Comments on: Use Facebook Ads to Make Employers Hunt You Down http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/ One Day, One Job is the insider's guide to unique and exciting entry level job and career opportunities for recent college graduates. Our daily employer profiles highlight the best entry level jobs and offer innovative job search tips. Mon, 30 Jan 2012 20:17:21 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: 100 Inspiring Ways to Use Social Media in the Classroom- article | TeacherTime123 http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-25229 100 Inspiring Ways to Use Social Media in the Classroom- article | TeacherTime123 Sun, 06 Nov 2011 19:02:53 +0000 http://www.onedayonejob.com/?p=1704#comment-25229 [...] Facebook ads. These students used Facebook ads to get the attention of potential employers, so you could [...] [...] Facebook ads. These students used Facebook ads to get the attention of potential employers, so you could [...]

]]> By: Tips on How to Find a Job Through Facebook | JobCrank Blog http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-23978 Tips on How to Find a Job Through Facebook | JobCrank Blog Thu, 21 Jul 2011 12:39:26 +0000 http://www.onedayonejob.com/?p=1704#comment-23978 [...] Use Facebook Ads to Make Employers Hunt You Down [...] [...] Use Facebook Ads to Make Employers Hunt You Down [...]

]]> By: For the Unemployed Law Grads: Stand Out from the Pack « Escape From The Law http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-23901 For the Unemployed Law Grads: Stand Out from the Pack « Escape From The Law Fri, 15 Jul 2011 00:38:18 +0000 http://www.onedayonejob.com/?p=1704#comment-23901 [...] know that you want to work there too.  Read about how other people used this method to find jobs here.  The point is not to copy these exact tactics, but to think creatively and do things that other [...] [...] know that you want to work there too.  Read about how other people used this method to find jobs here.  The point is not to copy these exact tactics, but to think creatively and do things that other [...]

]]> By: Using Facebook Ads to Get Your Dream Job http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-23878 Using Facebook Ads to Get Your Dream Job Mon, 11 Jul 2011 20:09:02 +0000 http://www.onedayonejob.com/?p=1704#comment-23878 [...] thing I’ve learned about the job search is that you need to be creative. I recently read an article on a job search engine’s blog about an experiment using Facebook ads to help recent grads get [...] [...] thing I’ve learned about the job search is that you need to be creative. I recently read an article on a job search engine’s blog about an experiment using Facebook ads to help recent grads get [...]

]]> By: Jacob Toups http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-23349 Jacob Toups Mon, 06 Jun 2011 15:39:18 +0000 http://www.onedayonejob.com/?p=1704#comment-23349 Nicolo, I'd love to hear! Looks like we're applying in the same sort of job landscape. Youth, DC, Ashoka or consulting. Nicolo,
I’d love to hear! Looks like we’re applying in the same sort of job landscape. Youth, DC, Ashoka or consulting.

]]> By: If it’s Called Social Networking, Why do I Have to Use a Computer? « fistfulofhired http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-22798 If it’s Called Social Networking, Why do I Have to Use a Computer? « fistfulofhired Wed, 23 Mar 2011 21:19:44 +0000 http://www.onedayonejob.com/?p=1704#comment-22798 [...] to get carried away when selling yourself. Sure, you can make a funny video as your cover letter, or take out ads on Facebook targeted to people in your industry, or ask your wife to hold up a sign begging for a job on your [...] [...] to get carried away when selling yourself. Sure, you can make a funny video as your cover letter, or take out ads on Facebook targeted to people in your industry, or ask your wife to hold up a sign begging for a job on your [...]

]]> By: Shameless Self Promotion | You Had Me at Health Insurance http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-22569 Shameless Self Promotion | You Had Me at Health Insurance Thu, 24 Feb 2011 22:31:07 +0000 http://www.onedayonejob.com/?p=1704#comment-22569 [...] after stumbling across this blog which in turn led me to this blog, I decided to take their advice and create a Facebook advertisement that targeted big name [...] [...] after stumbling across this blog which in turn led me to this blog, I decided to take their advice and create a Facebook advertisement that targeted big name [...]

]]> By: Using Facebook For Your Job Search | Job Search Blog http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-22545 Using Facebook For Your Job Search | Job Search Blog Wed, 23 Feb 2011 03:13:12 +0000 http://www.onedayonejob.com/?p=1704#comment-22545 [...] And here is a very intriguing article that shows you how to take full advantage of the more than 300 million active users of Facebook: “Use Facebook Ads to Make Employers Hunt You Down” [...] [...] And here is a very intriguing article that shows you how to take full advantage of the more than 300 million active users of Facebook: “Use Facebook Ads to Make Employers Hunt You Down” [...]

]]> By: Shweta Singh http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-22285 Shweta Singh Thu, 10 Feb 2011 17:38:53 +0000 http://www.onedayonejob.com/?p=1704#comment-22285 I just posted my first Facebook ad today. I was wondering if any body could tell me that if its is safe to put my phone number and address on my resume. Since i am targeting 30-50 yr old people from Atlanta, so around 500000 would be viewing?my Facebook ad. I just posted my first Facebook ad today. I was wondering if any body could tell me that if its is safe to put my phone number and address on my resume. Since i am targeting 30-50 yr old people from Atlanta, so around 500000 would be viewing?my Facebook ad.

]]> By: Top 5 ways to Market Yourself Better to Help Your Job Search | I Am Nick Armstrong: The Geek Superhero http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-18547 Top 5 ways to Market Yourself Better to Help Your Job Search | I Am Nick Armstrong: The Geek Superhero Tue, 07 Dec 2010 18:51:59 +0000 http://www.onedayonejob.com/?p=1704#comment-18547 [...] Blog + Facebook Ads. [...] [...] Blog + Facebook Ads. [...]

]]> By: Jessica Sadoway http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-18531 Jessica Sadoway Mon, 06 Dec 2010 19:25:13 +0000 http://www.onedayonejob.com/?p=1704#comment-18531 Here's a question for anyone who wants to comment: What do you think about Facebook ad targeting when you're applying for a specific job and you already submitted your resume? Does it cross the line and come off as stalker-ish and too bold, or is it the perfect way to bump your resume to the top? I think it might depend a lot on the job you're going for and the type of company. Are they the kind of people who would appreciate a savvy applicant willing to push the envelope? Or would they be thrown off by your sudden appearance in their personal lives? Here’s a question for anyone who wants to comment: What do you think about Facebook ad targeting when you’re applying for a specific job and you already submitted your resume? Does it cross the line and come off as stalker-ish and too bold, or is it the perfect way to bump your resume to the top?

I think it might depend a lot on the job you’re going for and the type of company. Are they the kind of people who would appreciate a savvy applicant willing to push the envelope? Or would they be thrown off by your sudden appearance in their personal lives?

]]> By: 8 Ways to Make Facebook Your Friend | eBranding.Me http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-17289 8 Ways to Make Facebook Your Friend | eBranding.Me Tue, 12 Oct 2010 13:13:02 +0000 http://www.onedayonejob.com/?p=1704#comment-17289 [...] One of the most significant findings were that students who targeted individual companies that have a high percentage of employees on Facebook had the best results. The other important takeaway is that while these ads might get your foot in the door, it’s important to close the deal as per all your job applications. To review the entire case study click here. [...] [...] One of the most significant findings were that students who targeted individual companies that have a high percentage of employees on Facebook had the best results. The other important takeaway is that while these ads might get your foot in the door, it’s important to close the deal as per all your job applications. To review the entire case study click here. [...]

]]> By: 8 Ways to Make Facebook Your Friend – Part 2 | Gradkin's Blog http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-16668 8 Ways to Make Facebook Your Friend – Part 2 | Gradkin's Blog Sun, 03 Oct 2010 03:46:39 +0000 http://www.onedayonejob.com/?p=1704#comment-16668 [...] One of the most significant findings were that students who targeted individual companies that have a high percentage of employees on Facebook had the best results. The other important takeaway is that while these ads might get your foot in the door, it’s important to close the deal as per all your job applications. To review the entire case study click here. [...] [...] One of the most significant findings were that students who targeted individual companies that have a high percentage of employees on Facebook had the best results. The other important takeaway is that while these ads might get your foot in the door, it’s important to close the deal as per all your job applications. To review the entire case study click here. [...]

]]> By: Chris S. http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-15171 Chris S. Tue, 08 Jun 2010 03:07:21 +0000 http://www.onedayonejob.com/?p=1704#comment-15171 Willy, I actually tried this for a week with LinkedIn's new advertising platform. I received a ton of impressions and click-thru's to my LinkedIn profile and Wordpress site. It's more expensive then the Facebook platform though and the targeting mechanism isn't as focused. I can give you some more details if you are interested. Willy,

I actually tried this for a week with LinkedIn’s new advertising platform. I received a ton of impressions and click-thru’s to my LinkedIn profile and WordPress site. It’s more expensive then the Facebook platform though and the targeting mechanism isn’t as focused. I can give you some more details if you are interested.

]]> By: Clarifying My Feature In Real Simple | Marian Schembari http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-15063 Clarifying My Feature In Real Simple | Marian Schembari Thu, 20 May 2010 19:39:48 +0000 http://www.onedayonejob.com/?p=1704#comment-15063 [...] Well, yeah. You are limited to 160 characters but be catchy! I used a template provided by One Day, One Job and I think the creator, Willy Frazen did a great job. Here’s another good example of a [...] [...] Well, yeah. You are limited to 160 characters but be catchy! I used a template provided by One Day, One Job and I think the creator, Willy Frazen did a great job. Here’s another good example of a [...]

]]> By: 3 New Steps to Finding a Job Online http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-15059 3 New Steps to Finding a Job Online Thu, 20 May 2010 12:28:21 +0000 http://www.onedayonejob.com/?p=1704#comment-15059 [...] Use Facebook Ads and Get a Call From Your Dream Company: It’s simple, cheap, and can be personalized with your picture and the name of the dream [...] [...] Use Facebook Ads and Get a Call From Your Dream Company: It’s simple, cheap, and can be personalized with your picture and the name of the dream [...]

]]> By: kaileenelise » Blog Archive » 5 Tips for Landing Your Ideal Job http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14933 kaileenelise » Blog Archive » 5 Tips for Landing Your Ideal Job Wed, 05 May 2010 10:04:32 +0000 http://www.onedayonejob.com/?p=1704#comment-14933 [...] become friends with Ashton, you can easily scope out your future boss. Use LinkedIn, Twitter and Facebook to research potential employers and get the word out about your [...] [...] become friends with Ashton, you can easily scope out your future boss. Use LinkedIn, Twitter and Facebook to research potential employers and get the word out about your [...]

]]> By: 100 Inspiring Ways to Use Social Media In the Classroom | Online Universities http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14932 100 Inspiring Ways to Use Social Media In the Classroom | Online Universities Wed, 05 May 2010 03:18:08 +0000 http://www.onedayonejob.com/?p=1704#comment-14932 [...] Facebook ads. These students used Facebook ads to get the attention of potential employers, so you could [...] [...] Facebook ads. These students used Facebook ads to get the attention of potential employers, so you could [...]

]]> By: Self-Marketing Strategy | Christina Rogge http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14827 Self-Marketing Strategy | Christina Rogge Mon, 26 Apr 2010 14:51:42 +0000 http://www.onedayonejob.com/?p=1704#comment-14827 [...] is a unique, unexpected and unconventional idea. To invent such an idea is the difficulty, e.g. could you use a facebook ad to find a job. The Guerilla Strategy often comes in the form of a Viral Marketing Strategy. When you had the [...] [...] is a unique, unexpected and unconventional idea. To invent such an idea is the difficulty, e.g. could you use a facebook ad to find a job. The Guerilla Strategy often comes in the form of a Viral Marketing Strategy. When you had the [...]

]]> By: ONS Connect http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14640 ONS Connect Thu, 01 Apr 2010 05:02:46 +0000 http://www.onedayonejob.com/?p=1704#comment-14640 [...] Consider taking out an ad on Facebook. For a very low cost, you can run an ad that will appear only on the pages of your target audience. Use this to connect with people from a particular institution or work setting (www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down). [...] [...] Consider taking out an ad on Facebook. For a very low cost, you can run an ad that will appear only on the pages of your target audience. Use this to connect with people from a particular institution or work setting (www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down). [...]

]]> By: BG http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14590 BG Fri, 19 Mar 2010 17:33:55 +0000 http://www.onedayonejob.com/?p=1704#comment-14590 Just an FYI - as someone who's been on the receiving end of this stuff. While I respect the tenacity of these people, it annoys the shit out of me. Just an FYI – as someone who’s been on the receiving end of this stuff. While I respect the tenacity of these people, it annoys the shit out of me.

]]> By: Top 5 Posts About How Your Facebook Profile Affects Your Job Search | Brand-Yourself.com Blog http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14513 Top 5 Posts About How Your Facebook Profile Affects Your Job Search | Brand-Yourself.com Blog Thu, 04 Mar 2010 13:46:06 +0000 http://www.onedayonejob.com/?p=1704#comment-14513 [...] Halloween costume. She suggests that it’s best to keep your privacy settings very tight. 4. Use Facebook Ads to Make Employers Hunt You Down by Willy Franzen, One Day One  Job Willy Franzen of One Day One Job challenged his blog’s [...] [...] Halloween costume. She suggests that it’s best to keep your privacy settings very tight. 4. Use Facebook Ads to Make Employers Hunt You Down by Willy Franzen, One Day One  Job Willy Franzen of One Day One Job challenged his blog’s [...]

]]> By: Five reasons ‘hire me’ Facebook ads need to die, now | D. Cecelia Martinez http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14499 Five reasons ‘hire me’ Facebook ads need to die, now | D. Cecelia Martinez Mon, 01 Mar 2010 21:19:12 +0000 http://www.onedayonejob.com/?p=1704#comment-14499 [...] Update: Check out the original case studies/project outline for the Facebook ads: http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/ [...] [...] Update: Check out the original case studies/project outline for the Facebook ads: http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/ [...]

]]> By: Give Unconventional Job Search a Try In 2010 « MyOnlineCareerSpace.com http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14233 Give Unconventional Job Search a Try In 2010 « MyOnlineCareerSpace.com Thu, 14 Jan 2010 17:40:56 +0000 http://www.onedayonejob.com/?p=1704#comment-14233 [...] something new. Many have tried with decent success. In September 2008, OneDayOneJob.com released a case study on how some job hunters are using Facebook ads to be seen by employers. The results were quite impressive. Creating a Facebook ad is pretty cheap [...] [...] something new. Many have tried with decent success. In September 2008, OneDayOneJob.com released a case study on how some job hunters are using Facebook ads to be seen by employers. The results were quite impressive. Creating a Facebook ad is pretty cheap [...]

]]> By: Nicolò http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-14189 Nicolò Sun, 10 Jan 2010 19:04:54 +0000 http://www.onedayonejob.com/?p=1704#comment-14189 I was inspired by this experiment and I also set up my Facebook job search ads campaign. I got definitely some good results out of it (if you're interested, I'd be happy to provide details) and I will keep on using it in the future, whenever appropriate. I actually ran 4 different ads: - by job type ("I want to be a consultant") - by issue ("I want to mobilize youth") - by organization ("I want to work at Ashoka") - by place ("I want to work in DC") A few lessons learned: 1) diversify your ads, in order to reach your target groups through multiple angles (like I did by focusing on job type, issue, etc.) 2) change your ads periodically: after a while, people get used to them and they stop clicking 3) tune your max bid option according to the size of your target group, or else you'll either run out of money soon or you won't get enough clicks 4) start with a small budget and some test ads, and then if a certain strategy is successful give it some more so the number of clicks can grow freely, but still keep it pretty low (you want a long-term investment, not a one-week campaign where you spend all of your budget) 5) analyze the stats and play with the options: there's no one-rule-fits-all I was inspired by this experiment and I also set up my Facebook job search ads campaign. I got definitely some good results out of it (if you’re interested, I’d be happy to provide details) and I will keep on using it in the future, whenever appropriate. I actually ran 4 different ads:
- by job type (“I want to be a consultant”)
- by issue (“I want to mobilize youth”)
- by organization (“I want to work at Ashoka”)
- by place (“I want to work in DC”)

A few lessons learned:
1) diversify your ads, in order to reach your target groups through multiple angles (like I did by focusing on job type, issue, etc.)
2) change your ads periodically: after a while, people get used to them and they stop clicking
3) tune your max bid option according to the size of your target group, or else you’ll either run out of money soon or you won’t get enough clicks
4) start with a small budget and some test ads, and then if a certain strategy is successful give it some more so the number of clicks can grow freely, but still keep it pretty low (you want a long-term investment, not a one-week campaign where you spend all of your budget)
5) analyze the stats and play with the options: there’s no one-rule-fits-all

]]> By: Laura http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-13463 Laura Sat, 24 Oct 2009 16:51:48 +0000 http://www.onedayonejob.com/?p=1704#comment-13463 OK, this is the best idea I have seen in a long time!!! I already called my nephew and told him about it. You are a genius!!! By the way, if you're not married yet, you should be featured on my interview site for single entrepreneurs... OK, this is the best idea I have seen in a long time!!! I already called my nephew and told him about it.
You are a genius!!!
By the way, if you’re not married yet, you should be featured on my interview site for single entrepreneurs…

]]> By: 93 Most Popular Articles of Top Job Search and Career Blogs | JobMob http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-13429 93 Most Popular Articles of Top Job Search and Career Blogs | JobMob Mon, 19 Oct 2009 19:20:35 +0000 http://www.onedayonejob.com/?p=1704#comment-13429 [...] Use Facebook Ads to Make Employers Hunt You Down from One Day, One Job [...] [...] Use Facebook Ads to Make Employers Hunt You Down from One Day, One Job [...]

]]> By: Guide To Using Facebook as a Job Search Tool | Job Search Tips and Advice - Applicant - A Guide To All Things Career http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-13114 Guide To Using Facebook as a Job Search Tool | Job Search Tips and Advice - Applicant - A Guide To All Things Career Mon, 21 Sep 2009 08:18:05 +0000 http://www.onedayonejob.com/?p=1704#comment-13114 [...] Here is an article where some job seekers share their experience on using Facebook Ads for Job Search [...] [...] Here is an article where some job seekers share their experience on using Facebook Ads for Job Search [...]

]]> By: Marian Schembari http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-10846 Marian Schembari Sat, 22 Aug 2009 02:43:43 +0000 http://www.onedayonejob.com/?p=1704#comment-10846 These worked like a charm. Totally spurred an entire social media campaign that already has me interviewing at tons of places. Got me some freelance work too. HarperStudio actually wrote an article about it and I chronicled the whole thing on my blog: http://marianlibrarian.com/?p=1 It's all about building a brand for yourself It's like relationships - you're so much more desirable if you're not actively looking! I haven't applied for a job since I started this campaign but already I have more offers and opportunities than in all the months of job hunting put together. I'm telling you guys, it works! (though, part of me wants no one to read this so it doesn't catch on!) These worked like a charm. Totally spurred an entire social media campaign that already has me interviewing at tons of places. Got me some freelance work too. HarperStudio actually wrote an article about it and I chronicled the whole thing on my blog:
http://marianlibrarian.com/?p=1
It’s all about building a brand for yourself It’s like relationships – you’re so much more desirable if you’re not actively looking! I haven’t applied for a job since I started this campaign but already I have more offers and opportunities than in all the months of job hunting put together. I’m telling you guys, it works!
(though, part of me wants no one to read this so it doesn’t catch on!)

]]> By: Would You Advertise Yourself on Facebook? | Social Media Law Student http://www.onedayonejob.com/blog/use-facebook-ads-to-make-employers-hunt-you-down/#comment-9707 Would You Advertise Yourself on Facebook? | Social Media Law Student Thu, 06 Aug 2009 20:17:52 +0000 http://www.onedayonejob.com/?p=1704#comment-9707 [...] Franzen of One Day One Job wrote an article last year that I just stumbled onto. In it, he discusses an experiment to have job-seeking college [...] [...] Franzen of One Day One Job wrote an article last year that I just stumbled onto. In it, he discusses an experiment to have job-seeking college [...]

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