by Willy Franzen on January 19, 2010
When I was in 6th or 7th grade, I played a trading card game called Magic the Gathering. Being a baseball card collector, I was more interested in what the cards were worth than actually playing the game. I occasionally played with my friends, but when they lost interest, I went back to baseball cards. Many trading card games came after (I didn’t play any of them), but apparently Magic the Gathering was the first. I had long forgotten about Wizards of the Coast, the company that was behind Magic cards, when I came across their name again. I took a look, and was surprised to see that the Renton, WA based company has grown quite a bit over the past decade and was eventually purchased by Hasbro. Wizards of the Coast is still a gaming company—the world leader in hobby games—and their brands include Dungeons & Dragons, Duel Masters, Heroscape, Axis & Allies, and Star Wars in addition to Magic the Gathering.
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by Willy Franzen on September 16, 2009
While the Inc. 5000 is filled with exciting companies that you’ve probably never heard of, there are also some familiar names on the list. Rosetta Stone is a popular brand with job seekers, not because of their jobs, but because many new grads decide that they should put their free time to good use and learn a new language. (I think they’d be smarter to invest in a job search prep course, but I’m biased.) Rosetta Stone is far and away the biggest brand name when it comes to learning new languages, so it’s no big surprise that the Arlington, VA based company has grown from $48.4 million in revenue to $209.4 million over the past three years. In fact, the growth has been so strong that they recently held an IPO that was considered very successful.
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by Willy Franzen on June 5, 2009
I’ve done it. I’ve found the most ridiculous looking corporate website on the web. It has an animated moving background and multiple bouncing balloon/blimp logos that make it look like it’s straight out of the Imagination Land episode of South Park. It may be a little hokey, but it works for Niles, IL (right outside of Chicago) based The Bradford Group because they’re in the collectibles industry. Their customers aren’t concerned with flash and edginess, they’re all about sentimentality. When you’ve been doing direct marketing of collector plates, music boxes, and all kinds of commemorative items for 36 years, you probably know your audience. So, even though The Bradford Group’s web design leaves me laughing out loud, I’m not going to sell them short based on my taste as a non-collector. (And if you totally disagree with me and love the design, you can make it your computer’s background.)
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by Willy Franzen on March 31, 2009
My first introduction to William Shatner was watching Rescue 911. Little did I know that his body of work extended far beyond narrating a show about real life heroes. I imagine today’s children will have an equally narrow view of William Shatner’s career, as they’ll know him as “Priceline Negotiator.” (Can you read those words without hearing the corresponding tune? I can’t.) Anyway, the whole idea behind William Shatner’s newest role – besides his doing the commercials in return for stock – is that Priceline.com will negotiate the best deals on travel-related items like hotels, car rentals, and airline tickets. They also have a “name your own price” model that used to be the core of their business, but now Priceline has widened its focus to discount travel in general.
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by Willy Franzen on October 24, 2008
Back when I was in high school (yes, part of that was in the 90s), I thought that I was really savvy when it came to using the Web to do better in my English classes. I found online, public-domain versions of many of the books that I was reading. The best part was that these were searchable, so if I needed to find a quote or a specific passage, all I had to do was remember a key word or two. It was fantastic. A lot has changed since then, and I don’t even know the extent of what academic resources are available online now. What I do know is that it’s not fair that today’s students have access to sites like Shmoop, when I couldn’t even dream of something like it. What is Shmoop? It’s hard for me to describe briefly, so maybe you should take the Tour de Shmoop.
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by Willy Franzen on October 15, 2008
Just by looking at their name, you can tell that Red Ventures was founded after the Cold War ended. Their name may sound like a secret name for the Communist party, but their 3 year revenue growth of almost 6,000% is anything but Marxist. They’re taking advantage of the free market as one of the 25 fastest growing privately held companies in the country according to Inc. Magazine. They’re in the business of Customer Acquisition Marketing, and they work specifically in the areas of Home Services, Consumer Services, Business Services, Automotive, Home Remodeling, Financial Services, Education, and International (help us with reader acquisition, and enter to win an iPod Touch from us). With their rapid growth they seem to keep adding employees, and their benefits look way better than Socialism could ever offer.
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by Willy Franzen on September 10, 2008
Shopping is supposed to be social. When you were a teenager, you probably liked to hit the mall with friends. Now, you probably lie in bed late at night surfing web sites looking for cool stuff to buy. It’s just not the same. You need social proof to back up your buying decisions. You want to hear what other people think. You want reviews, stories, and answers to questions that you may have about a product or service. Bazaarvoice is a software as a service provider that promotes social commerce by connecting customers to each other. They get their name from the word “bazaar, ” which “symbolizes the beginning of commerce – the initial marketplaces… lively centers of town, buzzing with neighbors, friends and merchants all sharing opinions and building a vibrant community.” That’s what Bazaarvoice is trying to recreate online for their clients.
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by Willy Franzen on May 18, 2008
Ever since we received an e-mail from a reader who was looking for help finding jobs that offer sponsorship, we’ve taken an added interest in helping international students in their job search. We published an article on job search tips for international students, and we try to make a note of it when we find jobs that offer sponsorship. Well, job search isn’t the only time international students face difficulties that most American students don’t. High school is tough enough for all of us, but international students have an even tougher time. They often face learning a new language while going through all the other typical high school struggles. The Internationals Network for Public Schools is a non-profit organization that is “dedicated to the development and support of the network of International High Schools that serve late-entry immigrant English Language Learners.”
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by Willy Franzen on February 2, 2008
It’s your biggest fear. You’ll graduate college, get a job, and begin life as Bill Murray in Groundhog Day
. Every day will be the same. Different. But the same. Hell on Earth will begin at 22 years old. We don’t want that to happen to you. That’s why we write about a new and exciting company’s entry-level jobs every day. Today’s “job” isn’t much of a job, but you have to forgive us for celebrating one of our favorite holidays. So, if you’re not interested in becoming part of the inner circle of the Punxsutawney Groundhog Club, take a look at our Past Jobs or our Online Job Search Blog and start formulating a plan so you don’t end up trapped like Bill Murray. On the other hand, if you’re interested in wearing a stove pipe hat and handling rodents on cold February mornings, read on.
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by Willy Franzen on December 3, 2007
We have exciting news today at One Day, One Job! We’re offering you the chance to win this year’s hottest holiday gift, a Nintendo Wii, by sharing One Day, One Job with your job searching friends. If you want to win a Wii, visit our contest page and read the rules on how you can enter.
Since we think giving away a Wii is the best way to bribe you into becoming a One Day, One Job evangelist, we thought it would be appropriate to take a brief look at the jobs that Nintendo is offering at the entry-level. We’ve been working really hard putting together this contest for you, so we’re going to leave most of the research on Nintendo’s entry-level job opportunities up to you. You already know enough about the company, you grew up playing Mario. Here’s what to focus on…
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