
Have you ever had Craisins? The ingredients list only says “cranberries and sugar,” but I swear that there has to be something else in there that makes them so addictive. Ocean Spray has made a name for itself by consistently finding new ways to market the fruit that they produce. See, Ocean Spray is an agricultural cooperative (I assumed they were owned by some big conglomerate or something), which means that they’re “owned by large group of cranberry growers throughout North America.” Most of the 600 members are cranberry growers, but there are also 50 Florida grapefruit growers. This means that Ocean Spray is all about finding new ways to increase demand for two tart, but delightful fruits. The company is based in Lakeville-Middleboro, MA, and they’ve been “the leading producer of canned and bottled juice drinks in North America” since 1981.
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Wisconsin

Ten days ago we took a look at Rodale Institute, a non-profit that is “dedicated to pioneering organic farming through research and outreach.” We talked about how industrial farming has led to amazing boosts in productivity, but it’s also created a lot of problems. Marrone Bio Innovations is a Davis, CA based company that is taking a natural approach to one specific area of agriculture: pest control. They’re aiming to be “the world leader in natural product innovation” by making “natural, effective, safe, environmentally friendly products the mainstream future of pest management.” Usually you don’t hear organic and pesticide in the same sentence, but Marrone Bio Innovations’ business is predicated on bringing the two together.
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science

Last week I got an e-mail from a One Day, One Job reader who is just wrapping up a seasonal position and looking for her next gig. In doing so, she realized that other readers might be interested in her current position, so she wrote me to tell me about it. When I saw the name Rodale Institute in her e-mail, I swore to myself that I had already featured the organization, but it was actually a publishing company named Rodale that was started by the same person as the Institute and used to be financially linked to it as well. The Rodale Institute is a Kutztown, PA based non-profit organization that is “dedicated to pioneering organic farming through research and outreach.” They’ve been at it since 1947, and they’re going to keep “researching the best practices of organic agriculture and sharing [their] findings with farmers and scientists throughout the world” because they believe that eating organic is the healthiest option for people and for the Earth.
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Pennsylvania,
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sustainability

We’re supposed to reach a high of 56 degrees today in Chicago, which is great even if it’s foggy and gloomy. Spring is on its way, and in only a couple of months it will be farmers market season again. Although my city is short on farms (we have a few, really), there are a ton within driving distance. Many of them haul the food that they produce into the city on a weekly basis and sell it to the yuppies who love eating fresh, organic, locally grown food (also known as me). One of these farms is Tomato Mountain Farm, which is based in Brooklyn, WI. They have a presence somewhere in Chicago 6 days per week, and their produce offerings range from basil and beets to watermelons and zucchini. Obviously, they also grow a lot of tomatoes.
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You’ve probably heard the term “heirloom,” in reference to fruits or vegetables. For the longest time I had no idea what it meant, but eventually I asked someone and the gist of the definition is “any garden plant that has a history of being passed down within a family, just like pieces of heirloom jewelry or furniture.” More often than not the plants are passed down in the form of seeds. Heirloom breeds of plants are important not only for sentimental reasons, but also because they provide genetic diversity. By maintaining old breeds of plants with their unique resistance to disease and pests, we are able to ensure the security of our food supply. Seed Savers Exchange is a Decorah, IA based non-profit that “saves and shares the heirloom seeds of our garden heritage, forming a living legacy that can be passed down through generations.”
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