by Willy Franzen on November 5, 2009

“Ball game over! World Series over! Yankees win! THEEEEEEEE YANKEES WINNNNNNNNN!” Although I was watching tv and not listening on the radio, I heard John Sterling’s call in my head as soon as Cano threw to Teixeira to get the 27th out and a 27th World Championship. As you can probably guess, I’m a huge Yankees fan, and I’m in a great mood. Since we’ve already covered entry level jobs with Major League Baseball teams, entry level jobs with the YES Network, and plenty of other entry level jobs in baseball, today we’re going to take a look at Steiner Sports. They’re based out of New Rochelle, NY, and consider themselves the “the leader in autographed sports memorabilia and sports collectibles.” They also happen to have a very strong partnership with the New York Yankees, so they are the place to go for your 2009 Championship collectibles. Whether you want a seat from the old stadium or an official Championship locker room t-shirt, they’ve got it. You can even buy a Derek Jeter autographed 2009 World Series ball despite the fact that he probably hasn’t had time yet to sit down and sign autographs.
Read the full article →
Tagged as:
account management,
baseball,
entry-level jobs,
holiday,
New York,
sales,
sports
by Willy Franzen on November 2, 2009
This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.

Text 100 is a global, high tech public relations agency. They call themselves the world’s only “global boutique PR consultancy” or “big agency 2.0.” Like the public relations industry as a whole, Text 100 prides itself in constantly evolving to meet its clients’ needs. Speaking of clients, I recognize nearly every name on their client list, which includes PayPal, MTV, IBM, Adobe, eBay and more. This year, Text 100 took home two awards, including the 2009 Holmes Report “Best Agencies to Work For” where it ranked #6. The other award, also from Holmes Report, was “Best Campaign” for its work with Cisco.
Read the full article →
Tagged as:
account management,
California,
communications,
entry-level jobs,
public relations
by Willy Franzen on October 19, 2009
This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.

Bite Communicationstouts a “fearless and boundless” approach to B2B and B2C communications. They have seven offices worldwide—three of which are in the U.S., including Los Angeles, New York City and San Francisco. “Public relations” and “media relations” used to be synonymous, but no longer at Bite Communications. They recognize different clients have different challenges that require different approaches. Starting your career at a progressive agency is the best way to go—you’ll end up a more rounded professional and thus be more marketable. As a full-service agency, Bite Communications offers everything from strategic counsel to new media programs to influencer relations—and everything in between. Some client names you might recognize include Sun Microsystems and Vonage.
Read the full article →
Tagged as:
account management,
California,
communications,
entry-level jobs,
public relations
by Willy Franzen on October 14, 2009

I remember being in middle school and deciding that I wanted a drum set. I already had a snare drum, but I knew that a full set would be much cooler. My mom bought me a copy of the Bargain News, a local paper full of classified ads, and helped me pore over the listings in search of a drum set. That’s certainly a relic of the past, but classified ads are far from dead. They’ve just moved online. You’re probably most familiar with Craigslist, and maybe you’ve considered using Facebook Marketplace or something like that. What you probably didn’t realize is that there is still a huge business behind classified ads. Take Chicago based Classified Ventures for instance. They’re another Inc. 5000 company, and they’ve increased their revenue from $146.7 million to $297.5 million over the past three years. They’ve done this with four distinct businesses: Apartments.com, Cars.com, HomeGain.com, and HomeFinder.com. You’ve probably noticed at least one of those sites before, which is exactly what they’re looking for.
Read the full article →
Tagged as:
account management,
accounting,
advertising,
California,
design,
entry-level jobs,
Illinois,
product management,
sales,
software development,
Texas,
web development
by Willy Franzen on October 2, 2009

I think that e-mail is still the king of social media. We have all of these fancy social networking accounts, but they all send their notifications to our inboxes. If you want someone’s attention, e-mail is the way to go (assuming your message doesn’t look like spam). Heck, you’re probably reading this in your e-mail. That’s why e-mail marketing continues to be a rapidly growing industry. We’ve already taken a look at jobs with Constant Contact, Aweber, and e-Dialog, and now we’re going to look at an industrial strength e-mail marketing company, ExactTarget. They’re based in Indianapolis, and since 2000 they’ve been focused on “providing the most powerful on-demand software for email communications and finding the best and brightest marketers on the planet to revolutionize the way people think about email.”
Read the full article →
Tagged as:
account management,
accounting,
business development,
consulting,
design,
entry-level jobs,
human resources,
Indiana,
marketing,
product development,
product management,
quality assurance,
quality engineer,
rotation program,
sales,
software development,
strategy,
training
by Willy Franzen on September 29, 2009

I think that I’ve mentioned before that my first experience with video chat was was with CU-SeeMe in an Internet cafe in the mid 90s. Back then the potential for social interaction over online video seemed pretty promising, but the potential for business uses (not that I thought about that when I was 13) was even greater. Real-time video has been slower to take hold on both the social and business fronts than I expected, but now that the quality is so good, we’re seeing more and more businesses embrace video conferencing. Tandberg is a company that is at the forefront of this movement. They have dual headquarters in Oslo, Norway and New York City, and they are both “the market share leader and the fastest growing company in the video conferencing industry.” Their 30% annualized revenue growth for the past 10 years may not be Inc. 5000 material, but it’s still hugely impressive.
Read the full article →
Tagged as:
account management,
communications,
customer service,
entry-level jobs,
information technology,
international,
marketing,
New York,
sales,
social media,
telecommunications,
training,
video,
Virginia
by Willy Franzen on September 10, 2009

The other night I wanted to read a book before bed, but I had moved the lamp from my bedroom into my living room because our hard to reach light fixture’s lights burnt out. It took all of 30 seconds to move the lamp back to my bedroom, but it was a pain in the butt. If only I had a LightWedge—a product made by the company of the same name that will illuminate your book for you. It’s a stupid simple idea that beats the heck out of wearing a headlamp in bed. Oh yeah, and the Newton, MA based company is making a ton of money. Inc. magazine recently came out with their list of the 5,000 fastest growing private companies in the US, and Lightwedge came in at #1,609. That may not sound great, but when you see that they increased from $3.9 million in revenue in 2005 to $11.6 million last year, you have to be impressed. I always say that the best way to job search during a recession is to look for the companies that are growing, and there’s no better way to find those than Inc. magazine’s list.
Read the full article →
Tagged as:
account management,
analyst,
customer service,
e-commerce,
engineering,
entry-level jobs,
marketing,
Massachusetts,
sales,
software development,
web development
by Willy Franzen on September 9, 2009

It’s funny how well respected brands that have been around forever will get swept up in a fad. Some, like Abercrombie & Fitch, will make it part of a new identity, while others like Burberry will enjoy the popularity but maintain their core image. Burberry is a British company that has been making quality garments since 1856, but they became especially trendy in the early 2000s, if I remember correctly. While most brands are recognized for their logo or a specific product, Burberry is known for their plaid. In fact, unless you’re a tartan freak, “Burberry Check” is probably the only plaid that you recognize by name. Over their 150 years Burberry has moved more towards luxury goods than outdoor garments, which is best evidenced by their new ad campaigns with Emma Watson of Harry Potter fame.
Read the full article →
Tagged as:
account management,
analyst,
apparel,
Arizona,
California,
fashion,
Illinois,
logistics,
Massachusetts,
merchandising,
New York,
retaild,
sales,
supply chain,
United Kingdom
by Willy Franzen on August 23, 2009

What was the first book that you ever read? Mine wasn’t actually a book—it was a Super Mario Bros. comic book. My parents had decided that it would be fun to take Amtrak to Florida to visit Grandma and Grandpa instead of flying. And it actually was. I spent a lot of the time struggling through the comic book, and then I was suddenly reading. That wouldn’t have happened on a 3 hour flight. Do you have as vivid of a memory of reading your first book as I do? First Book hopes so. They’re a Washington, DC based non-profit that “provides new books to children in need addressing one of the most important factors affecting literacy – access to books.” In 16 years they’ve provided more than 65 million books, so you have to call First Book a huge success.
Read the full article →
Tagged as:
account management,
business development,
communications,
education,
entry-level jobs,
events,
marketing,
outreach,
public relations,
Washington DC
by Willy Franzen on August 21, 2009

When I’m looking for companies to feature, I spend a lot of time looking at new startups. Sometimes I hear complaints that the jobs that we feature are a little heavy on the tech side, but that’s where a lot of the exciting jobs are these days. Startups are also more likely to be companies that you’ve never heard of before (which I consider a good thing). So, imagine my surprise when I’m browsing a startup job board and come across a posting for Charles Chocolates. They’re a San Francisco based chocolate startup founded by Charles Siegel, a guy who “has been a part of the San Francisco chocolate scene since 1987.” That may sound a little odd, but he’s done this before, and now he’s doing it again. I think the timing is right for an artisanal chocolate success story—just look at what Vosges is doing with their chocolate business.
Read the full article →
Tagged as:
account management,
California,
entry-level jobs,
food,
sales
by Willy Franzen on August 17, 2009
This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.

For nearly 30 years (they’ll be celebrating their anniversary in 2010), Schneider Associates in Boston has been helping clients ranging from small entrepreneurial firms to some of the nation’s largest corporations launch products, shape opinions, define and re-define companies, promote events, generate awareness and produce results. Although these smaller agencies (Schneider has approximately 20 employees) typically don’t make daily headlines in the PR industry publications, I truly believe they are an excellent environment in which to launch your career. If you want to learn a lot about the profession—and fast—you’ll surely be able to do so at a shop like Schneider.
Read the full article →
Tagged as:
account management,
communications,
entry-level jobs,
marketing,
Massachusetts,
public relations
by Willy Franzen on August 10, 2009

This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.
It’s no secret that I’m a fan of the “boutique” public relations agencies. Often times, you are given many more responsibilities much more quickly than at larger firms. If you’re like me and thrive on these things, LaunchSquad (PRWeek’s 2009 Boutique Agency of the Year) might be just the place for you. Founded in San Francisco in 2000, LaunchSquad now has 40 employees, 35 clients and another office in New York City. The San Francisco Business Times recently named the agency a “best place to work in the Bay Area.” I was not surprised about this fact when I read about Volunteer Day, a company-wide event that took “Squadders” to the Exploratorium this year. As I mentioned earlier, you can really wear many hats at a boutique agency—the “hats” at LaunchSquad including messaging and story development, media relations, analyst relations, media training, writing, strategic marketing, international PR, and social media.
Read the full article →
Tagged as:
account management,
California,
communications,
entry-level jobs,
public relations
by Willy Franzen on August 7, 2009

We’ve featured quite a few integrated integrated marketing agencies in the past, but I’m not sure that we’ve ever actually talked about what integrated marketing is. According to Wikipedia (original reference has a dead link), integrated marketing communications is “a planning process designed to assure that all brand contacts received by a customer or prospect for a product, service, or organization are relevant to that person and consistent over time.” That sounds desirable, but how do you accomplish that? You either do it all yourself, or you hire an agency that does it all. It’s really hard to to accomplish integrated marketing when you have one agency doing PR, another doing TV ads, and another doing interactive. Greenville, SC based Erwin-Penland is an agency that does it all—interactive, public relations, direct mail, event planning, advertising, strategic planning, and media—and they don’t farm any of it out to freelancers or other agencies.
Read the full article →
Tagged as:
account management,
accounting,
advertising,
communications,
copywriting,
design,
entry-level jobs,
events,
finance,
information technology,
interactive media,
marketing,
media,
public relations,
South Carolina
by Willy Franzen on July 29, 2009

These days the entry level job search is a lot like a sweepstakes. You send out hundreds of applications (entries), and assume that you’ll never get a response either way. Still, you hold out hope that you’ll win an all expenses paid trip to… a job interview. It’s not a reassuring feeling, which is why you should change your approach (that’s what we teach you here and especially in our course, Found Your Career). Just like there’s a group of people who have figured out the tricks to winning sweepstakes, there’s also a group of people who have figured out the tricks to landing jobs. Today, I’m hoping that you’ll figure out both by pursuing a job with Don Jagoda Associates. They are a Melville, NY based marketing-services agency that specializes in areas that include: Promotion Development; Sweepstakes, Contests & Games; Online Services; Incentive & Loyalty Programs; Creative & Production; Fulfillment; Travel Services; Refunds & Rebates; Premiums; Tie-Ins & Strategic Alliances; Event Promotions; and Hispanic Promotions.
Read the full article →
Tagged as:
account management,
California,
entry-level jobs,
events,
marketing,
New York,
promotions
by Willy Franzen on July 23, 2009

I’m one of those people who has trouble deciding what to eat. I know it’s annoying, and I know that it reflects poorly on my character. I’m that friend that nobody likes to have, but I’m working hard to get better. It’s not easy. I don’t have a problem with normal decision making, but when it comes to food I shut down. Luckily there are serviced like GrubHub.com that make my life (and the lives of my friends) easier. They’re an online menu repository for every restaurant that delivers in your area. They started in Chicago, which is where they’re headquartered, and they also serve San Francisco, Boston, Washington DC, New York, and Philadelphia. Not only do they give you all of the information that you need to make an informed ordering decision, but they also let you place your order online so that you can avoid that dreaded phone call to order food. Deciding what to eat has never been so easy—unless, of course, you’re paralyzed by choice.
Read the full article →
Tagged as:
account management,
advertising,
entry-level jobs,
food,
Illinois,
New York,
sales
by Willy Franzen on July 16, 2009

Take a second and think of your favorite toy growing up. Was it a Barbie? Matchbox Car? American Girl Doll? View-Master? Magic 8 Ball? Rock’em Sock’em Robots? Hot Wheels? Polly Pocket? Even if it wasn’t one of those, there’s a good chance that it was made by Mattel. I’m sure that you’ve heard of the El Segundo, CA headquartered toy company before, but I bet you never realized just how many toys they actually make. Not only do they have some of the biggest toy names in the world, but they’re also behind all of Fisher-Price’s toys. If you always wanted to be like Tom Hanks in Big
and work for a toy company, Mattel is your chance to live every child’s dream.
Read the full article →
Tagged as:
account management,
arts,
California,
customer service,
Denmark,
design,
engineering,
entry-level jobs,
Illinois,
international,
Massachusetts,
Minnesota,
New York,
research,
sales,
Texas,
toys,
Wisconsin
by Willy Franzen on July 13, 2009

About this time last summer I started finding a lot of job and internship opportunities on Twitter. Those were the days when Twitter wasn’t mentioned every 2 minutes on CNN. These days there’s a ton of clutter on Twitter that makes it a lot harder to reliably find interesting employment opportunities. However, I’ve recently been going back to the One Day, One Internship archives to see which companies I’ve featured there on the past that might have entry level jobs now. One of those companies is SHIFT Communications. There was a lot of buzz on Twitter last summer about their internships, and now it looks like they’re hiring at the entry level. SHIFT Communications is a tech PR firm located in Boston, MA and San Francisco, CA. Judging from the firm’s early adoption of Twitter and the fact that they link to 3 of their blogs on their home page, they’re definitely on top of the social media thing. Which is good because tech PR is often happening online.
Read the full article →
Tagged as:
account management,
California,
communications,
entry-level jobs,
Massachusetts,
public
by Willy Franzen on July 8, 2009

“Go Local” is a pretty common buzz phrase these days. You’re supposed to eat local, shop local, and even study local. To some people this is a new idea, but businesses like Travers Collins & Company have been focusing on working locally for a long time (in their case since 1995). They saw a void in the Buffalo, NY area when it came to advertising, public relations, interactive and investor relations, so they filled it. Judging from the number of times “Buffalo” shows up on their client list, that seems to have been a smart move. They’re now “one of Buffalo-Niagara’s largest locally owned and operated integrated marketing communications firms,” as they have more than 40 employees.
Read the full article →
Tagged as:
account management,
advertising,
communications,
entry-level jobs,
interactive media,
investor relations,
marketing,
New York,
public relations
by Willy Franzen on July 2, 2009

I know just what you’re thinking right now! “I don’t get advertised to enough.” (If you’re really thinking that, why don’t you check out our job search prep course that will teach you how to get a job faster?) Ok, so that’s not really what you’re thinking, but it’s what the guys at Boston based Amp Idea are thinking. They think that online advertising has developed some amazing ideas, while outdoor advertising (and other similar mediums) have lost their effectiveness. They want to bridge that gap through things like Taxi Interactive Screens, Hotel Tourist GPS, Tabletop Restaurants, and Limo and Bus interactive devices. Over at One Day, One Internship we checked out a company called Captivate Network that is doing this kind of thing in elevators, so it seems as though there is a lot of room for growth in “digital advertising in the out of home space for business owners.”
Read the full article →
Tagged as:
account management,
advertising,
entry-level jobs,
Massachusetts,
sales
by Willy Franzen on June 29, 2009

This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.
There have been some complaints in the Public Relations industry that agencies are not evolving quickly enough; however, Baltimore’s MGH, Inc. is never a subject of those complaints. While their Web site, and their entire agency, is currently “under construction,” they invite you to explore their “old” site for information—and by old they mean 2008. That’s how quickly they are willing to evolve.
But wait, there’s more. MGH was founded in 1995 by professionals who disagreed with the large agency mentality of overworking employees to the point of being burned out. Instead, MGH’s founders left their “comfortable jobs” to start an agency centered around retaining talented, happy employees. Today, they are 71 people strong.
Read the full article →
Tagged as:
account management,
communications,
entry-level jobs,
marketing,
Maryland,
public relations
by Willy Franzen on June 23, 2009

When we were developing Found Your Career (our entry level job search prep course that we guarantee will help you get a job faster), we spent a lot of time figuring out how we were going to host all of the video content. Once your video hosting needs go beyond YouTube and the other free sites out there, things start getting a little complicated. Had we known about Ooyala, we might have tried using them to host our videos. They’re a Mountain View, CA based startup that provides “an end-to-end solution for content owners to transcode, manage, deliver, analyze, and monetize their video assets.”
Read the full article →
Tagged as:
account management,
California,
engineering,
entry-level jobs,
information technology,
sales,
software development,
video,
web development
by Willy Franzen on June 15, 2009

This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.
“Leverage the power of traditional and digital media relations to elevate premium and emerging technology, health and science brands” – that’s what global public relations agency Racepoint Group works hard toward on a daily basis. While their worldwide headquarters is outside of Boston, Racepoint Group also has offices in San Francisco; Washington, D.C.; a European headquarters in London; and a global network of partners and affiliates spanning four continents.
Racepoint Group’s practice areas include corporate, crisis and issues management, employee relations, financial communications, government relations, marketing communications and public affairs, while their industry expertise includes technology, health and science, social commerce, mobile and energy. And while many agencies claim to be “award-winning,” Racepoint Group really means it. In 2008 alone, they won more than 20 industry awards.
Read the full article →
Tagged as:
account management,
California,
communications,
entry-level jobs,
international,
Massachusetts,
public relations,
United Kingdom,
Washington DC
by Willy Franzen on June 11, 2009

Since you’re looking for your first job, it’s probably a safe assumption that you are not familiar with “expensing” things. Hopefully you will be one day (soon). Many companies (especially consulting firms) allow their employees to pay for travel, lodging, and food, and then submit receipts to the company to get reimbursed. It can be pretty sweet if you’re getting $30 a night to spend on dinner, while racking up credit card points and frequent flier miles at no expense to you, but the downside is that submitting expense reports to get reimbursed is time consuming and quite annoying. Concur, a Redmond, WA based company that I learned about in Sramana Mitra’s Entrepreneur Journeys
, solves this problem through their “on-demand Employee Spend Management business services.” Put simply, they have a suite of solutions that enables companies to automate the expensing process.
Read the full article →
Tagged as:
account management,
accounting,
Australia,
Czech Republic,
entry-level jobs,
international,
marketing,
Minnesota,
software development,
Washington
by Willy Franzen on June 8, 2009

This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.
So much of media relations today is focused on “new” or “social” media, but The Rosen Group still recognizes the importance of “traditional” media. A full-service public relations firm with more than two decades experience building awareness for its clients, The Rosen Group has locations in New York City and Washington, DC. While The Rosen Group is a relatively small firm of 25 staff members, their client list is rather impressive, including PC Magazine, the American Wind Energy Association, Weight Watchers and many more.
Read the full article →
Tagged as:
account management,
communications,
entry-level jobs,
green,
New York,
public relations,
Washington DC
by Willy Franzen on June 1, 2009

This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.
At McGrath/Power Public Relations, they recognize a clear, concise and compelling message is just the beginning of a client’s needs. Although McGrath/Power is a full-service firm located in San Jose, CA, they specialize in crisis management, investor relations and emerging media services. Their 12 practice areas include consumer brands, associations, consumer technology and much more. McGrath/Power also is the Silicon Valley partner of the Worldcom Public Relations group, the world’s largest network of independent public relations firms.
Want to be involved with an agency that gives something back? McGrath/Power supports the community through financial resources and professional abilities. They also encourage staff members to suggest causes or events they feel deserve the agency’s support.
Make Your Splash
Currently, McGrath/Power has an entry-level opening for an Account Coordinator. Candidates should have strong written and verbal communication skills, a results-oriented mentality, and the ability to multi-task and meet deadlines. The benefits package is pretty extensive—from health care plans to gym memberships.
Interested? Send your cover letter and résumé to hr@mcgrathpower.com. Lynne Hosack, Director of Finance and Operations, is in charge of recruitment for the agency.
Links to Help You Begin Your Research
Need help with your cover letter and résumé—or your entire job search? Heather offers low-cost coaching packages specifically for students and recent graduates seeking careers in public relations. Click here to learn more.
Tagged as:
account management,
California,
communications,
entry-level jobs,
public relations
by Willy Franzen on May 26, 2009

This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association and entry-level careers columnist for Examiner.com.
When I was in college, I wanted nothing more than to work at Fleishman-Hillard. Renowned for their corporate culture, Fleishman-Hillard is headquartered in St. Louis, Mo., has 80 offices throughout the world, does business in more than 20 languages and has 29 practices areas. In 2008, the firm’s work and culture earned them the “Best Agency to Work For” by The Holmes Report. But their list of awards hardly stops there, including “103 Silver Anvil Awards, 90 CIPRA/SABRE Awards, and numerous other national and international awards.”
And Fleishman-Hillard doesn’t just win awards outside the organization, but also with its own employees. In 2007, 98 percent of Fleishman-Hillard employees called the firm an organization “of which they can be proud,” according to an employee satisfaction survey. Fleishman-Hillard rewards their employees in return, giving out two awards annually – the “team player” and John D. Graham – recognizing “individuals in various geographic regions for unparalleled commitment to the client, the agency and their team.” Managers also give awards at their discretion for “their heroic efforts.” I’ve known many individuals who’ve worked for Fleishman-Hillard over the years, including one of my college mentors, and I’ve heard nothing but good things.
Read the full article →
Tagged as:
account management,
Australia,
California,
communications,
entry-level jobs,
Florida,
Georgia,
Illinois,
international,
Massa,
Massachusetts,
Minnesota,
Missouri,
New York,
North Carolina,
Oregon,
public relations,
Texas,
United Kingdom,
Washington DC
by Willy Franzen on May 18, 2009

This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association. She is also the entry-level careers columnist for Examiner.com, a career expert for the CAREEREALISM Twitter Advice Project, the job search expert for Campus Calm and author of the e-book “Gen Y Meets the Workforce: Launching Your Career During Economic Uncertainty.”
What do financial services, home/building and healthcare have in common? All three fields can expect good things to happen when they “converge” with IMRE, a full service digital, advertising, marketing and public relations agency in Baltimore, Maryland.
Let’s start with their financial services practice. Strategically expanded in July 2008 near the beginning of our country’s economic troubles, IMRE saw an opportunity for “financial services companies to gain market share.” Did you know you can buy wedding insurance from Travelers? IMRE won this client by proposing—no pun intended—to launch a campaign on Valentine’s Day about nuptial nightmares ranging from heart attacks to blackouts to hurricanes. They won the account and reached more than 74 million people with their messages. Like most public relations practitioners, I’m not a numbers person, but I do love weddings!
The “green” market is hot right now, so it makes sense for Arxx Corporation to be included in IMRE’s home & building practice. IMRE “moved Arxx away from a product message and positioned them as a longtime leader in energy-efficient solutions.” Despite being a midsized firm with only one office location, their client list in this practice is impressive—ranging from John Deere to The Home Depot to Target.
Their final practice area is healthcare, which is also my specialty. What I like most about healthcare PR is that you feel like you’re helping people live life to its fullest with every tactic you use to reach them. IMRE’s clients in this sector mostly are nonprofit organizations, including American Red Cross, Johns Hopkins Bloomberg School of Public Health and Shady Grove Fertility.
Interested in any one of those practice areas? IMRE is extremely open about who heads up each, providing their biographies, fun Q&A’s and e-mail addresses.
Read the full article →
Tagged as:
account management,
communications,
entry-level jobs,
finance,
green,
health care,
Maryland,
public relations,
social media,
social networking
by Willy Franzen on May 13, 2009

I never liked talking on the phone much. I’m not sure why, but as a kid I never felt comfortable calling people. I eventually got over that, but I’m certainly glad that running my business doesn’t require a ton of phone time – I can do a lot of stuff online. However, if I was running a more phone intensive business, I’d definitely consider using Ifbyphone, a “hosted voice application and platform” run by a Skokie, IL (near Chicago) based company with the same name. Most phone systems require a huge hardware investment, but Ifbyphone’s can do all of the following through their software solution: Hosted IVR, Voice Broadcasting, Toll-Free Numbers, Local Phone Numbers, Call Routing, Virtual Receptionist, Store Locator, Google® Integration, Call Tracking, Dynamic Numbers, Find, Me Call Forwarding, Lead Distributor, Click-to-Call, and Conference Calling. I don’t know what all of those things are, but they sure sound important. Anyway, Ifbyphone focuses on offering their platform to small and medium sized business, and they have $4.6 million in venture capital funding to do it.
Read the full article →
Tagged as:
account management,
customer service,
entry-level jobs,
Illinois,
sales,
telecommunications
by Willy Franzen on May 8, 2009

The other night I went to a great event called Out of Work Chicago to watch Jason Seiden speak and to get familiar with job seekers who aren’t fresh out of college. It was a great event, and I definitely enjoyed it. I didn’t need a ticket because I came with one of the featured speakers, but the thought of registering hundreds of people for an event seems pretty intimidating to me. I don’t know if the guys at Out of Work Chicago use Eventbrite, but it looks like the perfect solution for registering and ticketing people at any size event. If your event is free, Eventbrite is free. If you’re charging, they take a 2.5% cut. That sounds like a pretty decent deal to me, considering it eliminates most of the headaches of event registration.
Read the full article →
Tagged as:
account management,
California,
customer service,
entry-level jobs,
events,
sales,
software development
by Willy Franzen on May 4, 2009

This is a guest post by Heather R. Huhman. Heather is the media relations manager at a national health care professional association. She is also the entry-level careers columnist for Examiner.com, a career expert for the CAREEREALISM Twitter Advice Project, the job search expert for Campus Calm and author of the e-book “Gen Y Meets the Workforce: Launching Your Career During Economic Uncertainty.”
Described in a leading trade magazine as a group of “type a-plus personalities” with a “BS-free approach,” New York City based 5W Public Relations touts a diverse client list—ranging from Anheuser Busch to Barnes & Noble Online to Snoop Dogg and Ice Cube. Interested in corporate communications? They’ve got it. Sports and entertainment, perhaps? They’ve got that, too. Health care, crisis communications—the list goes on. I love the ambition and overwhelming success of 5WPR, which has grown from a one-person firm with three clients in 2003 to the 21st largest independent PR firm and 23rd largest PR firm overall in the U.S. with revenue exceeding $11.5 million today. Even more impressive, perhaps, is that 5WPR’s CEO was recently named to both the Advertising Age’s and PRWeek’s “40 Under 40” lists. Want to learn more about this young leader? Check out his blog or follow him on Twitter. What a great environment in which to learn the ropes of the PR business—alongside a group of young professionals with an average age of 26.
Read the full article →
Tagged as:
account management,
communications,
entry-level jobs,
New York,
public relations