by Willy Franzen on March 18, 2010
I’m sure that you’ve heard plenty of people bemoan the fact that it’s nearly impossible to get users to pay for online content. Most people wouldn’t pay a single dollar to read a wonderful article from The New York Times. Maybe this will change eventually, but for now the “freeconomy” is giving many content producers fits. Some people who aren’t having a problem are the folks at Cambridge, MA based Forrester Research. They’re “an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology,” and they consistently get people to pay hundreds or even thousands of dollars for their content. Most of the reason for this is the fact that they’re often selling to corporate clients who are a lot less price sensitive than individual users, but it’s still impressive. Buying research done by Forrester is a lot cheaper than doing the research yourself, so it’s a smart investment. That’s why Forrester Research was able to generate nearly a quarter billion dollars in revenue in 2008.
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by Willy Franzen on February 26, 2010
I hope the title of today’s post didn’t make you hungry, because we’re not talking about jobs in organic food. Organic is a San Francisco based interactive marketing agency with a brand that has gained a lot of keyword competition over the past 16 years. Yes, people were eating organic back in 1994, but the word wasn’t nearly as common as it is today. Doing research on Organic is tough because the organic search results (excuse my SEO pun) have all kinds of other stuff in them (at least they own Organic.com). Either Google needs to get inside my head to discern my intent, or Organic is going to have to hope that artificial packaged, processed foods go back in vogue. Ok, enough of my ripping on their name—Organic was ranked by AdWeek as the #1 interactive agency in 2007. That fits in perfectly with my impression of Organic from browsing their website and looking at their work. In fact, I’m blown away by how good Organic’s website is. It’s easy to use, it’s full of information, and it’s gorgeously designed. Their corporate mantra is “Exceptional Experience,” and they certainly live up to it.
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by Willy Franzen on February 25, 2010
If I ever make a ridiculous amount of money, the first thing that I’m going to do is buy a private jet—or at least a share in one. It seems like the ultimate way to travel. I’ve been on private planes before, but they had propellers and I was sitting next to or right behind the pilot (not nearly as classy). NetJets is a company that allows wealthy individuals and businesses to buy shares in private jets (since who really needs an entire jet to himself or herself?). They also have a subscription service called MarquisJet that lets you get a guaranteed number of hours of private jet use. It may not make private air travel affordable or cost effective, but it certainly puts it within reach for a lot more people. NetJets is by far the market leader, and they’re also a Berkshire Hathaway company. You know if Warren Buffett is investing in it, it has to be pretty good. NetJets is based in Columbus, OH, but quite obviously they operate all over the world.
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by Willy Franzen on February 22, 2010
I’ll admit it, I don’t read The Economist regularly, but plenty of my friends do—mostly the smart ones. It’s a magazine (they call themselves a newspaper, but you’d likely identify it as a magazine) that stands apart from other periodicals in a variety of ways. It’s not the topics that they cover—they offer both news coverage and analysis and opinion on business and politics—it’s more the way that they cover those topics. The most interesting thing about The Economist is the fact that all of their articles are written anonymously. It’s about “a belief that what is written is more important than who writes it,” but you have to like the fact that anonymity allows the writers the freedom that they need to address topics in the ways that they should be addressed. The Economist is all about free trade and free markets, yet it “considers itself the enemy of privilege, pomposity and predictability.” The Economist is based in London, but they are very much an international business and magazine.
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by Willy Franzen on February 10, 2010
The way that large corporations operate often boggles my mind. Take for example my friend who worked in the internal consulting division of a massive, well-known company. Despite being owned and operated by the company, his division had to bid against outside consulting firms for projects. There was a good reason for this (it forced the internal consulting division to watch its back), but it still seems a bit ridiculous. Another example of this kind of thinking is transfer pricing (don’t worry, I had to look it up too). It’s the “pricing of contributions (assets, tangible and intangible, services, and funds) transferred within an organization.” At first it may seem that since all of the money is going to the same place pricing things that are transferred within an organization doesn’t really matter. Unfortunately, that would cause all of the accountants in an organization (and the IRS too) to have a fit. So how do companies price these transfers? There’s no external market to set the price, and trying to do it internally can get really messy. That’s when companies bring in Ceteris a “global independent consulting firm specializing in transfer pricing, intellectual property and valuation services” that is headquartered in Chicago.
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by Willy Franzen on January 28, 2010
One of the books that I’ve been reading lately is SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance
. It’s a great follow-up to the original Freakonomics
, and it once again shows how changing your mindset can lead you to all kinds of new ideas (this is a really important lesson for job seekers). One of the companies that is mentioned in the book is Intellectual Ventures, a Bellevue, WA based invention company. They’re all about ideas. Things like product design, product development, manufacturing, marketing, sales, and service all come later, and Intellectual Ventures doesn’t want anything thing to do with those processes. They just invent, invent, invent. The company isn’t tied to one specific area—they’re working on problems like stopping Malaria, preventing hurricanes, and counteracting negative effects from climate change should they ever happen.
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by Willy Franzen on January 20, 2010
Rarely do we feature companies that aren’t at least partially US based, but sometimes there are companies so interesting or relevant that I have to share them with you even though it would require a serious move (and probably some visa acrobatics) for you to land a job with them. Today we’re going to look at Ireland’s Intrade, a company that runs prediction markets. I originally learned about Intrade from Freakonomics, but I became more interested yesterday with the election in Massachusetts. A prediction market falls somewhere between betting and investing—it allows you to buy contracts that either pay out or don’t based on a given outcome. For example there was a time yesterday before polls closed when you could have purchased a contract for $70 that would have paid out $100 if the Republican nominee, Scott Brown, won the Massachusetts Senate election. The price of a contract reflects the probability that a given event will happen—a $70 contract represents a 70% likelihood.
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by Willy Franzen on January 17, 2010
Yesterday we took a look at one of the most familiar names associated with the Haiti Relief effort—the American Red Cross. This morning I came across a couple lists that shine a light on other organizations that are also putting a focus on Haiti. One is from U.S. News & World Report that discusses 10 Ways You Can Donate to Haitian Earthquake Victims, and the other is Haiti Earthquake—Best Ways to Assist in Providing Emergency Relief from the American Institute of Philanthropy, which rates charities involved with Haiti Relief. One of the organizations on both of those lists is Oxfam America, a Boston, MA based “international relief and development organization that creates lasting solutions to poverty, hunger, and injustice.” They already have teams delivering aid in Haiti, and you can find out all about what they’re doing their on their Haiti Earthquake page.
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by Willy Franzen on January 1, 2010
If there is ever a day to get organized, it’s New Year’s Day. Not only is it a traditional practice to adopt resolutions to better yourself, but you are also forced into using a new datebook or calendar by the date change (unless you live a digital lifestyle, of course). The first week of January is almost always the biggest week of the year for job search related web traffic, which means that competition for jobs is probably at its annual peak right now. You need to give yourself every advantage that you can, and organization is one of the best ways to do that. My preference is to do everything online, but if you’re one of those people who still knows how to use a pen and paper, then you might want to check out Moleskine. They’re an Italian company with a U.S. headquarters in New York City that makes “legendary notebooks.” Whether you’re looking for blank pages to write down your New Year’s resolutions and ideas for the new year or you need to replace your datebook, they’ve got it.
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by Willy Franzen on December 31, 2009
Dropping the ball usually isn’t a good thing—especially in the job search; however, tonight the ball is going to drop in Times Square, and hopefully it will be a good thing for your job search. It will get you acting towards achieving your New Year’s resolution of landing a great job, and it might even give you some ideas of places to look for a job. Take Waterford for example. They’re the company that builds the ball that drops in Times Square. The ball was aluminum up until 1999 (before Waterford was involved), but there was an obvious need to do something a little fancier for the new millennium. Waterford, which is headquartered in Ireland but has offices in New York/New Jersey, is known as one of the finest crystal manufacturers in the world, so it makes sense that they were the choice to build a half-ton, six-foot wide, crystal paned ball. They’re also probably the company that made that crystal vase that you almost broke when you were roughhousing as a kid.
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by Willy Franzen on December 27, 2009
I was traveling yesterday, so I scheduled yesterday’s post and hopped on a plane. Little did I know that my server would somehow forget to do what I told it. Sorry! If you’re looking for yesterday’s post, you can find it here. (Or if you’re reading by e-mail, just scroll down.)
There are a lot of people who aren’t very thrilled with healthcare in the United States. Yes, it can be atrociously expensive, but at least we have access to pretty much any medical procedure out there. Whether it’s something very basic or something that has never been tried before, the US certainly has the medical infrastructure to get the job done. There are plenty of countries in the world where even the most basic medical care is out of reach, and there are other countries where basic medical care becomes out of reach due to a crisis. That’s where New York City based Doctors Without Borders (Médecins Sans Frontières) comes in. They provide “aid in nearly 60 countries to people whose survival is threatened by violence, neglect, or catastrophe, primarily due to armed conflict, epidemics, malnutrition, exclusion from health care, or natural disasters.” Doctors Without Borders does this by recruiting both medical and non-medical personnel to travel abroad to offer a level of medical assistance that is well beyond what is typically available.
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by Willy Franzen on December 21, 2009
I can’t remember whether it was late in my middle school years or early in my high school years, but there were certainly a couple of years in the late 90s when Kate Spade was as hot as could be. Whether it was a wallet, calendar, or other accessories from the New York based fashion designer, the girls in my classes went crazy for them. At that point in my life, I wasn’t the most fashion conscious kid, so I probably thought Five Star binders were still cool. Despite my ignorance of fashion back then, even I knew what Kate Spade was. Since Kate Brosnahan started her line in 1993, her company has grown exceptionally. Hallmarked by “utility, wit and playful sophistication,” Kate Spade’s offering includes handbags, shoes, accesories, clothing, jewelry, baby items, fragrance, glasses, and even paper. The company now runs 46 retail shops and continues to be a huge name in the fashion industry.
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by Willy Franzen on December 17, 2009
I love boring businesses. It may not seem like it considering the fact that I’m often featuring startups that are on the cutting edge of technology, but I really do appreciate when a company is able to take an extremely simple idea and make it profitable. Uline is a perfect example. They are a Waukegan, IL based company that considers itself “the leading distributor of shipping, industrial, and packing materials to businesses throughout North America.” It all started in 1980 when Liz and Dick Uihlein identified a need for a local shipping supplies distributer. They started the business in their basement with the H-101 carton sizer, and now they have a product line that fills a 452 page catalog. That’s a lot of growth, and I expect it to continue as e-commerce and the shipping that results from it keep expanding (I have about a dozen boxes in my apartment from various holiday season shipments). And if for some reason the shipping business does slow down, Uline can always reorganize as a producer of forts for children—I always loved playing in cardboard boxes.
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by Willy Franzen on December 7, 2009
Remember that time that you predicted the walk off home run during the baseball game or the fact that your friend would get back together with his girlfriend for the 7th time? Of course you do. It was proof of your psychic abilities. Remember the time that you made a similar prediction but were wrong? Of course not. When you only count your wins and not your losses, it’s easy to have a perfect record. Politicians take advantage of this all the time. The truth is that there aren’t a lot of people out there who are good at predicting things, whether it’s weather, the economy, sports, or any number of other things. Nouriel Roubini may be an exception. He could be insanely “lucky” with the fact that his descriptions and predictions of the current financial crisis were dead on, but you have to give him credit for the amount of detail included in his predictions, like when he said “the United States was likely to face a once-in-a-lifetime housing bust, an oil shock, sharply declining consumer confidence and, ultimately, a deep recession.” He’s very obviously a brilliant guy, and he’s also the founder of New York City based Roubini Global Economics, a company that provides “a uniquely tailored look at the logic of the global economy” for its clients.
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by Willy Franzen on November 24, 2009
Amy, my girlfriend, loves trivia. There’s no better way to win her over than to ask her a quiz question or share a random factoid. Since she travels every week for work, I recently bought her The Visual Miscellaneum: A Colorful Guide to the World’s Most Consequential Trivia
(affiliate link) to read on the plane. It’s an amazingly cool book that any information geek will love—I definitely spent some time with it before I gave it to her. It’s all about taking data, facts, and trivia and making it visual through design. The book was written by David Mccandless, who is also behind the website Information is Beautiful. There’s a good chance that you’ve seen his infographics before—here’s one called The Billion Dollar Gram and here’s another called Caffeine and Calories. I think it’s truly brilliant work.
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by Willy Franzen on November 20, 2009
We’ve looked at plenty of Internet video companies in the past, but we haven’t spent too much time looking at companies that provide the underlying technology that drives Internet video. DivX is a San Diego, CA based company that develops and licenses video codecs. Codec is short for compressor-decompressor, which is essentially technology that allows you to more efficiently transfer data. In DivX’s case they provide a codec that allows high definition video to be compressed without sacrificing quality on the other end. They’re a big part of why Internet video finally works so well. Transmitting uncompressed video over the Internet takes a huge amount of bandwidth, but using a DivX codec significantly decreases the amount of bandwidth necessary to transmit your favorite time wasting video.
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by Willy Franzen on November 13, 2009
Happy Friday the 13th! If you let your belief in bad luck and superstition affect you on a daily basis, then you’re setting yourself back in the job search. It really won’t do you any good. With that said, there are millions of people who suffer from paraskevidekatriaphobia—the fear of Friday the 13th. One of the biggest symptoms of this phobia is an unwillingness to travel on Friday the 13th. There’s some debate as to whether this actually has a significant effect on the travel industry, but I’ve heard that you can get pretty good deals when the 13th day of a month falls on a Friday. Since I’m not a big fan of superstition—especially when it comes to the job search—we’re going to fly in the face of paraskevidekatriaphobia and take a look at jobs with Orbitz Worldwide. If you don’t already know, they’re a Chicago based online travel company. In late 1999 they were formed through a partnership between 5 major airlines—Continental, Delta, Northwest, United, and American—to compete with Expedia and Travelocity.
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by Willy Franzen on October 30, 2009
Tomorrow is Halloween, which means that we need to talk about candy today. We’ve already looked at companies like Jelly Belly, The Hershey Company, Charles Chocolates, Vosges, and Just Born Quality Confections. We’ve also discussed jobs at Mars & Co., which is a consulting firm, and not to be confused with Mars, the CPG and candy company. You probably know them best for M&M’s, Snickers, Dove, Milky Way, Twix, and Mars bar; however, they’re also behind Pedigree, Whiskas, Uncle Ben’s, and quite a few other brands. For your sake I hope you only run into the good stuff and not Whiskas or Pedigree during your trick-or-treating. While headquartered in McLean, VA, Mars has locations all across the world. They’re a huge company with a ton of international business, which makes for a great place to gain some experience.
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by Willy Franzen on September 29, 2009
I think that I’ve mentioned before that my first experience with video chat was was with CU-SeeMe in an Internet cafe in the mid 90s. Back then the potential for social interaction over online video seemed pretty promising, but the potential for business uses (not that I thought about that when I was 13) was even greater. Real-time video has been slower to take hold on both the social and business fronts than I expected, but now that the quality is so good, we’re seeing more and more businesses embrace video conferencing. Tandberg is a company that is at the forefront of this movement. They have dual headquarters in Oslo, Norway and New York City, and they are both “the market share leader and the fastest growing company in the video conferencing industry.” Their 30% annualized revenue growth for the past 10 years may not be Inc. 5000 material, but it’s still hugely impressive.
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by Willy Franzen on September 14, 2009
Be sure to check out our new contest, Maghound Your Way to a New Job. We’re giving away two one-year subscriptions to an awesome new magazine subscription service that can help you find a job.
In continuing with my obsession over jobs at Inc. 5000 companies (which fits in perfectly with our latest giveaway), we’re going to take a look at Blue Entertainment Sports Television today. They’re a Louisville, KY based “full-service sports and entertainment management, event and production company.” They’ve taken the unified agency approach that you often see in Marketing and Advertising, and have applied it to sports. That means that their areas of work include representation, marketing, promotion, hospitality and events. Their strategy seems to be pretty solid considering that their revenue has grown 4,685.3% over the past three years to $22.9 million.
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by Willy Franzen on August 28, 2009
It’s hard to imagine that a film production company could morph into “a holistic interactive agency built for a digital world;” however, that’s exactly what New York City’s R/GA has done. Now, film production and advertising aren’t all that different, but it’s still a big psychological leap from one to the other. Moreover, not many companies are willing to take a huge risk and move where innovation takes them. R/GA embraces change. They’re also really freakin’ good at what they do. Their clients include Nike, Verizon, IBM, Target, Bank of America, and a bunch of other extremely well known companies. They also have the best corporate website built in Flash that I’ve ever seen. Everything about it works—I can actually give you links to specific pages. Beyond that, the site does a fantastic job of presenting R/GA’s brand. It’s packed with information and has fantastic videos (they obviously haven’t abandoned film production completely).
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by Willy Franzen on August 25, 2009
Before my fishing trip to Canada last week, I ordered a couple of books from Amazon for some pleasure reading. One of those books was Traffic: Why We Drive the Way We Do (and What It Says About Us)
. I bought it on the recommendation of Ben Casnocha, and I have thoroughly enjoyed the first 200 or so pages (I’ll finish it soon). The book has taught me more about driving than I’ll ever want to know, and it also put me on to NAVTEQ. They are headquartered a half mile away from me here in Chicago (with lots of international offices too) and “a world leader in premium-quality digital map data and content.” One of those premium map features is traffic tracking, which is why they were mentioned in the book. By informing drivers with up to date traffic maps in their vehicles, they not only make driving easier for their users, but they’re also mitigating traffic jams in real time by diverting drivers.
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by Willy Franzen on August 13, 2009
After a second company used the term “rockstar” in their job postings, it became clichéd. I know that I’ve said this before, but no matter how good your coding skills (or whatever other rockstar skills employers look for) are, you’re never going to be a rockstar. Unless, of course, you land a job at Rockstar Games. If you work there, at least you’ll be a rockstar in name. You may not have a guitar, but you’ll be working for the company behind video game series like Grand Theft Auto, Max Payne, and Manhunt. And for those of you who have a different taste in games, they’ve got Table Tennis for the Wii. I keep harping on the fact that the video game industry is doing well, but it’s just so impressive. Other content producers like newspapers, magazines, record labels, and move producers are struggling with changes in how we consume content, but video game companies keep humming along—and Rockstar Games is no exception.
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by Willy Franzen on July 25, 2009
I know that most of us were taught in school that slavery ended nearly 150 years ago, but, unfortunately, that’s not really true. Slavery and human trafficking continue to plague our world, even though most of us aren’t really aware of it. Polaris Project is a non-profit organization is not only bringing awareness to the issues surrounding human trafficking and modern-day slavery, but also combatting them. They do this by “conducting direct outreach and victim identification, providing social services and transitional housing to victims, operating the National Human Trafficking Resource Center (NHTRC) serving as the central national hotline on human trafficking, advocating for stronger state and Federal anti-trafficking legislation, and engaging community members in local and national grassroots efforts.” They’ve been at it since 2002 with offices in Washington, DC; Newark, NJ; Denver, CO; and Tokyo, Japan.
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by Willy Franzen on July 16, 2009
Take a second and think of your favorite toy growing up. Was it a Barbie? Matchbox Car? American Girl Doll? View-Master? Magic 8 Ball? Rock’em Sock’em Robots? Hot Wheels? Polly Pocket? Even if it wasn’t one of those, there’s a good chance that it was made by Mattel. I’m sure that you’ve heard of the El Segundo, CA headquartered toy company before, but I bet you never realized just how many toys they actually make. Not only do they have some of the biggest toy names in the world, but they’re also behind all of Fisher-Price’s toys. If you always wanted to be like Tom Hanks in Big
and work for a toy company, Mattel is your chance to live every child’s dream.
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by Willy Franzen on July 7, 2009
Now, I know that the name ChannelAdvisor sounds like some sort of new and improved tv guide that you can buy on the infomercials, but bear with me for a second and I’ll tell you what ChannelAdvisor is really about. The simple version is that they’re a Morrisville, NC based company that helps other companies sell online. The more complex story is that ChannelAdvisor “helps the world sell online with solutions for retailers to efficiently distribute their products across multiple online channels, drive shoppers to those products, and then convert those shoppers into customers.” That sounds good, but what does it really mean? Major retailers often have thousands of products. Their first e-commerce priority is to get their products listed on their own site, but after that they want to extend their reach to comparison shopping sites. There are tons of these comparison shopping sites, and they all have different data requirements for listing products. The retailer can try to do it on their own, or they can hire ChannelAdvisor to do it for them.
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by Willy Franzen on June 15, 2009
This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.
“Leverage the power of traditional and digital media relations to elevate premium and emerging technology, health and science brands” – that’s what global public relations agency Racepoint Group works hard toward on a daily basis. While their worldwide headquarters is outside of Boston, Racepoint Group also has offices in San Francisco; Washington, D.C.; a European headquarters in London; and a global network of partners and affiliates spanning four continents.
Racepoint Group’s practice areas include corporate, crisis and issues management, employee relations, financial communications, government relations, marketing communications and public affairs, while their industry expertise includes technology, health and science, social commerce, mobile and energy. And while many agencies claim to be “award-winning,” Racepoint Group really means it. In 2008 alone, they won more than 20 industry awards.
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is the funniest, most in-your-face career guide on the market.