by Willy Franzen on March 2, 2010
I got a tip on this one from a fellow Cornellian (which is cool because a few of my friends from Cornell work at Rosetta). If you ever find a company that you think that we should feature, e-mail me at willy@onedayonejob.com. We feature a lot of interactive marketing agencies because they’re usually pretty big on hiring young talent whether it be at the intern or entry level. Rosetta stands out because of their size and sophistication—they almost seem more like a consulting firm than a marketing agency, at least in the way that they present themselves. For instance, they recently become a “top ten interactive agency” by means of an acquisition. That seems so different from the image that most agencies try to portray, but it’s working. Through “dedication to client work within Consumer Products & Retail, Healthcare, Financial Services, Consumer Technology & Media, B2B, and Travel & Hospitality industries” Rosetta “has created enduring partnerships with [their] clients including Scholastic, Coach, Borders, Johnson & Johnson, Bristol-Myers Squibb, Nationwide, Marriott and Microsoft.” Those are huge names, so you know Rosetta, which is headquartered in Princeton with offices in New York, Cleveland, Boston, Chicago, and Denver, is capable of delivering results.
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Colorado,
consulting,
consumer products,
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finance,
health care,
Illinois,
information technology,
interactive media,
marketing,
Massachusetts,
New Jersey,
New York,
Ohio,
retail,
seo,
tourism,
travel,
user experience
by Willy Franzen on January 13, 2010
Some people never need to hire a professional. Whether it’s a plumber, personal trainer, or eco-consultant that they need, they’d rather teach themselves how to solve the given problem. Other people would rather spend their time and effort most efficiently, so they hire a professional when they get in over their heads. If you’re the latter type, and you want to “green” your home or office, then you’ll want to get familiar with Green Irene. They are a New York City based company, founded in 2007, that provides eco-consulting services and sells green products. If you’re worried about the negative impact that you’re having on the environment, you can have one of their consultants visit your home and office to make recommendations on how you can do better. The Wall Street Journal did a nice feature on the eco-consulting industry (it includes Green Irene), so check that out to get a better sense of the overall market.
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New York,
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by Willy Franzen on August 2, 2009
Whether or not we’re really going through a green revolution is up for debate, but I can assure you that Marketing departments across the world are taking advantage of the public’s appetite for “green” products. Unfortunately, “green” doesn’t really mean anything. To you it might mean one thing, and to me it might mean another. We assume that something that is labeled or advertised as green will be better for the environment, but how do we really know? That’s where Green Seal comes in. They are Washington, DC based “independent non-profit organization dedicated to safeguarding the environment and transforming the marketplace by promoting the manufacture, purchase, and use of environmentally responsible products and service.” They do this by certifying products that meet their Green Seal standards. By having an independent third party set standards, consumers can actually make informed choices about the products they buy (as long as they’re Green Seal certified, of course).
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Washington DC
by Willy Franzen on December 4, 2008
I have to admit that the first time that I noticed the Seventh Generation brand in the grocery store, I was kind of grossed out. That’s because I noticed a big display of toilet paper packages all bearing the company’s name. When I think about what I want from toilet paper, the most important thing is that it’s first generation. We can talk about softness and how many ply it is after that. I realize that my disgust was completely irrational, but I don’t ever want to think that the toilet paper that I’m buying is anything but new. After visiting Seventh Generation’s website, I found out that “the company derives its name from the Great Law of the Iroquois that states, ‘In our every deliberation, we must consider the impact of our decisions on the next seven generations.’” This makes sense because Seventh Generation, which is based in Burlington, VT, is aiming to become “the world’s most trusted brand of authentic, safe, and environmentally-responsible products for a healthy home.” They seem to be doing a good job considering that their products have saved 287,359 trees and 584,650 gallons of petroleum at last count.
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Vermont
by Willy Franzen on November 17, 2008
In case you missed the message last week, we’re celebrating One Day, One Job’s first birthday today. We have “party favors” for you, so go check our birthday blog post. I considered featuring a special birthday related company, but we’ve already covered Hallmark’s entry level jobs, so I’m out of ideas. Instead, we’re going to do what ODOJ does best and tell you about an awesome company that is looking to hire outstanding college students. Tom’s of Maine is a company that specializes in natural personal care products. What is natural care? It’s “creating safe, effective natural products free of artificial dyes, sweeteners, and preservatives; by harvesting, processing, and packaging with respect for our natural resources; by not testing on animals or using animal ingredients; and by donating 10% of our profits and 5% of our employees’ paid time to charitable organizations.” Tom’s of Maine makes toothpaste, soap, deodorant, mouthwash, shaving cream, and more – not the kind of products that most people get excited about, but people get excited about them when they’re made by Tom’s of Maine.
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Maine,
organic,
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Texas
by Willy Franzen on September 16, 2008
Last week we featured FitBit, a company that was recently announced at the TechCrunch50. This week we’re looking at another startup that was announced at the conference. It’s called GoodGuide, and it’s aiming to be “the world’s largest and most reliable source of information on the health, environmental and social impacts of products and companies.” GoodGuide is pretty easy to use – you can input a product name to see all of the details of the product’s world impact, or you can look at a class of products to find the “goodest.” For instance you can look up Fantastik All Purpose Cleaner with Bleach specifically or you can just look at the ranking for household cleaners. It’s a great concept. They’re also apparently going to offer an iPhone application so that you can look up products as you shop for them in the grocery store; although, GoodGuide would probably prefer that you buy them online through their affiliate links.
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California,
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by Willy Franzen on September 9, 2008
Consulting jobs are hot for new college grads, even though a lot of people ask, “What could a new grad possibly consult on?” The truth is that consulting firms love fresh talent. They pick the best and the brightest and put them to work on teams with experienced pros to solve problems that other companies are struggling with. If you’re thinking about a job in consulting, you might as well aim for the one of the best. Kurt Salmon Associates is a consulting firm that focuses on Consumer Products and Retail (Supply Chain and Growth and Profitability) and Health Care consulting. They’ve been named a Top 10 Best Firm to Work For by Consulting Magazine for six years in a row, so you know that they’ll take good care of you – if you can land a job with them.
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Germany,
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Japan,
Minnesota,
Netherlands,
New Jersey,
New York,
Pennsylvania,
retail,
United Kingdom
by Willy Franzen on April 2, 2008
It always seems like you never have Chapstik – er, lip balm – when you really need it. Even Napoleon Dynamite was plagued by that little tube’s ability to disappear from his pocket and end up sitting on his desk at home. Some will argue that they never use lip balm because it just makes the problem of chapped lips worse, but I know for a fact that those people give in as soon as their “lips hurt real bad.” As life saving as lip balm can be at the right time, you’d still never expect it to allow a guy who lived in a turkey coop to be the face of a billion dollar business. Yes, Burt’s Bees was sold last year to Clorox for just shy of a billion dollars.
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