefully don’t trust him or her. When I tell you about a really cool company that is hiring lots of new college grads, I hope that you trust my word and give the company a look (but I also hope that continue to do more research on your own). And when you give a company personal information, you want to be able to trust that they’ll keep it private. TRUSTe is a company that verifies and certifies that companies adhere to specific best practices when it comes to online privacy. TRUSTe was founded as a non-profit and remained as such for 11 years, but this summer they made the decision to take investment and become a for-profit. It’s an interesting choice that was probably necessary for TRUSTe to grow its reach.
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analyst,
California,
design,
e-commerce,
entry-level jobs,
marketing
by Willy Franzen on October 27, 2008
The great thing about living in downtown Chicago is that I’m constantly bombarded with new ideas for companies to feature here. In suburban Connecticut most of what I saw when I was driving around was trees. Here in Chicago there are few trees in sight, but plenty of businesses, billboards, and buses (with advertising on the side, of course). There are also plenty of taxes. Sales tax is 10.25% and the parking tax is 28%, but likely soon to be 33%. This is on top of already outrageous monthly parking fees, so it’s no wonder that there’s a Zipcar location just a hundred yards down the street from my building. Zipcars are kind of like rental cars, but better. They’re more affordable (I think, but I haven’t done the math), they’re intended for residents instead of travelers, they’re green, and you don’t need to be 25 to take them for a ride. It’s kind of like having a friend with a car except you have to pay that friend whenever you use his car.
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Tagged as:
automotive,
business development,
cars,
entry-level jobs,
green,
marketing,
Massachusetts,
sales,
software development,
web development
by Willy Franzen on October 23, 2008
Two days ago we featured MediaVest, a company that says it builds brands. Today, we have another “brand builder” for you. Liggett Stashower is a Cleveland, OH based advertising agency. They were named by Crain’s as the coolest place to work in Cleveland, and this video certainly backs it up. Liggett Stashower wins awards for community service and gives college students scholarships. I also hear that they occasionally pull children from burning buildings and are weeks away from the cure for cancer. Seriously, though, as soon as I arrived on Liggett Stashower’s website, I was impressed by them. They’ve done a fantastic job building their own brand, so it makes sense that other companies should trust them to do the same for them. If you’re interested in marketing, advertising, public relations, or communications, this is a place that you want to work.
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Tagged as:
advertising,
communications,
entry-level jobs,
marketing,
Ohio,
project management,
public relations
by Willy Franzen on October 21, 2008
Who builds brands? If you asked 10 people in marketing that question, you’d probably get 10 different answers. If you asked someone from MediaVest, he or she would say, “We do!” MediaVest is a marketing and communications firm that works with some of the world’s biggest brands – Coca-Cola, Procter & Gamble, Wal-Mart, Continental Airlines, and many more. MediaVest certainly can’t take all of the credit for building those brands, but they can take some of it. MediaVest has seven core competencies, and they are Research, Insights, and Analytics; Strategic Communications Planning; Investment and Activation; Brand-in Entertainment; Digital Connections, Print Investment; and Out of Home. These areas of expertise are all part of MediaVest’s unique process that delivers value to clients.
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Tagged as:
administrative,
communications,
entry-level jobs,
marketing,
media,
negotiation,
New York,
research,
television
by Willy Franzen on October 19, 2008
Just because you’re graduating college doesn’t mean that you have to be done with educational development. Even if you haven’t studied education for a second, you must have picked up something with 17 years in the educational system. At the very least you’ve lived in a thriving society, and you understand how education, health, civil society and economic development are the keys to a better life. Maybe you take these things for granted, but once you see what the non-profit Academy for Educational Development is doing, you’ll get a better understanding for how innovative solutions can help solve critical social and economic problems. AED has programs that focus on 7 specific areas – Education, Enterprise & Economic Development, Environment & Energy, Health, HIV/AIDS, Leadership & Democracy, and Youth – and they also take 7 different approaches – Behavior Changes, Gender, Partnerships, Research & Evaluation, Social Marketing, Technology Applications, and Training. It may sound like they have their hands full, and they do. AED is running “more than 250 programs serving people in all 50 U.S. states and more than 150 countries.”
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